10-mistakes 
InfoChachkie
NOVEMBER 5, 2012
However, many people are not aware that prior to entering academia, Steve was a wily and creative marketing entrepreneur. As the VP of Marketing, Steve inherited a department of 14people that was burning $4M annually. Despite these abundant resources, the team's ineffectiveness was reflected by the company's dismal 11% market share.
Both Sides of the Table
MAY 28, 2018
Founder: “$8–10 million” VC: “What’s your current burn rate?” Of course the VC is looking to have specificity in how you plan to spend the money you’re going to raise and plans that show a pie chart that says, “25% on marketing, 30% on technology and R&D, 20% on infrastructure, 25% on G&A” do not get funded.
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Both Sides of the Table
MAY 13, 2018
The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. In terms of stack ranking I recommend you force yourself to have no more than 8–10 “A’s,” 8–10 “B’s” and the balance 20–24 should be “C’s.”
Both Sides of the Table
NOVEMBER 14, 2017
What sized team can I afford in order to sell, market & provide service to these customers? In the case of MakeSpace we had huge initial successes in New York City as Rahul led the scaling of our drivers, our trucks and our warehouses and we figured out the right price points to beat the local competition.
Berkonomics
AUGUST 30, 2018
But I have been on the other side of the early adopter development process several times in the past, and can attest that it is great fun, but rarely profitable to be the first with any new product that requires simultaneously evangelizing or teaching the masses within the industry and marketing the new product offering.
InfoChachkie
AUGUST 8, 2016
I ended up really relating to the nuance and intricacies of product supply and customer demand. After Pacific Sunwear, my career covered two new ends of the retail spectrum; off price at Ross and women’s luxury at St. Secondly, eCommerce is a powerful marketing platform for us. John Knits.
InfoChachkie
MAY 16, 2011
“Learn from the mistakes of others. During those same 25-years, I also made innumerable mistakes. Rationale: My idea is so mind-blowingly fantastic that I must immediately spend a small fortune to protect it before I perform any market validation. 4) Perform China Syndrome Market Analysis. 3) Attempt To License An Idea.
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