Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

APRIL 9, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 66

Social Media Media Tips Platform 66

Startup Professionals Musings

MARCH 8, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment to be hard hitting – in people, in technology, your reputation, and your time.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

AUGUST 22, 2012

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 95

Social Media Media Startup Platform 95

Startup Professionals Musings

JUNE 18, 2011

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 93

Social Media Media Entrepreneur Platform 93

Startup Professionals Musings

JANUARY 16, 2023

If your business is to be a thought leader in the social media world, you need a system of grading how much influence you have online, much like the original Klout score, as explained in the classic book on this subject, “ Klout Matters ,” by Gina Carr and Terry Brock. If you can’t write it down, you probably don’t understand it.

Social Media 94

Social Media Media Ideas Writing 94

Startup Professionals Musings

AUGUST 25, 2023

The cost of entry has never been lower, with new tools to create your own website , and free social media to get your message out everywhere. Make sure the name and trademarks you want are available, as well as web site address, social media tags, and any other intellectual property.

Social Media 98

Social Media Metrics Media Tool 98

SoCal Tech Calendar

FEBRUARY 10, 2012

Thursday, February 16, 2012 -- Optimizing Websites, Social Media and Mobile Devices: Risk and Reward in the Wild West of Technology. Should you pay someone to write the code for you or should you use an app-generating and hosting alternative? Should you use a mobile app for your business? See [link] (more)

Social Media 100

Social Media Mobile Media Technology 100

Startup Professionals Musings

MARCH 6, 2023

The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices. The Internet is the source of data for alternative views, and social media allows direct customer interactions to test these views.

Social Media 120

Social Media Startup Entrepreneur Education 120

Startup Professionals Musings

APRIL 29, 2023

For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price. Even artisan-based services, like graphic design and writing good ad copy, have innovative processes and principles. Customers can touch and see a great product, but services are a bit ethereal.

Startup 111

Startup Training Services Writing 111

Startup Professionals Musings

FEBRUARY 26, 2022

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

Media 118

Media Tips Social Media Startup 118

Startup Professionals Musings

AUGUST 26, 2022

Most business advisors I know will say that writing a business plan is the first step to starting your own business, but I believe that a better first step is to do a self-analysis of your real drivers, strengths, and assumptions before committing to this lifestyle. Assess your connections, both social media and financial.

Social Media 105

Social Media Writing Ideas Resource 105

Startup Professionals Musings

AUGUST 3, 2020

For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price. Even artisan-based services, like graphic design and writing good ad copy, have innovative processes and principles. Customers can touch and see a great product, but services are a bit ethereal.

Startup 174

Startup Training Services Writing 174

Startup Professionals Musings

FEBRUARY 16, 2018

The market is changing so fast these days, and if you are not planning a solution today for tomorrow’s customers, you may be setting yourself up for failure and don’t even realize it. There are many free generalized tools, including Google Trends , which can be used to track customer behavior in looking for things that don’t exist yet.

Customer 57

Customer Custom Technical Review Software Review 57

Startup Professionals Musings

JUNE 6, 2020

The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices. The Internet is the source of data for alternative views, and social media allows direct customer interactions to test these views.

Social Media 127

Social Media Startup Education Entrepreneur 127

Startup Professionals Musings

APRIL 29, 2019

Equally important, if someone does find your site, your content must stand out above all similar sites, to keep visitors engaged, close a sale, and get customers to return. Market your ideas and expertise early for customer feedback. Your blog followers will be your best customers. Hone your writing style for all communication.

Blogging 85

Blogging Search Engine Optimization Writing SEO 85

Startup Professionals Musings

OCTOBER 15, 2022

Some entrepreneurs love to talk and produce videos, but hate to write anything down. Message delivery must be customized for each investor. It takes more than one person to build a business, so the lone entrepreneur, without support from any visible team, advisors, partners, or potential customers, will not attract investors.

Entrepreneur 111

Entrepreneur Social Media Patents Mentor 111

Startup Professionals Musings

MARCH 2, 2020

In addition, creating a business requires leading and interacting with other people, including partners, investors, and customers. Aspiring entrepreneurs are often impatient in rolling out the business, assuming the hard work was finalizing the idea, and that if you build it, customers will come.

Ideas 126

Ideas Writing Examples Outsource 126

InfoChachkie

SEPTEMBER 28, 2011

Of the 225 customer reviews currently posted on Amazon, over 90% are highly positive. Guy, how would your 2004 book, Art Of The Start , differ, if you were writing it today? What is massively different from now and when I wrote the book is that social media didn’t exist back then. That doesn’t work.”.

Santa Barbara 262

Santa Barbara Technical Review Social Media Startup 262

Startup Professionals Musings

MAY 22, 2019

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

Press 96

Press Entrepreneur Social Media Training 96

Berkonomics

NOVEMBER 9, 2017

Create social media posts with links to your site that drive search engine scores and increase search traffic. Keep your customer in mind. No need to race from unproven plan to large ad placement or social effort. Here’s a quick nod to the folks at Colour Graphics for urging me to write this insight.

