Both Sides of the Table

OCTOBER 6, 2010

But in my experience as an entrepreneur and now spending my time amongst investors I can generalize that almost all VC investments in early stage technology & Internet investments come down to just four key factors. This post was prompted by an email exchange I had with a young entrepreneur. And VC’s are tough customers.

Startup 360

Startup Venture Capital Invest Slides 360

Berkonomics

FEBRUARY 6, 2014

Creating a gerat company in a relative vacuum is an exercise in complete trust that the entrepreneur knows what’s best for the customer, perhaps even without interaction with such a customer. The first step : Involve potential customers early. The third step: Reiterate and return to customers for comments.

Companies 229

Companies Company Startup Custom 229

Startup Professionals Musings

FEBRUARY 8, 2020

Entrepreneurs see “no risk” as meaning “no reward.” There are no guarantees in business, but it pays to learn from the experiences of entrepreneurs and business experts who have gone before you. Investors hate technology solutions looking for a problem, due to the high risk of no customers.

Entrepreneur 129

Entrepreneur Resource Metrics Custom 129

Both Sides of the Table

NOVEMBER 27, 2011

3:35 The real entrepreneurs come out during a down economy. 19:30 A teachable moment for entrepreneurs: HAVE A HYPOTHESIS! 44:45 Telling an entrepreneur to focus is like telling a fat person to lose weight. 48:30 Vanity metrics. 52:00 Actionable metrics. 48:30 Vanity metrics. 52:00 Actionable metrics.

Social Media 301

Social Media Startup Metrics Media 301

Startup Professionals Musings

OCTOBER 21, 2015

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue.

Metrics 101

Metrics Marketing Demand Paramount 101

Startup Professionals Musings

FEBRUARY 5, 2020

As a mentor to entrepreneurs, I tend to see many of the same obstacles appearing in every new startup, and since I don’t want to appear to be a downer , I’m not sure how to properly warn people ahead of time to be on the alert for these challenges. Too many entrepreneurs think that expert external advisors are suspect, or will slow them down.

Startup 131

Startup Entrepreneur Examples Custom 131

Startup Professionals Musings

OCTOBER 3, 2016

As a small business and startup advisor, I find that entrepreneurs often love to talk about their latest idea, but not their execution. For example, Elon Musk is recognized as a visionary entrepreneur, but his fortune and his impact has come from the great companies he has built, including SpaceX, Tesla Motors, and PayPal.

Entrepreneur 106

Entrepreneur Satisfaction Metrics Ideas 106

InfoChachkie

SEPTEMBER 15, 2011

As discussed in Hiring Entrepreneurs, the impact of each new hire during your startup’s early days is tremendous. As noted in Optimistically Pessimistic , successful entrepreneurs are indifferent as to the specific tactics they must employ to accomplish their fervently held strategic objectives.

Tips 279

Tips Startup Framework Custom 279

Startup Professionals Musings

MAY 5, 2013

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Social media is the realm of public opinion and customer conversations.

Social Media 102

Social Media Media Entrepreneur Metrics 102

InfoChachkie

JANUARY 16, 2018

Greathouse: Your collective experiences have clearly made bootstrapping a viable option for you, more so than might be the case for a typical, younger entrepreneur who needs more direction, doesn’t have cash discipline, etc. We have customers from so many different industries like software, financial services, healthcare, and media.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara Startup 115

InfoChachkie

AUGUST 22, 2016

The Most Important Metric. We had a spirited discussion regarding a number of issues related to blowing past $10M in annual recurring SaaS revenue, in front of a sold-out crowd of about 400 entrepreneurs. Near the conclusion of our discussion, I asked each CEO to name any non-obvious metrics by which they guide their businesses.

Customer 100

Customer Custom Cornerstone OnDemand Metrics 100

Startup Professionals Musings

JUNE 7, 2020

I recognize that entrepreneurs tend to substitute vision and passion for formal processes, but using no discipline or process in building something new is a sure way to spend money, rather than see any return and build a self-sustaining business. Customer receivables collection and vendor payments. Solution development and delivery.

