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I Haven’t Seen A Startup Yet Thrive Without Marketing

Startup Professionals Musings

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. Someone has to design and create those entertaining or informative messages that are designed to be passed along in an exponential fashion, often electronically or by e-mail.

Marketing 139
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Why Hollywood is Joining the Video On-Demand Market

Tech.Co

The idea of video on demand has been around since as early as 1990 when GTE partnered up with AT&T to create the first VOD system. VOD pretty much started out as cable TV and then morphed into hundreds of millions of people globally streaming their favorite movies and shows onto handheld devices. For example, Warner Bros.

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CreatorUp Links You With Top Filmakers & YouTube Creators To Make Awesome Web Series

Tech Zulu Event

CreatorUp is the online web series school teaching the next generation of web series creators how to make and market their own new video projects on the web. TechZulu caught up with the founder Mike Tringe and this is what he told us. Creators can take any course of interest on-demand by purchasing it through our website.

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SpotOn raises $300M at a $3.15B valuation and acquires Appetize

TechCrunch LA

Fast forward to almost exactly one year later, and a lot has changed for the payments and software startup. 4 key areas SaaS startups must address to scale infrastructure for the enterprise. SpotOn was not necessarily planning to raise another round so soon, Hyman added, but the opportunity came up to acquire Appetize. “We

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Viral Marketing And Word-of-Mouth Require Investment

Startup Professionals Musings

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. Someone has to design and create those entertaining or informative messages that are designed to be passed along in an exponential fashion, often electronically or by e-mail.

Marketing 107
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Interview with Kieve Huffman, Dather

socalTECH

For this morning's interview, we have an interview with Kieve Huffman , the co-founder of Dather (www.dather.com), a new Los Angeles startup which has created a tool which helps to aggregate social networking web sites and media. Kieve Huffman: My background, and that of my business partner is digital entertainment and digital media.

Startup 213
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Startup Viral Marketing Costs Real Money These Days

Startup Professionals Musings

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. Someone has to design and create those entertaining or informative messages that are designed to be passed along in an exponential fashion, often electronically or by e-mail.