TechEmpower

OCTOBER 9, 2023

Let's take a look at some of the many ways businesses can benefit from these new models to streamline operations and deliver faster and more accurate results.We’ll begin by looking at some real-world examples and then we’ll dive into more details of how these improved search capabilities can enhance your business.

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Media 95

Media Framework Social Media Metrics 95

SoCal Tech Calendar

JUNE 9, 2016

If you wanted to find someone who truly understands the convergence of the media and technology, you need to go no further than Peter Csathy , the CEO of newly launched CREATV Media (www.creatv.media). Peter Csathy: CREATV Media is a very different kind of firm. We are an innovation, investment, and advisory firm.

Media 100

Media Blogging Hulu Invest 100

Startup Professionals Musings

MAY 10, 2019

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

Social Media 99

Social Media Media Tool Startup 99

Startup Professionals Musings

MARCH 8, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment to be hard hitting – in people, in technology, your reputation, and your time.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

APRIL 9, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 66

Social Media Media Tips Platform 66

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Marketing 127

Marketing Framework Social Media Media 127

socalTECH

JANUARY 8, 2020

For today's interview, we spoke to Bill Curtis , the founder of Malibu-based CurtCo Media (www.curtco.com). We spoke to Bill about CurtCo's move into the podcasting area, and why he thinks podcasting is the next frontier in media. Bill Curtis: It's by far the most exciting platform right now. It ends up being good for both.

Media 150

Media Report Advertising Content 150

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

JULY 31, 2022

They may not have noticed the wave of “open businesses,” spawned by the Internet and social media. In fact, Conscious Capitalism companies, for example, historically have outperformed the S&P 500 index by a factor of ten. If you are at the funding stage, try the new crowd-funding platforms or micro-capital investments.

Organization 126

Organization Social Media Examples Customer 126

socalTECH

NOVEMBER 21, 2014

Patrick Quigley: People often have the wrong perception of Vantage Media. However, if you talk to a lot of people about who Vantage Media is, a lot of them think we''re still an agency, specifically focused on for-profit education marketing. After the acquisition, we have been investing dramatically in that team.

Media 162

Media Advertising Startup Platform 162

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? The other thing is visual formats, and how that shows up.

Demand 240

Demand Media eHow Content 240

Both Sides of the Table

FEBRUARY 18, 2020

Sometimes that’s venture capital generally (like last year’s conversation with Reid Hoffman ) and sometimes it’s in a space where I’ve invested (like mobility and city innovation with Bird’s Travis VanderZanden , one of our portfolio founders.) That includes things like: Structure of the “turnstile” content?

Content 244

Content Netflix Platform Mobile 244

TechCrunch LA

AUGUST 5, 2022

From Los Angeles to Silicon Valley , a trend emerged among social media influencers and startup founders alike: move into a mansion with 10 or so collaborators, work day and night together to build fame and wealth, and hope that your new roommates do their dishes. ” Once again, TikTok apologized.

Platform 210

Platform Social Media Netflix Content 210

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 22, 2012

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 95

Social Media Media Startup Platform 95

Startup Professionals Musings

NOVEMBER 9, 2022

An excellent example is the initiative by Elon Musk and Tesla Motors a few years ago to give away their battery patents, to infrastructure and competitive car providers, without transactional agreements. Another partnering model example is the IBM Watson Group $1 billion investment to share cloud-based development and super-computing tools.

IBM 131

IBM IBM Startup Examples 131

TechCrunch LA

MARCH 8, 2019

Responding to Elizabeth Warren’s call to regulate and break up some of the nation’s largest technology companies, the venture capitalists that invest in technology companies are advising the presidential hopeful to move slowly and not break anything. One issue is do we need regulation on the full platform companies.

