Startup Professionals Musings

FEBRUARY 26, 2023

Thus the subscription model (low fixed monthly payments), has become the norm for new products and services. If you can help with a relatively complex product or service, this one is especially appealing to customers who are not overly price sensitive, or ones for whom waiting in line can have catastrophic consequences. Network model.

Startup 117

Startup Pricing Customer Custom 117

socalTECH

FEBRUARY 8, 2012

The competition comes even as United Online appears to have been beating a quick retreat from that business, instead shifting users to Memory Lane, a new site which offers up actual, digitized high school yearbooks, nostalgic content, old magazine covers, and other products geared to a similar user base as Classmates.com.

Social Network 145

Social Network Startup Sites Competition 145

socalTECH

MARCH 25, 2011

According to the firm and Santa Monica-based production firm Optimus, United Online is launching a national advertising spot focused on the newly renamed and refocused nostalgia business. MemoryLane was, until recently, Classmates.com. READ MORE>>.

Woodland Hills 153

Woodland Hills Santa Monica Social Network Advertising 153

Startup Professionals Musings

MAY 27, 2020

Thus the subscription model (low fixed monthly payments), has become the norm for new products and services. If you can help with a relatively complex product or service, this one is especially appealing to customers who are not overly price sensitive, or ones for whom waiting in line can have catastrophic consequences. Network model.

Startup 168

Startup Customer Custom Netflix 168

Berkonomics

MAY 30, 2019

Given the statistics quoted above, you must find ways to have your consumers endorse your product publicly, and in a form that is divorced from looking like an advertisement. People are more trusting of unknown third parties endorsing your product that they are of direct ads touting the benefits of the product in large, clear type.

Case Study 120

Case Study Study Customer Custom 120

socalTECH

NOVEMBER 17, 2010

Santa Monica-based ThisNext , the online social shopping site headed by Matt Edelman, unveiled a new home page Wednesday, and said it has hired an Editor-in-Chief for the site, as part of a slew of changes around the firm's strategy to become a leading social shopping company for women. The firm--which says it is now seeing 6.5

Santa Monica 124

Santa Monica SoCalTech Sites Content 124

socalTECH

JUNE 10, 2010

Irvine-based Autobytel , which operates an online automotive site providing consumer leads to auto dealers, announced yesterday that it has named Jim Helberg as its new Executive Vice President, Product, Marketing, and Analytics. READ MORE>>.

Advertising 140

Advertising Los Angeles Sites Media 140

Both Sides of the Table

JANUARY 28, 2012

I have talked with people in the industry who tell me that mobile movie sites convert ticket sales much higher than desktop websites. BUT … I’ve talked to a number of eCommerce sites that also report much higher conversion rates than standard web. I believe in integrated products. They are limited in size.

Web 334

Web Mobile Startup Software Review 334

socalTECH

SEPTEMBER 19, 2014

I was running the largest deals in the media and entertainment video area across many different Google products. I worked with the head of each product area, such as YouTube, on how to drive more value for our large partners. We have our product in the market, and launched our beta in January. magazine, for example.

Google 233

Google Content Startup Venice 233

Berkonomics

JUNE 30, 2012

Given the statistics quoted above, you must find ways to have your consumers endorse your product publicly, and in a form that is divorced from looking like an advertisement. People are more trusting of unknown third parties endorsing your product that they are of direct ads touting the benefits of the product in large, clear type.

Case Study 212

Case Study Study Social Network Advertising 212

socalTECH

JANUARY 14, 2009

The firm said that it has added Darshan Kantak, Chief Product Architect for Yahoo's Marketing Products Division; Larry Goodman, President of White Mountain Media; Jonah Schnel of the Ezralow Company; and Chris Muller, Director of Business Development of Synthasite, to its advisory group. READ MORE>>.

Search Engine Optimization 124

Search Engine Optimization Marketing Idealab Yahoo 124

socalTECH

FEBRUARY 1, 2011

Los Angeles-based Aggregage (www.aggregage.com) is looking to help aggregate the content across multiple blog publishing sites, and curate that information into specific, B2B niche vertical web sites. In the learning space, eLearningLearning.com is the most highly trafficked site in the space. Elearning is an example.

