Startup Professionals Musings
JUNE 4, 2021
Paid search engine ranking (PPC) is just buying advertising for your business. PPC is sometimes called “buying your way into search results.” With PPC, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale). Marty Zwilling.
socalTECH
FEBRUARY 10, 2012
Santa Monica-based MomentFeed , the startup which is developing software to provide analytics on such things as check-ins and customer interaction at retail locations, said this week that it has partnered with digital marketing firm Location3 Media. READ MORE>>.
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Startup Professionals Musings
MARCH 23, 2013
Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. PPC is sometimes called “buying your way into search results.” For sites displaying the ads, this is called pay per click (PPC). Both have the same end goal of getting people to your website. Marty Zwilling.
Tech Zulu Event
JULY 31, 2013
With a standard PPC conversion rate (pay per click) of.01% With a standard PPC conversion rate (pay per click) of.01% YouTube was not a hobby; it meant sales, it meant building customer relationships, it meant managing product inquires. No more than 48 hours since uploading for the public to enjoy. If we apply that.01%
Tech Zulu Event
JUNE 10, 2015
It’s difficult enough to get any traction at all on social media or PPC ads, and even harder to maximize ROI on them. You could raise your profile by simply advertising cheap shirts on a Google PPC campaign, but that’s only going to get you so far. But what exactly does that entail? Kill Unsuccessful Channels.
Startup Professionals Musings
MARCH 12, 2012
Unless you live in this world every day, you are probably as confused as I was by the different advertising models, so let me outline the common ones: Pay per click (PPC). Here the advertiser pays only if a customer has been delivered to a website and takes a further action (conversion), such as buying a product or filling out a web form.
Startup Professionals Musings
NOVEMBER 26, 2021
Every business I know needs to be on a constant lookout for new ideas, both in what they offer to customers, and in their internal operations, to stay competitive. In business, this means taking a customer view, vendor view, as well as your internal process view. Evaluate ideas for pluses, potential, and concerns (PPC).
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