Remove conventional-wisdom
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These High School Dropouts Crushed It With Some Simple Growth Hacks

InfoChachkie

Target The Untargeted, Offer Value And Ignore Conventional Wisdom. You probably haven’t heard of Raymond “Pappy” Smith, but he parlayed his Junior High education into an entertainment empire that changed the way Americans viewed gambling. Entertainment – He pioneered the integration of shows, fireworks, etc.

Education 100
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Avoid Death By PowerPoint – Create Slides That Don’t Suck

InfoChachkie

More Is Less - I recently had lunch with a friend who is a highly successful entertainment industry executive. Entertaining slides are effective, as long as they do not distract from your story. Despite conventional wisdom, it is not PowerPoint that sucks, its presenters who do not know how to use presentation tools that blow.

Slides 258
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Nine Startup Tips From Walt Disney

InfoChachkie

Money allowed Walt to do more of what he loved to do, which was create entertaining content. Entertain Yourself. "We "We are not trying to entertain the critics. Conventional Wisdom Is A False Constraint. "When ." [Tweet this quote]. I make money to make more pictures." " [Tweet this quote].

Tips 277
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Balance Minimal Product Viability With Maximum Utility: Maximize Your Startup’s Value Proposition – MVP²

InfoChachkie

Although this approach was common in the UK, it ran counter to the then current Conventional Wisdom in the US music industry. However, the Beatles also had to be objective arbiters of their creative output, releasing only those songs which were the most impactful and provided fans with the greatest entertainment utility.

Product 232
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Five Startup Tips From The Beatles

InfoChachkie

Thus, when Come Together – The Business Wisdom of The Beatles was released, my hopes were high for a great read. After alternating very conventional C and D chords, John plays a B7 chord at the end of the line “I think you’ll understand.” You and your competitors are probably using the B7 in all the conventional ways.

Tips 259
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Putting “Trade” Back Into Tradeshows

InfoChachkie

As noted in Conventional Wisdom Isn’t , in many instances, bigger is not better. Use such rooms for private meetings, to perform product demonstrations, and to entertain prospects in an intimate setting. Day One – the faux monks simply smiled and opened doors for people as they entered the convention floor.

Sales 174
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Ten Startup Tips From Steve Jobs

InfoChachkie

Other installments include: Words of startup wisdom from Jeff Bezos. He proceeded to tell me several interesting and entertaining stories about Steve (all flattering), dating back to the early-1980’s. Just because an established leader in your industry does not see the wisdom in your ideas, do not waiver.

Tips 279