Startup Professionals Musings

SEPTEMBER 3, 2017

But startups need to remember that even zero paid media doesn’t mean that marketing is free. They advocate investing in their new framework, where the Z.E.R.O. New products and startups often require a culture shift to drive acceptance, which can best be accelerated by zealots or a visible chief disciple, like Steve Jobs.

Advertising 66

Advertising Marketing Startup Framework 66

socalTECH

MAY 17, 2019

For today's interview, we sat down and spoke with David Loo , the founder and CEO of Perspectium (www.perspectium.com), a startup which is developing service management applications designed to help connect different, enterprise service management software products together. That's how we started. What is Perspectium?

SaaS 113

SaaS Startup Custom Customer 113

Startup Professionals Musings

AUGUST 24, 2019

But startups need to remember that even zero paid media doesn’t mean that marketing is free. They advocate investing in their new framework, where the Z.E.R.O. New products and startups often require a culture shift to drive acceptance, which can best be accelerated by zealots or a visible chief disciple, like Steve Jobs.

Media 95

Media Framework Social Media Metrics 95

socalTECH

JUNE 15, 2017

Our interview this morning is with Milana Rabkin , co-founder of Stem , a new startup which is developing a financial application which helps musicians and other content creators automate payments to members of their creative team. How did you start the company? What's the biggest lesson you've learned so far in starting up a company?

Startup 140

Startup Content Metrics Platform 140

Startup Professionals Musings

OCTOBER 20, 2013

But startups need to remember that even zero paid media doesn’t mean that marketing is free. They advocate investing in their new framework, where the Z.E.R.O. New products and startups often require a culture shift to drive acceptance, which can best be accelerated by zealots or a visible chief disciple, like Steve Jobs.

Media 101

Media Marketing Startup Framework 101

SoCal CTO

JUNE 9, 2010

Continuing my series of posts that I’ve been collecting that live at the intersection of Startups and being a Startup CTO : Startup CTO Top 30 Posts for April 16 Great Startup Posts from March here are the top posts from May 2010. It is to out friend. Enjoyed this post? Disruptive. We get it! I Be specific.

Startup 248

Startup Venture Capital Conference Social Media 248

InfoChachkie

SEPTEMBER 29, 2014

But we do it anyway, because we believe that the short-term metrics probably aren''t indicative of the long term.”. As I discuss in Entrepreneurs Should Go For The Quick Buck – Then Stop , there are situations in which a startup can generate profitable, near-term revenue that does not support, and may even undermine, its long-term strategy.

Tips 223

Tips Framework Metrics Cloud Computing 223

SoCal CTO

FEBRUARY 13, 2013

I promised to do this post as a follow-up to the session to provide additional links and information. Once you build it, they will now ask you about the key metrics that they need proven in order to see if you really are a good investment. The real reason to build an MVP is to do early tests of key Startup Metrics for the business.

Technical Review 338

Technical Review CTO Hire CTO Coach Software Review 338

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

MAY 4, 2016

In my view, starting a new business has never been easier, and according to reports from the Kaufmann Foundation , the numbers are finally here to show it. The number of startups rose in 2015 for the first time in five years, with the largest year-over-year increase in two decades. Establishing your brand with interactive social media.

Startup 61

Startup Social Media News Tool 61

Startup Professionals Musings

JANUARY 23, 2015

But startups need to remember that even zero paid media doesn’t mean that marketing is free. They advocate investing in their new framework, where the Z.E.R.O. New products and startups often require a culture shift to drive acceptance, which can best be accelerated by zealots or a visible chief disciple, like Steve Jobs.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

AUGUST 21, 2013

The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate. Then it’s time to speed up with a set of ambitious initiatives, and finally going all out to engage all the constituents in enduring change.

Startup 94

Startup Social Media Entrepreneur Framework 94

Startup Professionals Musings

JUNE 15, 2016

With today’s overload of information from digital as well as conventional sources, even the best new solutions and services won’t get traction without real marketing. Digital marketing is the cost-effective place to start, utilizing the internet, mobile phones, display advertising, and other digital mediums.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

Both Sides of the Table

FEBRUARY 15, 2016

There is much talk these days that startup valuations have decreased and may continue to do so and that the amount of time it takes to fund raise may take longer. months for fund raising start to finish and make sure you have at least 6 month’s of cash if it takes longer.

Startup 150

Startup Capital Funding Invest 150

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

JULY 24, 2012

The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate. At the highest level, startups must remember what Jim Barksdale of FedEx famously said, “The main thing is to keep the Main Thing the main thing.”

Entrepreneur 93

Entrepreneur Social Media Startup Framework 93

Tech Zulu Event

JANUARY 20, 2014

eCommerce, as Volusion wraps up $35M with Silicon Valley Bank. The morning, spent with the incredible group of entrepreneurs fostering # bigDOCC (Big “D” Open Coffee Club – Dallas that is ), was focused on not just what it means to be a startup in Dallas, but Texas, and the role that industry plays therein. Texas and eTail.

Technical Review 71

Technical Review Commerce Yahoo Web 71