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Value and Meetups - SEO / SEM

SoCal CTO

I went to a meetup yesterday that was on the topic of Internet Marketing / SEO / SEM. However, you understand that you can talk to them about it and possibly pay for their help if you want to know more. Instead, they were trying to share and help. It felt like a bad time share presentation.

SEM 150
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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg? .

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. Of course once submitted you could send out links to your friends and ask them to upvote your content and that would help.

Marketing 379
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Interview with Dmitri Leonov and Constantine Suychmez, Ulevate

socalTECH

Most people don't want injectsion, radio frequency, or ultrasounds, and it helps that we can work with pregnant women. We not only give them these devices and cosmetics, we also help them run retention and referral campaigns. We then started to help clients switch to marketing using our own machines.

Template 124
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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

Let’s say you have a marketing department with an incredibly talented leader who knows SEO, SEM, social media and how to hit the ball off the cover on press coverage. But this leads to organizational drift because staff will continue to produce “work.&#. Let me give you an example.

Startup 323
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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. How many adds came through organic SEO? How many through SEM? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort.

Metrics 346
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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

Search engine marketing (SEM). Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. Just for fun, I’ve come up with a scoring system based on my own non-scientific survey to help you rate yourself on your level of Internet business acumen.

SEM 95