Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Measuring is all about return-on-investment (ROI).

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Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

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Startup Professionals Musings

AUGUST 22, 2012

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

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Startup Professionals Musings

DECEMBER 30, 2020

In my role as a mentor to aspiring entrepreneurs, I find that most have the technical challenges well understood, but many are a bit short on some basic street smarts , or basic business realities. Strategic planning is a required ongoing investment. Even the best college degree is not a substitute.

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Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

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TechCrunch LA

AUGUST 5, 2022

From Los Angeles to Silicon Valley , a trend emerged among social media influencers and startup founders alike: move into a mansion with 10 or so collaborators, work day and night together to build fame and wealth, and hope that your new roommates do their dishes. A post shared by Collab Studios (@collabstudiosatl).

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Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

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Social Media Media Metrics SEO 91

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. But don’t stop there.

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Social Media Media Startup Social Network 115

Berkonomics

NOVEMBER 11, 2021

This form of thinking has been unusually true during the current rise of social media platforms, where market share became the primary goal of a company, with revenues and profitability to follow later. And it’s a contemporary problem. Why it’s so personal to me…. The post Premature scaling can kill your business.

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TechCrunch LA

JANUARY 14, 2019

Meanwhile, new venture-backed companies like the superstealthy Shadows, SuperPlastic and Toonstar are all developing virtual characters that will launch via social media channels like Snap and Instagram, or on their own platforms. ” Los Angeles-based Brud is by far the most established of this new breed in the U.S.

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Startup Professionals Musings

JULY 31, 2022

They may not have noticed the wave of “open businesses,” spawned by the Internet and social media. If you are at the funding stage, try the new crowd-funding platforms or micro-capital investments. Set an example by being visibly connected to the people and information you need through social media.

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Startup Professionals Musings

DECEMBER 20, 2019

According to current Kauffman Indicators of Entrepreneurship , the share of new entrepreneurs who started businesses to pursue opportunity rather than from necessity now exceeds 86%, more than 12 percentage points higher than ten years ago at the height of the last recession. Social media is a boon for entrepreneurs and startups.

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Startup Social Media Satisfaction Entrepreneur 128

Startup Professionals Musings

OCTOBER 21, 2022

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. After this connection, you need not share the 30% of all revenue collected by the store platform. Make your app support all platforms. Port every app to all the popular platforms – IOS and Android.

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Startup Professionals Musings

DECEMBER 26, 2013

is already well above the dot.com bubble of 15 years ago, although we have slipped a bit this year from the high point of 320 new entrepreneurs out of 100,000 adults in 2011. Thus a record number of entrepreneurs (and employees) are getting rich. Social media is a boon for entrepreneurs and startups.

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Startup Entrepreneur Social Media Satisfaction 109

TechCrunch LA

SEPTEMBER 9, 2019

The two men actually reached out to Rodriguez about the investment because they noticed him following fitness influencers specifically. “He came into the platform and became a user himself,” says Speck. “We are invested heavily in health and wellness brick and mortar companies,” he says. ” .

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TechCrunch LA

MARCH 8, 2019

Responding to Elizabeth Warren’s call to regulate and break up some of the nation’s largest technology companies, the venture capitalists that invest in technology companies are advising the presidential hopeful to move slowly and not break anything. One issue is do we need regulation on the full platform companies.

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Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem?

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Social Media Media Marketing Social Network 104

InfoChachkie

NOVEMBER 3, 2014

In order to drill down on how entrepreneurs can leverage social commerce sites without alienating their potential customers, I spoke with industry expert Albert Wilson, who heads up Affiliate and Marketplaces for Deckers Outdoor Corporation. John Greathouse : Albert, thanks for taking the time to chat. Image: Wikipedia.

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Startup Professionals Musings

JANUARY 21, 2018

According to the 2017 Kauffman Startup Activity Index , the share of new entrepreneurs who started businesses to pursue opportunity rather than from necessity reached 86 percent, more than 12 percentage points higher than in 2009 at the height of the Great Recession. Thus a record number of entrepreneurs (and team members) are getting rich.

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Entrepreneur Startup Social Media Satisfaction 66

Startup Professionals Musings

JULY 5, 2021

As I have said many times, the cost of entry for an aspiring entrepreneur has never been lower, and the total wealth of opportunities has never been larger. Entrepreneurs have huge opportunities to deliver higher-performance materials at lower cost, like carbon fiber for steel. It’s a higher calling than one more social media platform.

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Tech Zulu Event

DECEMBER 28, 2012

Most of the time the advice you are looking for is from a successful entrepreneurs who might be so busy to be reached. The starup offers online entrepreneurial networking opportunities by introducing professionals with expertise (Advisors) to those seeking business advice (Entrepreneurs). Which startups or entrepreneurs have signed up?