Technical Review 144

Technical Review Startup Chief Technology Officer Social Media 144

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

JUNE 18, 2011

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 93

Social Media Media Entrepreneur Platform 93

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 115

Social Media Media Startup Social Network 115

socalTECH

MARCH 11, 2014

We have already licensed this out to great partners like SNL, and we have a great relationship with NASCAR, which helps them managed their owned media on YouTube. Zach Games: Rich and I were trying to build a big software company here in LA, and in order to that, you need people who are invested in the ecosystem.

Hollywood 159

Hollywood Help Media Content 159

socalTECH

NOVEMBER 12, 2014

Chance Barnett: Crowdfunder is an equity crowdfunding platform. We help early stage entrepreneurs in technology and digital media raise early stage funding rounds. As an example is Neil Young''s Pono Music, his new digital music hardware and software venture, which is restoring sound quality to digital files.

Venture Capital 174

Venture Capital Invest Platform Entrepreneur 174

Startup Professionals Musings

FEBRUARY 8, 2023

For example, in my discussions with business owners, some have already used inflation positives to update their inventory values, take advantage of reduced mortgage rates, or simply making the price increases that they have long needed. Innovation is not all about break-through technologies and big financial investments.

Outsource 95

Outsource Customer Custom Sample 95

Both Sides of the Table

JANUARY 19, 2015

We have made 5 online video investments in total – some we will talk about later this year. ” You have an “Elvis Presley like moment” where you realize the next generation is already consuming different media than our tastes might appreciate. You must invest in technology. That is YouTube today.

SEM 150

SEM Content Platform Acquisition 150

Tech Zulu Event

MARCH 24, 2016

For new businesses, social media marketing may seem a bit overwhelming. Here are four steps to help you get started building a great social media presence. Invest in a professional brand. An example of a company with well-executed branding is Coca Cola®. Construct a social media style guide.

Social Media 40

Social Media Media Content Guide 40

TechCrunch LA

NOVEMBER 4, 2019

Next she took to Instagram, a new social media platform that quickly became the most effective tool in a blogger’s toolkit. I feel this responsibility to my industry to put the best business practices I’ve learned along the way into a platform so I can help other influencers.”. We are in phase three of the influencer economy.

Platform 170

Platform Marketing Tool Venture Capital 170

Startup Professionals Musings

JUNE 2, 2021

Customers today quickly get beyond these, and put a competitive priority on the experience of others, reflected in reviews and social media, and their own total experience with your sales process, delivery, returns, and support on their schedule. Find funders who seek long-term returns. These tolerate negative cash flows for growth.

Competition 142

Competition Software Review Social Media Customer 142

Tech.Co

JANUARY 3, 2020

In this article, we'll go over a few examples of the most essential business tech you're going to need to compete in 2020. With these insights you can make informed decisions and boost repeat customers, without having to invest too much money. Digital Marketing Platforms. Get started with a digital marketing platform today.

Technical Review 91

Technical Review Software Review Social Media Platform 91

Startup Professionals Musings

FEBRUARY 14, 2020

An excellent example is the initiative by Elon Musk and Tesla Motors a few years ago to give away their battery patents, to infrastructure and competitive car providers, without transactional agreements. Another partnering model example is the IBM Watson Group $1 billion investment to share cloud-based development and super-computing tools.

Startup 124

Startup IBM IBM Examples 124

Startup Professionals Musings

JULY 5, 2021

For example, a startup named Dirtt has been able to take reusable building components to a whole new level. So now is the time to invest in all natural resources, by supporting aspiring entrepreneurs, in support of the opportunities they are mining. It’s a higher calling than one more social media platform.

Startup 162

Startup Resource Entrepreneur Social Media 162

Startup Professionals Musings

JULY 9, 2011

He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only.

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

DECEMBER 31, 2018

For example, Facebook added WhatsApp as a cross-platform messaging and Voice over IP (VoIP) service to enhance the self-sustaining growth their social media platform before any downturn. For example, even the giant Amazon acquired Whole Foods as a growth entryway into the competitive grocery and food industry.

Examples 99

Examples IP Acquisition Social Media 99