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Startup Metrics

SoCal CTO

A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. You only build what you need to prove that model.

Metrics 225
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Granularity and Consistency of Startup Metrics

SoCal CTO

Tim Berry has a great post on Why I Hate Those Huge Market Numbers tells us that he doesn’t like to see business plans with multi-billion market numbers used as the basis for projections. It’s the old – 5% of massive market gives us a big number. Part of those questions are around Startup Metrics.

Metrics 159
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The Power of Marketing Metrics: Demonstrating Marketing's Value to the Organization

SoCal Tech Calendar

Thursday, July 22, 2010 -- The Power of Marketing Metrics: Demonstrating Marketing's Value to the Organization. Does your marketing pass the so what test? Most marketers today realize they need to demonstrate their value and have established some way to measure something. See [link] (more).

Metrics 100
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8 Ways the Internet has Changed Software Marketing

SoCal CTO

skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. Early Stage Marketing and Branding – Farida Fotouh.

CTO Coach 150
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

How will you be taking this to market? What are your key Startup Metrics ? Often this ties to marketing support. Marketing Support - what will the system need to do in order to help track with marketing and tracking marketing effectiveness? Where’s the mystery (see Matching Algorithm )? Other types of users?

Develop 396
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

How will you be taking this to market? What are your key Startup Metrics ? Often this ties to marketing support. Marketing Support - what will the system need to do in order to help track with marketing and tracking marketing effectiveness? Where’s the mystery (see Matching Algorithm )? Other types of users?

Develop 384
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Transformational Marketing

SoCal Tech Calendar

Wednesday, September 14, 2011 -- Transformational Marketing. Featuring Mark Jeffery, Senior Lecturer of Executive Programs, Kellogg School of Management and Managing Partner, Agile Insights Today's marketing professionals are charged with doing more with less while driving revenues and profitability.

Marketing 113