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Entrepreneur Startup Paramount Social Media 89

Both Sides of the Table

NOVEMBER 11, 2013

” We explained what we felt the core values of a firm of the future needed to uphold: Provide real operational insights to entrepreneurs (the days of being “money men” are gone). Be open & transparent (mimicking the greater social order changes that have come with blogs & social media).

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Startup Professionals Musings

NOVEMBER 9, 2022

Another partnering model example is the IBM Watson Group $1 billion investment to share cloud-based development and super-computing tools. FabLab s is an example of a new class of facilities for entrepreneurs to start experimenting early. Social media relationships fuel the scaling fire. Not everything will work.

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Tech.Co

MAY 31, 2023

Launching and growing a startup is one of the biggest missions an entrepreneur can undertake. Business tools — from customer relationship management ( CRM ) platforms to accounting software — help to save startups time and money by automating key processes and maximizing efficiency.

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Tool Startup Software Review Technical Review 131

Startup Professionals Musings

OCTOBER 18, 2015

If you think you are the perfect fit for the entrepreneur lifestyle, but you’re not yet sure if you’re ready to start your own, then I recommend that you take a job with an existing startup first to validate the culture realities against your dream. Hang out where entrepreneurs meet. How much money has been invested so far?

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Sample Entrepreneur Technical Review Startup 101

socalTECH

FEBRUARY 19, 2020

Snap says that those 10 companies were receive $150,000 in equity investments, mentorship from Snap and others, space in Los Angeles, as well as other support.

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Both Sides of the Table

FEBRUARY 21, 2010

One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. When we tune into any stream: Twitter, Facebook, MySpace, etc., Thus, we click!

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socalTECH

MARCH 29, 2012

What's the best way to get the word out about your brand on social media? We spoke with Matt and Amanda MacNaughton , the brother and sister team behind PromoJam, to hear more about the company's platform. Amanda MacNaughton: PromoJam is an enterprise, social marketing technology platform. What is PromoJam?

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Social Media Startup Platform Media 217

Startup Professionals Musings

DECEMBER 30, 2022

Every business owner and entrepreneur I meet in my consulting rounds dreams of finding that “ disruptive ” innovation that will supercharge their business and move it into the ranks of business unicorns (billion-dollar valuations), such as SpaceX and Apple. Invest in communication skills and use all platforms.

Technical Review 101

Technical Review Metrics Resource Software Review 101

Startup Professionals Musings

JANUARY 24, 2020

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. After this connection, you need not share the 30% of all revenue collected by the store platform. Make your app support all platforms. Port every app to all the popular platforms – IOS and Android.

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Mobile Develop Development Platform 126

Startup Professionals Musings

FEBRUARY 8, 2016

Successful entrepreneurs understand the difference between a good business relationship with more people and having more friends. In fact, the focus on social networking platforms, starting with Facebook, has destroyed the meaning of the word friend and even changed it from a noun to a verb.

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Entrepreneur Social Network Technical Review Social Media 66

Startup Professionals Musings

AUGUST 25, 2018

Now is the time to be an entrepreneur and create a business from your passion. The cost of rolling out a business has never been lower – it only takes a few hundred dollars to incorporate a Limited Liability Corp (LLC) online, create your own website, use social media to get attention, and you are in business.

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socalTECH

JUNE 8, 2020

Our interview today is with Scott Grimes , the CEO of Los Angeles-based Stackin' , which operates a text-based, financial messaging platform. Scott Grimes: Ultimately, we are a text messaging platform build on top of Twilio. What we do, is we take them from social media into a one-to-one relationship, via text, directly to their phone.

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Content Social Media Startup Artificial Inteligence 124

socalTECH

DECEMBER 27, 2016

Today's contribution is from Brad Brooks , the co-founder and CEO of TigerText , which provides clinical communication solutions for the healthcare industry, and also co-founder of anonymous social media app Whisper. Prior to that, Brad worked for investment banking corporation Donaldson, Lufkin and Jenrette. READ MORE>>.

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Southern California Social Media News Entertainment 113

Tech.Co

OCTOBER 28, 2020

A just-announced partnership between the social giant TikTok and the ecommerce giant Shopify could mint a brand-new class of TikTok-friendly ecommerce stores. The platforms will add additional ecommerce features down the line, though they're a little vague on what those will be. Why It's an Opportunity.

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Startup Professionals Musings

MAY 8, 2023

As I work with aspiring entrepreneurs and business professionals, I often hear about stress and disappointment from a great idea or innovation that failed for reasons that you don’t understand. Now is a better time to change your description or pivot a solution before making a big investment.

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Technical Review Ideas Study Social Media 120

Startup Professionals Musings

JULY 19, 2015

According to the latest Kaufman Startup Activity Index , entrepreneurs are making an unprecedented comeback in America, with data showing the largest year-over-year increase in two decades. Thus a record number of entrepreneurs (and employees) are getting rich. Social media is a boon for entrepreneurs and startups.

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Startup Social Media Entrepreneur Satisfaction 108