Marketing 266

Marketing Resource Advertising Social Media 266

Both Sides of the Table

JANUARY 26, 2013

One of the advantages of blogging, using social media, public speaking, etc as a VC is that you get a more nuanced view of these shifts by watching your own successes and failures. I will add to this as I write more in the coming weeks on the topic. But succinctly this press places a marker in the ground for your company.

Startup 355

Startup Funding News Press 355

Both Sides of the Table

NOVEMBER 27, 2011

what is the importance of social media? what is wrong with today’s social media? 35:29 Why people use social media. 36:30 Eric: Social media is great for people with social capital. 41:00 Transitioning from software to writing. how do you handle internal company morale?

Social Media 301

Social Media Startup Metrics Media 301

Tech Zulu Event

AUGUST 14, 2013

Defining Your Customer Base. Before you launch your fashion brand, you need to define your customer base. Once you have defined your customer base, you need to create a voice that matches. Everything you write and say about your brand should fit your customer base. Interacting With Your Customers.

Commerce 93

Commerce Social Media Design Startup 93

Startup Professionals Musings

JANUARY 23, 2019

Even if it’s only a few PowerPoint slides or typed paragraphs, writing something down is the first step toward making it real. Always write in the future tense, what you will do, and name yourself as the key person responsible. The process will force you solidify the specifics, and mentally commit to them.

Ideas 99

Ideas Slides Writing Startup 99

Startup Professionals Musings

JANUARY 18, 2015

If your business is to be a thought leader in the social media world, the dominant system of grading how much influence you have online today is your Klout score, as explained in a recent book, “ Klout Matters ,” by Gina Carr and Terry Brock. If you can’t write it down, you probably don’t understand it. Build a team.

Social Media 104

Social Media Ideas Media Writing 104

Startup Professionals Musings

JANUARY 13, 2020

Some entrepreneurs love to talk and produce videos, but hate to write anything down. Message delivery must be customized for each investor. It takes more than one person to build a business, so the lone entrepreneur, without support from any visible team, advisors, partners, or potential customers, will not attract investors.

Entrepreneur 126

Entrepreneur Social Media Patents Mentor 126

Startup Professionals Musings

JULY 24, 2015

Thus I recommend that every entrepreneur start blogging in parallel with solution development for the following benefits: Get customer idea feedback before you commit resources. Develop an efficient and effective writing style. Start building your customer community early. Let that ideal co-founder find you. Start today.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Startup Professionals Musings

JUNE 14, 2021

Unfortunately the comments you don’t hear from customers, business partners, and peer leaders are the ones that do you the most damage. Don’t assume that team members and customers have the same familiarity with technical abbreviations that you do. Too much dependence on lingo and jargon.

Social Media 101

Social Media Examples Satisfaction Media 101

Both Sides of the Table

JUNE 17, 2013

The point of PUCCKA was to develop a common methodology to make sure our whole team approaches sales with the same mindset and to give us a language to talk with each other about our prospects, as in, “have you identified your customers pain point yet?”. The goal is to get the customer speaking about their organization.

Sales 367

Sales Slides Startup Customer 367

Startup Professionals Musings

SEPTEMBER 2, 2018

For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price. Even artisan-based services, like graphic design and writing good ad copy, have innovative processes and principles. Customers can touch and see a great product, but services are a bit ethereal.

Services 72

Services Startup Training Writing 72

Startup Professionals Musings

APRIL 24, 2019

You too can become an influencer through social media, videos and blogs, and people will follow you on what to buy, what causes to support, and who to vote for. I still see too many aspiring business leaders highlighting their technology, product features, and price, more than customer value and usability.

Customer 93

Customer Custom IBM IBM 93

Tech Zulu Event

OCTOBER 1, 2011

It’s similar to American Idol , but they judge more on your song writing ability rather than your ability to cover other songs. We ran contests where selected winners won their own custom jingle write by Jes. She actually sat down and wrote custom songs for them, they were great. Cross Promote. That one seems obvious.

Social Media 99

Social Media Startup Media Writing 99

Tech.Co

FEBRUARY 5, 2019

With the sudden death of its founder, Gerald Cotton, customers are owed an estimated $190 million due to a missing password only he knew. A huge amount of cryptocurrency is believed to be stored on a device that is now inaccessible, leaving customers in the dark as to what has happened to their funds. Earlier Troubles for QuadrigaCX.

News 159

News Customer Custom Commerce 159

Startup Professionals Musings

MAY 27, 2015

The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices. The Internet is the source of data for alternative views, and social media allows direct customer interactions to test these views.

Entrepreneur 102

Entrepreneur Social Media Startup Education 102

Startup Professionals Musings

OCTOBER 26, 2013

If your business is to be a thought leader in the social media world, the dominant system of grading how much influence you have online today is your Klout score, as explained in a new book, “ Klout Matters ,” by Gina Carr and Terry Brock. If you can’t write it down, you probably don’t understand it. Build a team.

Social Media 92

Social Media Ideas Media Writing 92

Startup Professionals Musings

FEBRUARY 6, 2016

If your business is to be a thought leader in the social media world, the dominant system of grading how much influence you have online today is your Klout score, as explained in a book on this subject, “ Klout Matters ,” by Gina Carr and Terry Brock. If you can’t write it down, you probably don’t understand it. Build a team.

Social Media 63

Social Media Ideas Media Writing 63