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Savings.com Hit By Google Update

socalTECH

A lot of focus has been given on how much search algorithm changes at Google have impacted the fortunes, and traffic, of Los Angeles-based Demand Media. However, another Los Angeles technology firm Savings.com appears to have seen some major traffic changes on its site this week due to a recent update from Google, according to a report today.

Google 157
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How to Solve the Biggest Frustration Marketers Have With Social

Both Sides of the Table

What you really want to know is which campaigns drove “bottom of funnel activities” such as: Purchases, newsletter signups, subscribers, comments and so forth in the same way you’d be tracking this on Google Analytics for your SEO / SEM campaigns, direct referrals, etc. Today awe.sm I have been using the basic awe.sm

Marketing 307
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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. While many tech startups do this intuitively (say, SnapChat thinking it would be much better if our photos out partying disappeared) it still happens. It’s worth a quick read. My argument is pretty simple. Rebelling is simply a form of snobbery.

Marketing 379
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53 Questions Developers Should Ask Innovators

TechEmpower

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. After all, that’s what tech innovation is all about. Ads, Viral/Social, SEO)? Do you have a custom algorithm or other technology? What back-end support for SEO is needed?

Develop 520
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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Only one guy in the room knew – their tech lead. Once you churn a user due to stability or performance problems it can be hard to get them back. How many adds came through organic SEO? SEO is seldom “free.”. of the people who click on Google paid links then your true cost to acquire is actually = $12 ($1.50 / 0.125).

Metrics 346
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6 Ways To Make You An Entrepreneur Before The Product

Startup Professionals Musings

Many of the entrepreneurs I advise or invest with spend considerable time on the Internet, keeping up with technology, customers, and competitors, but very few feel the need for an early personal presence. Consistently review and respond to relevant online feedback. Invest your time in networking online, as well as offline.

Product 127
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Top 30 Startup Posts in June 2010

SoCal CTO

10 Ways To Be Your Own Boss - A VC : Venture Capital and Technology , June 18, 2010 The folks at Behance and Cool Hunting asked me to talk at their 99% Conference a couple months ago. had two occasions recently to review products which had clear market leadership. Here are the top 30 along with a brief snippet from the post.

Startup 175