Startup 162

Startup Content Advertising Sites 162

socalTECH

JUNE 5, 2012

Right now, we have this incredible power publishing tool, which allows girls to publish their own stylebooks and digital magazines. We then take that information and find trends and metadata, and all that content and sharing, and use it to drive e-commerce, and to design and manufacture apparel products.

Startup 182

Startup Commerce Design Media 182

socalTECH

JUNE 8, 2011

In the rush toward the daily deals space, it seems like there is at least one, new, daily deals site created every day. It's an incredibly crowded industry, which not only includes giants like Groupon and LivingSocial, but countless smaller sites, newspapers, and others all looking for a piece of the action. What is Deal Current?

Platform 263

Platform Training Software Review Advertising 263

Startup Professionals Musings

FEBRUARY 18, 2011

Some of these have a limit so if the link no longer works then the freebie is gone (I will try to keep up with the broken links). Here is a list of the ones I know about.

Sample 56

Sample Newsletter Sites Product 56

Startup Professionals Musings

SEPTEMBER 12, 2021

They cite sources like Profitable Venture Magazine, “ Why Business Plans are a Waste of Time ” and this Forbes article. Although the major crowd funding sites today, including Kickstarter and Indiegogo , don’t technically require a business plan, they do demand essentially the same information in a project format.

Technical Review 126

Technical Review Writing Entrepreneur Slides 126

Both Sides of the Table

SEPTEMBER 13, 2009

Worth a read on how to maximize the traffic that comes to you site since much of it will be fleeting. We had scrambled to get a product to market, built our first website, rapidly hired a technology team, raised our seed round of capital ($1.5 So many companies suck at managing their booths. Don’t drink it. We closed a $16.5

Startup 310

Startup Press Venture Capital Journal 310

socalTECH

JULY 23, 2010

This week, Santa Monica-based ThisNext (www.thisnext.com) said it has raised another round of funding for the firm's social shopping site. ThisNext.com has been a social shooping site, really for anyone and everyone, and for every product category. How long have you been at the firm now? Matt Edelman: It's been since April 1st.

Newsletter 165

Newsletter Sites Content Advertising 165

Startup Professionals Musings

JUNE 5, 2012

As an example, a few years ago I worked for small software company selling an expensive enterprise workflow product. It was heavy on visual development capability but light on modeling and simulation, and we kept battling a competitor in the marketplace who had essentially the inverse strengths in a similar product. Cross endorsement.

Company 96

Company Companies Startup Examples 96

Tech Zulu Event

NOVEMBER 18, 2011

Born is most notable for his work in founding sister-site, Audio Micro , an online repository for royalty free music and sound effects. Boasting both pay per download and subscription payment options, users can download and access a huge library of stock music, sound effects, royalty free music, production tracks, ringtones, and sound clips.

Press 69

Press Entertainment Pricing Blogging 69

socalTECH

APRIL 14, 2010

Our interview this morning is with Lolita Carrico, founder of Gloss Network for Women (www.mygloss.com), an online network of sites focused on women. Are sponsors interested in such highly targeted sites, rather than the broad reach? Do you find it's been more difficult to build up traffic for a more targeted site, or easier?

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Startup Professionals Musings

MAY 4, 2011

As an example, a few years ago I worked for small software company selling an expensive enterprise workflow product. It was heavy on visual development capability but light on modeling and simulation, and we kept battling a competitor in the marketplace who had essentially the inverse strengths in a similar product. Cross endorsement.

Startup 90

Startup Examples Customer Custom 90

Startup Professionals Musings

MARCH 2, 2015

Thus the subscription model (low fixed monthly payments), is rapidly becoming the norm for new products and services. If you can help with a relatively complex product or service, this one is especially appealing to customers who are not overly price sensitive, or ones for whom waiting in line can have catastrophic consequences.

Startup 106

Startup Customer Custom Netflix 106

Tech Zulu Event

NOVEMBER 5, 2012

3D Robotics has raised over $5 million in round two funding to accelerate its growth and expansion into new markets says Chris Anderson 3DR CEO and former Editor in Chief of Wired Magazine, Entrepreneur and author. Currently the firm has 40 full time staff but will be hiring more hardware and software engineers.

Marketing 71

Marketing Funding Software Engineering San Diego 71

socalTECH

JULY 6, 2009

We recently caught up with CEO Jonno Wells to talk about the firm and its expanding network of web sites. First off, tell us about your network of sites? Our products are also syndicated into newspapers and web sites around the country. You also bought a surfing magazine at one point, didn't you?

