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Rumpus, the collaborative toolkit from Oblong Industries, is now available on Webex

TechCrunch LA

Now, he designs those systems for the real world through his company Oblong Industries , which has labored to create a full stack of collaborative tools for business users that are every bit as high-tech as the one’s Underkoffler dreamt for the silver screen.

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SPONSOR POST: Find jobs at socalTECH.com

socalTECH

Looking for a high tech job in Southern California? Despite the economy, Southern California's high tech job outlook is better than it has ever been, with hundreds of open positions and many companies eagerly seeking high tech talent. Linux System Engineer , Santa Monica, Adconion Media Group.

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How To Begin Using Social Media In Your Business

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

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What Mattered in 2012: Aber Whitcomb, io/LA

socalTECH

For the last week of the year, we're featuring the thoughts and reflections of some of the movers and shakers of Southern California's high tech community. We've also invented and patented a new technology called "MasterKey" that allows people to play our games natively on all relevant social and mobile platforms.

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8 Tactics To Make You A Fearless Business Innovator

Startup Professionals Musings

Technology is great, but high-tech major-step-forward solutions are not the answer to all our change challenges. Invest in communication skills and use all platforms. Don’t forget the new social media platforms and industry forums. Focus on pragmatic innovation rather than disruption.

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Too Busy for Social Media Marketing Could Be Fatal

Startup Professionals Musings

He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only.