Entrepreneur 131

Entrepreneur Outsource Development Startup Competition 131

Startup Professionals Musings

NOVEMBER 15, 2019

Even after many years mentoring entrepreneurs and advising businesses, I continue to be surprised by the primary focus on products and processes, and the often incidental attention to hiring and nurturing the right people. It’s the same for customers and products, where analytics have long proven their value.

Metrics 98

Metrics Tool Statistics Entrepreneur 98

SoCal CTO

MARCH 11, 2013

If you do build the MVP and show it to them, they will ask you about your metrics. They really want metrics, not a product. The real question you should be asking is "When I've built this product and show you the following metrics, would you invest?" A startup does require MVP but it is much more than just MVP.

Metrics 264

Metrics Venture Capital News Product 264

Startup Professionals Musings

JULY 31, 2020

As an angel investor in startups, I’m a believer that smart investors invest more in you as the entrepreneur than the next billion dollar solution you are pitching. Even if you are still in school, and never started a company before, strong entrepreneur candidates can point to projects they initiated, led, that produced significant results.

Entrepreneur 124

Entrepreneur Startup Examples Metrics 124

Berkonomics

AUGUST 7, 2014

How should you become the best marketer you can be, even if you are a first time entrepreneur or a seasoned CEO? Interview potential customers, hold focus groups, meet with existing customers. There’s an answer for that. The title of this insight helps us find a formula: LALA. Berkonomics books available at www.berkus.com.

Marketing 176

Marketing Metrics Education Resource 176

Startup Professionals Musings

NOVEMBER 29, 2019

As a mentor to many aspiring entrepreneurs, I challenge them to think beyond what I call linear extensions to a current trend, such as another “easier-to-use” app for smartphones, a new dating site for pets, or another niche social network. Also evaluate the values of desired customers. Great social entrepreneurs are rare.

Entrepreneur 126

Entrepreneur Ideas Resource Examples 126

Startup Professionals Musings

AUGUST 12, 2015

As a startup investor in this age of the entrepreneur, I see many more startups, but innovation is still hard to find. An entrepreneur looking for a sure thing will never innovate. It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics.

Entrepreneur 101

Entrepreneur Startup Coach Metrics 101

Startup Professionals Musings

MARCH 11, 2014

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” Entrepreneur of the Year” finalist. Remember, customers are the reason you do what you do.

Customer 98

Customer Custom .Net Competition 98

Startup Professionals Musings

DECEMBER 22, 2014

Successful entrepreneurs are the ones who think the most creatively, not only in their initial product or service, but more importantly all through the stages of growth from startup to maturity. Using data metrics alone for decisions, without seeking the root problem and alternative solutions, kills creativity. Failure to learn.

Entrepreneur 113

Entrepreneur Metrics Demand Statistics 113

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Find the right tools to analyze the ROI.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

OCTOBER 11, 2013

Many startups and mature businesses have not yet adapted to the fact that customer satisfaction in this “always connected” age is more than product and service quality. It’s more about which customers broadcast their pleasure or unhappiness to others. Here are four basics that always apply: Customer retention is priority number one.

Customer 97

Customer Custom Satisfaction Social Media 97

InfoChachkie

SEPTEMBER 29, 2014

But we do it anyway, because we believe that the short-term metrics probably aren''t indicative of the long term.”. As I discuss in Entrepreneurs Should Go For The Quick Buck – Then Stop , there are situations in which a startup can generate profitable, near-term revenue that does not support, and may even undermine, its long-term strategy.

Tips 223

Tips Framework Metrics Cloud Computing 223

Startup Professionals Musings

FEBRUARY 8, 2015

Many startups and mature businesses have not yet accepted the fact that customer satisfaction and loyalty in this “always connected” age are about more than product and service quality. They are all about how customers broadcast their pleasure or unhappiness to others. Customer upsell: Sell more to existing customers.

