GRP Partners Raises New $200M Fund, Becomes Upfront Ventures

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Los Angeles-based venture capital investor GRP Partners announced this morning that it has raised a fourth fund, worth $200M, and also renamed the firm Upfront Ventures. GRP Partners--which has invested in such successes as Overture, CitySearch, BillMeLater, DealerTrack, and others, and is currently an investor in Maker Studios, TrueCar, Burstly, and others--said it decided to change its branding as venture capital has changed.

What Mattered In 2010: Mark Suster, GRP Partners

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Today, we spoke with Mark Suster , a venture capitalist at GRP Partners. I am looking at low cost video production and distribution, and I'm looking at new models of consumer consumption of video. year review mark suster partners venture capital

Meet Launchpad LA’s Graduating Startups

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million led by GRP Partners, with participation from Baroda Ventures, Bertelsmann Digital Media Investments (BDMI), Daher Capital, Double M Capital, Karlin Ventures, Clark Landry, Andy Rankin, and Launchpad LA.

ChowNow Raises $3M to Level the Online Food Ordering Field for Small Biz

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ChowNow , the turnkey interactive food ordering platform, just raised $3 million in additional funding to launch new products and expand national operations. Steven Dietz, Partner at GRP said, “GRP works with entrepreneurs solving important challenges for many people.

GRP Backs Payment Card Provider Wave Crest

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Los Angeles-based venture firm GRP Partners is backing a prepaid card firm, Wave Crest Holdings Limited , based in Gibraltar. in a Series B funding round led by GRP Partners, which also included Park Ventures. The firm develops prepaid cards and electronic wallet products as well as other related payment products. As part of the funding, Brian McLoughlin of GRP Partners joins the firm's board of directors.

Burstly Buys TestFlight

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TestFlight's product provides iOS developers with information on an app's audience, revenue, engagement, and other metrics. Burstly is backed by GRP Partners, Rincon Venture Partners, and SoftBank, and announced a $5.5M

ChowNow Raises $3M For Mobile Food Orders

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The funding was led by GRP Partners, and also included Double M Capital, Daher Capital, Karlin Ventures, and Velos Partners. The startup said that it will use the funding to launch new products and expand national operations. ChowNow , a startup which provides social, mobile, and web-based online ordering for restaurants, said this morning that it has raised $3M in a Series A funding.

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Gravity Gets $10.6M More For Real Time Personalization

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The funding was led by GRP Partners, and also included Redpoint Ventures and August Capital. Gravity said the new funds will help it expand its operations in Los Angeles, New York, and San Francisco, as well as scale its publishing partners and deploy its platform.

Pose Finds $1.6M

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The funding came from GRP Partners, True Ventures, and Founder Collective, along with angel investors Dave Morin and Shawn Fanning. GRP's Mark Suster and True's Jon Callaghan join the firm's board as part of the funding.

Burstly Opens Skyrocket To All App Developers

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Santa Monica-based app testing and anlytics developer Burstly has opened up access to its mobile monetization platform, extending access to its SkyRocket product via a self-serve offering. Burstly is led by Evan Rifkin, and is backed by GRP Partners, Rincon Venture Partners, and SoftBank.

Gradient X Snags Exec From OpenX

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Gradient X , the online mobile marketing and advertising technology developer backed by GRP Partners, Rincon Venture Partners, Crosscut Ventures, Founder Collective, Double M Capital, Baroda Ventures, Siemer Ventures, and others, has snapped up some talent from OpenX with its latest hire.

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RingRevenue Partners With LeadClick Media

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LeadClick has been piloting Ring Revenue's products since mid-2009. RingRevenue is venture backed by Great Pacific Capital, GRP Partners, and Rincon Venture Partners; Spievak is the former CFO of CallWave. Santa Barbara-based RingRevenue , the pay-per-call technology provider run by Jason Spievak , has linked with lead generations firm LeadClick Media , the firm said Thursday afternoon. The firm said that LeadClick Media, which is a subsidiary of First American Corp.,

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Bolstering the Partner Ranks at GRP

Both Sides of the Table

It is with great pleasure that I can finally announce that we have added Greg Bettinelli as a partner at GRP Partners. This is exactly the brand that GRP Partners wants to embody. We knew he had to be an investment partner.

RingRevenue Sees Traction In Financial Services

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The firm said companies like Progrexion Marketing--which markets the credit repair product Lexington Law--has been seeing success with pay-per-call using its products. RingRevenue is venture backed by GRP Partners and Rincon Venture Partners. Santa Barbara-based RingRevenue , the pay-per-call technology provider, says today that it has been seeing gains in the financial services industry with its platform.

Burstly Snags $1.8M For Mobile Ad Tools

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The funding round came from GRP Partners and Rincon Ventures. Mark Suster at GRP lead the firm's investment, with Jim Andelman heading up Rincon's involvement. Los Angeles-based Burstly announced Tuesday afternoon that the firm has raised $1.8M in a venture funding.

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Pose Lands $3M For Mobile Style and Shopping

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The round came from GRP Partners, True Ventures, and Mousse Partners. According to Pose, it will use the new funding to develop its product and grow its engineering team. GRP's investment in the firm was led by Mark Suster. Santa Monica-based Pose , a developer of mobile apps for shopping discovery, announced Friday morning that it has raised $3M in a Series A funding round.

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textPlus Lands $18M, Buys Jarvus

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Prior investors Kleiner Perkins Caufield Byers, Matrix Partners and GRP Partners also participated in the funding. The company said the fourth round of funding will go towards international expansion, product development and strategic acquisitions. textPlus , the maker of the popular texting application by the same name, said today that it has raised $18M in a new funding round, led by The Raine Group.

