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4 Keys To A Successful Integrity Check With Investors

Startup Professionals Musings

For the elite startups and entrepreneurs who manage to attract the investor they dream of, and survive the term sheet negotiation, there is still one more hurdle before the money is in the bank. This is the mysterious and dreaded due diligence process, which can kill the whole deal.

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How Smart Startups Survive Investor Due Diligence

Startup Professionals Musings

For the elite startups and entrepreneurs who manage to attract the investor they dream of, and survive the term sheet negotiation, there is still one more hurdle before the money is in the bank. This is the mysterious and dreaded due diligence process, which can kill the whole deal.

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How To Prepare Your New Venture For Investor Scrutiny

Startup Professionals Musings

For the elite startups and entrepreneurs who manage to attract the investor they dream of, and survive the term sheet negotiation, there is still one more hurdle before the money is in the bank. This is the mysterious and dreaded due diligence process, which can kill the whole deal.

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6 Ways To Make You An Entrepreneur Before The Product

Startup Professionals Musings

Many of the entrepreneurs I advise or invest with spend considerable time on the Internet, keeping up with technology, customers, and competitors, but very few feel the need for an early personal presence. In fact, some totally avoid it, assuming their product or solution will speak for itself later.

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6 Lessons Most Entrepreneurs Only Learn On The Street

Startup Professionals Musings

In my role as a mentor to aspiring entrepreneurs, I find that most have the technical challenges well understood, but many are a bit short on some basic street smarts , or basic business realities. With information overload due to the Internet, you need to find your customers, rather than assume they will find you.

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Convertro Launches New Product

socalTECH

The firm said its product provides "attribution credit" to those assets--which it calls owned media assets--even though those third party sites do not support first party analytics tags. Convertro is trying to better track conversions and visitors, and attribute those to different online advertising and outreach. READ MORE>>.

Product 145
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10 Reasons To Market Globally While Selling Locally

Startup Professionals Musings

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Build word-of-mouth into your product or service.

Marketing 107