Customer 100

Customer Custom Satisfaction Social Media 100

socalTECH

SEPTEMBER 20, 2010

Jackson, CEO and co-founder of CapLinked (www.caplinked.com), which is developing tools to help entrepreneurs and investors connect. Eric is an experienced entrepreneur, and was a very, very early employee at PayPal, where he was recruited by Peter Thiel. Jackson: It's actually two audiences, both the entrepreneur and investor.

Southern California 243

Southern California Entrepreneur Software Review Yammer 243

Startup Professionals Musings

APRIL 15, 2013

Most investors tell me that an A entrepreneur with a B idea is much more fundable than a B entrepreneur with an A idea. This entrepreneur gets out there and actively looks for people who can help make an idea into a business, including potential customers, suppliers, employees, investors, friends and peers.

Entrepreneur 103

Entrepreneur Ideas Metrics Activity 103

InfoChachkie

NOVEMBER 5, 2012

However, many people are not aware that prior to entering academia, Steve was a wily and creative marketing entrepreneur. Steve's first question was, “Who are our customers?" I) took the 300 latest cards, personally wrote a questionnaire and called 300 customers. SuperMac's main customer base were color desktop professionals.

Marketing 271

Marketing Startup Sales Custom 271

Startup Professionals Musings

FEBRUARY 13, 2021

In my role as advisor and mentor to many new entrepreneurs, I often find myself suggesting that they think bigger. We all are excited to hear real innovation, and struggle daily to increase every potential entrepreneur’s scope of thinking. For example, smart entrepreneurs look for recognizable patterns in disconnected domains.

Startup 162

Startup Metrics Ideas Entrepreneur 162

Startup Professionals Musings

JUNE 21, 2013

Most leaders agree that poor customer service is a business killer today, in terms of lost customers, reduced profits, and low morale. Yet the average perception of customer experience continues to decline. It’s a tough job, and inexperienced entrepreneurs just don’t know where to start, and how to do it.

Customer 92

Customer Custom Startup Services 92

Startup Professionals Musings

APRIL 26, 2015

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” Entrepreneur of the Year” finalist. Remember, customers are the reason you do what you do.

Customer 100

Customer Custom .Net Competition 100

Both Sides of the Table

MARCH 21, 2010

As startup entrepreneurs we all want to work with them because having their name as reference clients makes it so much easier for marketing, PR, selling to other customers, fund raising and even recruiting. The whole reason for PBW’s is to drive incentives of a partner or customer to help you succeed. Common Mistakes.

Startup 298

Startup Sales Slides Metrics 298

Startup Professionals Musings

OCTOBER 21, 2023

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. So what should an entrepreneur do to convince themselves, as well as potential investors, that they have a viable business model before it is totally proven? Marty Zwilling

Customer 109

Customer Custom Satisfaction Sales 109

Startup Professionals Musings

SEPTEMBER 5, 2014

These days, with the many Internet articles and new courses available, most new entrepreneurs readily cross the gap from lack of business knowledge to knowing, but many never make it over the knowing versus doing gap. Use metrics to support judgment in decisions. Metrics are necessary to acquire knowledge and turn it into action.

Entrepreneur 104

Entrepreneur Startup Coach Metrics 104

Startup Professionals Musings

JULY 3, 2020

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue.

Marketing 174

Marketing Invest Demand Metrics 174

Berkonomics

FEBRUARY 25, 2021

How should you become the best marketer you can be, even if you are a first-time entrepreneur or a seasoned CEO? Interview potential customers, hold focus groups, meet with existing customers. There’s an answer for that. The title of this insight helps us find a formula: LALA. Memorize your use of “LALA”. Hire consultants.

Marketing 156

Marketing Metrics Education Resource 156

Startup Professionals Musings

DECEMBER 12, 2021

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Measure customer response and action.

Social Media 127

Social Media Media Metrics Satisfaction 127

Startup Professionals Musings

JULY 30, 2021

The recent pandemic was a strong signal for change, and I see most of you entrepreneurs and business owners responding to the business changes required and new opportunities presented. Here are some key strategies that I recommend to prompt you when changes to your business may be required: Look for a changing customer sense of value.

Marketing 162

Marketing Social Media Metrics Custom 162