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Startup Looks To Take On United Online's Classmates.com

socalTECH

The competition comes even as United Online appears to have been beating a quick retreat from that business, instead shifting users to Memory Lane, a new site which offers up actual, digitized high school yearbooks, nostalgic content, old magazine covers, and other products geared to a similar user base as Classmates.com.

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Can you create a great customer case study?

Berkonomics

Given the statistics quoted above, you must find ways to have your consumers endorse your product publicly, and in a form that is divorced from looking like an advertisement. Using new tools in a social age. But it must be told about and by the customer, with your product as the tool of solution, not the focus of the story.

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United Online In Big Memory Lane Push

socalTECH

According to the firm and Santa Monica-based production firm Optimus, United Online is launching a national advertising spot focused on the newly renamed and refocused nostalgia business. Optimus said United Online started running their commercial spots this week, on national cable, syndication, and network TV. READ MORE>>.

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9 Popular Startup Business Model Variations For Scale

Startup Professionals Musings

Thus the subscription model (low fixed monthly payments), has become the norm for new products and services. If you can help with a relatively complex product or service, this one is especially appealing to customers who are not overly price sensitive, or ones for whom waiting in line can have catastrophic consequences. Network model.

Startup 117
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A good case study is worth many paid ads.

Berkonomics

Given the statistics quoted above, you must find ways to have your consumers endorse your product publicly, and in a form that is divorced from looking like an advertisement. People are more trusting of unknown third parties endorsing your product that they are of direct ads touting the benefits of the product in large, clear type.

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9 Subscription Model Variations To JumpStart Growth

Startup Professionals Musings

Thus the subscription model (low fixed monthly payments), has become the norm for new products and services. If you can help with a relatively complex product or service, this one is especially appealing to customers who are not overly price sensitive, or ones for whom waiting in line can have catastrophic consequences. Network model.

Startup 168
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The Convergence of Social Media & Traditional Radio

Eric Greenspan

For one, we built a following by using Facebook and Twitter and other social networking sites. Our audience can interact with Jeremy, ask questions and the entire show is posted as a video on the site and blog shortly after the show airs. OSN 101 – Online Social Networking news and tips.