Web 140

Web Content Mobile Sites 140

socalTECH

MAY 7, 2010

For people who haven't visited SciVee, what's the site about? One is software, which is very much like software-as-a-service, where we deliver that software to publications and conferences, to enable rich media on their sites. They got an NSF grant, and basically started up the original web site, as a video web site.

Journal 124

Journal Technical Review UCSD Web 124

Startup Professionals Musings

JANUARY 12, 2013

Sites like KickStarter have for years offered rewards and pre-sales for crowd investments, but real equity won’t be legalized until sometime this year for people other than accredited investors. Minimum Viable Product (MVP). It suggests the minimum features to allow the product to be deployed and get feedback, and no more.

Entrepreneur 109

Entrepreneur Startup Web Equity 109

Tech Zulu Event

OCTOBER 11, 2013

I have run newspapers, magazines, and websites and I have written for them all. No matter where I worked, I never found any sort of product that managed the workflow between editors and writers and it is the number one problem in the publishing world. I built the product I wanted, as a writer, editor, and as a publisher.

Journal 90

Journal Startup Writing Media 90

Tech Zulu Event

OCTOBER 31, 2011

Peter Shankman – PR Week Magazine has described Peter as “redefining the art of networking”, and Investor’s Business Daily has called him “crazy, but effective”. Mitch Joel – Marketing Magazine dubbed him the “Rock Star of Digital Marketing” and called him, “one of North America’s leading digital visionaries.” NewTek Inc.

Los Angeles 75

Los Angeles Angel Social Media Media 75

Startup Professionals Musings

APRIL 24, 2016

Thus the subscription model (low fixed monthly payments), is rapidly becoming the norm for new products and services. If you can help with a relatively complex product or service, this one is especially appealing to customers who are not overly price sensitive, or ones for whom waiting in line can have catastrophic consequences.

Startup 56

Startup Customer Custom Netflix 56

Eric Greenspan

MAY 25, 2010

For one, we built a following by using Facebook and Twitter and other social networking sites. Our audience can interact with Jeremy, ask questions and the entire show is posted as a video on the site and blog shortly after the show airs. We are currently in production for this show and we hope to have it on the air soon.

Social Media 220

Social Media Media Blogging Tips 220

socalTECH

JUNE 23, 2011

We also are building out sections on the Huffington Post, the Impact and Education brands, with our technology, and powered the AARP's Create The Good site to help in cause marketing and audience engagement. The first one we launched was with Corporate Responsibility Magazine, where the top 100 corporate citizens will be on their web site.

Causecast 222

Causecast Startup Content Education 222

socalTECH

JANUARY 2, 2014

As part of that, we started asking professors for recommendations on who we could talk to, and we found out they only knew one person, or told us to check out a magazine, or Google this and that. Plus, younger attorneys understand technology, and are used to sites like eBay, Etsy, and others like that. Thanks, and good luck!

Help 240

Help Startup CTO Hire Pricing 240

Tech Zulu Event

NOVEMBER 6, 2012

To get to my point the waiting room is full of great magazines that I personally don’t subscribe to, but love to read. These magazines are full of wonderful photos and articles depicting the “good life”. In fact, Customer Experience (CX) turns the product development chart upside down. But I digress. The first is an evangelist.

Customer 72

Customer Custom Blogging Startup 72

Startup Professionals Musings

APRIL 15, 2010

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. You should start blogging about your business before you have a product, to test interest and establish your credibility.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Tech Zulu Event

OCTOBER 31, 2011

Peter Shankman – PR Week Magazine has described Peter as “redefining the art of networking”, and Investor’s Business Daily has called him “crazy, but effective”. Mitch Joel – Marketing Magazine dubbed him the “Rock Star of Digital Marketing” and called him, “one of North America’s leading digital visionaries.” NewTek Inc.

Los Angeles 49

Los Angeles Angel Social Media Media 49

Startup Professionals Musings

JUNE 2, 2011

By John Williams Fast Company magazine recently reported that PayPal founder Paul Thiel is giving away $100,000 to twenty-four young men and women to finance startup businesses. Who hasn't dreamed of a big fancy desk, over-the-top corporate parties, and glossy ads in national magazines? Frugal business practices can be rewarding.

Startup 92

Startup Capital Blogging Ideas 92