EMN8 Shifts Manufacturing To IBM

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San Diego-based EMN8 , a developer of self-service, restaurant kiosks, said Monday that the firm is in a agreement with IBM, where the two will jointly manufacture, market, and support its products. EMN8 said it will transition production of its OrderM8 4000 kiosk hardware to IBM. EMN8 is backed by GRP Partners, Sid R.

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Epoxy Tunes Into $2M to Enable YouTube, Video Publishing

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To that end, Venice-based Epoxy announced this morning that it has raised $2M in a funding round, to help build out its product suite to help grow, engage, and monetize online video channels. The new round was led by GRP Partners, which adds Mark Suster to Epoxy's board of directors. Other investors in the funding include Greycroft Partners , Bertelsmann Digital Media Investments , Advancit Capital, Allen DeBevoise, Ynon Kreiz , among others.

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Little Black Bag Launches With Backing From GRP, DCM

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Los Angeles-based startup Little Black Bag , a new e-commerce startup backed by GRP Partners and DCM, said this week that it has launched its online shopping site--a play on the Japanese concept of "fukobukuro". The startup said it lets shoppers buy and trade "mystery" fashion shopping products, tailored to their interests. The Japanese fukobukuro concept is one where mystery bags of products--often worth many times the sales price--are offered to shoppers during New Year.

The Entrepreneur Thesis

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I’m not talk about the age old debate amongst investors whether you back entrepreneurs, markets or products (or as people like to hedge – product / market fit). But when I’m looking to invest the dollars that my Limited Partners have entrusted my firm with I’m going with my view.

Launchpad LA Receives VC Funding: $50,000 Per Startup

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To give visibility to these companies to: Sources of funding (angels / VCs), business development partners, mentors who have themselves built successful companies, the press and potential employees to hire. Jackson, Tumblr, and Dick Clark Productions.

Why You Should Give Before You Get

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Of course he wanted to talk a lot about his product and company – he was looking for money after all. When I joined GRP Partners in 2007 I was offered a role as a General Partner. I have a motto in business and life, “give before you get.”

Burstly Opens Up Mobile Ad Service

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According to Burstly, its new Storefront product allows local businesses and other advertisers to directly buy mobile advertising from developers. Burstly is venture backed by Founder Collective, GRP Partners, Rincon Venture Partners, and SoftBank Capital.

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Future of TV: The Quick Version

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It takes screen writers, sound people, lighting, editing, costumes, direction, post-production and acting. And where GRP Partners , the VC firm in which I’m a partner, is based. I recently gave a talk about the Future of Television.

Want to Start a Technology Company in LA?

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Never say never – GRP Partners is actually looking very closely at a company in its A round that is raising a large sum of money. my firm, GRP Partners, was an investor). Los Angeles. People either love it our hate it.

GRP Excited to add Sam Rosen to Its Ranks. How Did He Get the Role? Hustle. Here’s the Story.

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I’m very excited to be finally be able to announce that this week we’ve added Sam Rosen to our ranks at GRP Partners in the role of entrepreneurs-in-residence – EIR. He founded a company and tried to persuade me to use his product (and invest).

Ad.ly Raises $5M

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The round comes from GRP Partners, Greycroft Ventures, and Matt Coffin, the founder of LowerMyBills. Singh was most recently EVP of Product, Technology, and Operations at News Corp.'s

Understanding a VC’s Seed Funding Policy is Critical

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Many (Union Square Ventures, Foundry Group, True Ventures, GRP Partners, Mike Hirshland at Polaris Ventures) do it the right way – we treat it as a normal investment and we don’t have a “options&# strategy with our investment.

Announcing a Deal I’ve Wanted to Talk About for a Year

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I’m super excited to announce that GRP Partners led the investment in Ethan Anderson’s new company MyTime (link has LA-based merchants but will give you a good feel for the product). ” So Ethan went to work as a product manager at Google Video.

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Why John Frankel Leaned in Early on Klout and Cornerstone OnDemand and What He Sees Next

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We met at a private party hosted by his venture partner Mike Yavonditte and I outlined my concerns for the lack of precision of the algorithm. I almost don’t want to tell you because I love the product and would love for them to stay under the radar screen from investors.

DataPop Gets $1.7M

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According to Lehmbeck, in an interview with socalTECH, the company's software takes key specifications from products such as televisions and other consumer electronics, and applies them to ads automatically, so that instead of just advertising a big screen television an ad might contain key terms and information about those products. DataPop is one of the companies in LaunchpadLA, the business mentoring and incubation effort being spearheaded by GRP Partners' Mark Suster.

Why Aren’t There More Female Entrepreneurs?

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Even more interesting is that at GRP Partners (the VC firm where I’m a partner) our two most successful returns from our previous fund [which is ranked as the top performing fund in the country for its 2000 vintage according to Prequin] were both run by women!

Mark Suster’s Advice To Emerging Entrepreneurs – “Do Not Do, As I Have Done”

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Mark is a Partner at GRP Partners and authors one of the most widely read startup blogs, BothSidesOfTheTable. Mark encourages emerging entrepreneurs to be bold, yet he admits that with his first startup, he boldly pushed PR before the product was ready.

What Makes an Entrepreneur? Cojones (7/11)

Both Sides of the Table

They often make great team members such as head of products, CTO, head of sales, CFO, etc. And we’re lucky because they deliver many of the great products, services and content that we consume in our lives every day. I run the recruiting process for my VC firm, GRP Partners.