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A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. You only build what you need to prove that model.
Tim Berry has a great post on Why I Hate Those Huge Market Numbers tells us that he doesn’t like to see business plans with multi-billion market numbers used as the basis for projections. It’s the old – 5% of massive market gives us a big number. Part of those questions are around Startup Metrics.
Thursday, July 22, 2010 -- The Power of MarketingMetrics: Demonstrating Marketing's Value to the Organization. Does your marketing pass the so what test? Most marketers today realize they need to demonstrate their value and have established some way to measure something. See [link] (more).
skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. Early Stage Marketing and Branding – Farida Fotouh.
How will you be taking this to market? What are your key Startup Metrics ? Often this ties to marketing support. Marketing Support - what will the system need to do in order to help track with marketing and tracking marketing effectiveness? Where’s the mystery (see Matching Algorithm )? Other types of users?
How will you be taking this to market? What are your key Startup Metrics ? Often this ties to marketing support. Marketing Support - what will the system need to do in order to help track with marketing and tracking marketing effectiveness? Where’s the mystery (see Matching Algorithm )? Other types of users?
Wednesday, September 14, 2011 -- Transformational Marketing. Featuring Mark Jeffery, Senior Lecturer of Executive Programs, Kellogg School of Management and Managing Partner, Agile Insights Today's marketing professionals are charged with doing more with less while driving revenues and profitability.
Once you build it, they will now ask you about the key metrics that they need proven in order to see if you really are a good investment. The real reason to build an MVP is to do early tests of key Startup Metrics for the business. " Once you have the metrics defined, it focuses your effort. To prove/disprove a hypothesis.
We don''t spend a lot of time there, except that we''re active investors and bankers who are affected by what''s happening in the IPO market. That''s why the IPO markets coming back is so critical. David Siemer: More generally, the M&A market is solid. which is still a premier market for the world.
skip to main | skip to sidebar SoCal CTO Friday, March 9, 2007 Map of VC Investments Found this Map of 2006 VC Investments post. Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles. Some very interesting graphics including this heat map: Very cool visualization tool!
Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles. Kevin Federline Search Engine Realistic Entrprenuer's Guide to Venture Capital Time Rich, Time Poor and Apple F2F Still Matters 8 Ways the Internet has Changed Software Marketing.
skip to main | skip to sidebar SoCal CTO Tuesday, March 20, 2007 Kevin Federline Search Engine Just saw a post - Sleep with a pop star, get your own branded search engine. Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles.
How will you be taking this to market? What are your key Startup Metrics ? Yes, a lot of these questions are partially answered in a business plan / presentation deck / marketing plan. Where’s the mystery (see Matching Algorithm )? Who are the other stakeholders involved? Other types of users? Administrators? SEO for Startups )?
skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 About this Blog Ive been thinking about doing a blog with my thoughts on technology and whats happening in the Los Angeles area technology scene for a while, but it was Ben Kuos recent start of a blog that inspired me to actually go ahead and do it. Thanks Ben.
skip to main | skip to sidebar SoCal CTO Sunday, February 25, 2007 Interesting Model for University President Saw a post by Paul Kedrosky pointing us to Graeme Thickins on How Stanford Does It. Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles.
skip to main | skip to sidebar SoCal CTO Wednesday, February 28, 2007 Google Maps Mobile I recently downloaded Google Maps Mobile for my Treo. Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles. Its works great. And there was a big surprise. It includes traffic!
skip to main | skip to sidebar SoCal CTO Thursday, March 1, 2007 Entreprenuer Network Great post by Ben Kuo - The Importance of the “Network&# to Entrepreneurs - the informal connections between people in the technology industry here who have a vested interest in helping entrepreneurs take their companies to the next level.
skip to main | skip to sidebar SoCal CTO Tuesday, March 20, 2007 Time Rich, Time Poor and Apple Jeremy Liew at Lightspeed Venture Partners has an interesting post: Time Rich or Time Poor? Whats interesting is that Ive been seeing opportunities to use social marketing for businesses that typically target Time Poor audiences.
skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 Finding Good Developers in Los Angeles? Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles. Im part of a CTO group that meets once a month to discuss various topics.
skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 Where LinkedIn Works for Me Ive been a long time user of LinkedIn , but only recently have started getting the benefits I always expected. Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles.
skip to main | skip to sidebar SoCal CTO Sunday, February 25, 2007 Challenge of Predicting Winners I just read a bit on the payout to YouTube from the Google Acquisition ( Internet News , CNN ). Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles.
skip to main | skip to sidebar SoCal CTO Tuesday, February 27, 2007 Stanford Podcasts - eHarmony - Greg Waldorf I was just pointed to a set of great podcasts done by Stanford B-School and particularly, I just listed to the podcast by eHarmonys Greg Waldorf. Early Stage Marketing and Branding – Farida Fotouh.
skip to main | skip to sidebar SoCal CTO Monday, March 12, 2007 MyShape Article - Analyst Misses the Point The NY Times did a piece today on MyShape, a start-up in Pasadena - Log in Your Measurements, and the Clothes May Fit. Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles.
The fund is just celebrated its first year in business, so we thought we'd catch up with Brian to hear more about what the firm is investing in, the challenges of raising a venture fund in this market, plus his view on the Los Angeles venture market. Let's start with an overview of the fund. What do you invest in?
skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 A Different Kind of Incubator - The Hive I recently met with The Hive a new incubator in Orange County. Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles.
Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles. Kevin Federline Search Engine Realistic Entrprenuer's Guide to Venture Capital Time Rich, Time Poor and Apple F2F Still Matters 8 Ways the Internet has Changed Software Marketing.
So you can see that Entrepreneur (60) LinkedIn (15) Metrics (16) SEO (15) Company (141) are all considered highly relevant to the term "startup." When you choose one of them such as Cliff Allen on Marketing , you will see the keywords are now based on what Cliff discusses more than other bloggers.
skip to main | skip to sidebar SoCal CTO Tuesday, February 20, 2007 Innovation and Geography I ran across a post in Read/Write Web - Does Location Matter in Web Innovation? Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles.
Most often at the earliest point in the life of a startup, the dominant need is certainly to produce product to get something in the market, get funding, etc. Given likely market changes, how will we design and build so that the systems can respond to marketplace changes? How can I control costs but effectively get stuff developed?
Then, I Review existing materials Business Plan Marketing Plan Marketing Materials Product Plan / Roadmap Current and Projected Financials Business Pipeline Team Member Bios / Resumes Current Metrics Roadmap Normally there are crude documents for each of these areas that can be quickly read / scanned.
skip to main | skip to sidebar SoCal CTO Friday, February 23, 2007 Events and Networking in Los Angeles One of the issues I discussed in Innovation and Geography was that the geography and traffic in Los Angeles generally makes it more difficult for networking. Early Stage Marketing and Branding – Farida Fotouh.
This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.
I love cars--I grew up in SoCal, and my father was really into cars, and didn't have sons. I finally realized that there is nobody specifically speaking to women in the automotive world, either editorially, or frankly, even on the marketing side. The only women on the car launch were the PR gals, and I always wondered why.
So here's the Hot List for 1/1/2009 - 1/15/2009 Top 5 Posts The 7 Ways to Get Traffic on the Web Why You Need To Lead A Tribe - Seth Godin LA Gets Dugg, Hammered, Screwed How To Get The World Excited About Your Business –The James Siminoff Interview Viral analytics and metrics - go viral young startup Top 20 Keywords SEO MetricsMarketing Social Media (..)
How will the stock market and possible recession impact early-stage company financing? What are the metrics investors look for today? Wednesday, October 22, 2008 -- Funding Early Stage Tech Companies. Pasadena Angels. What companies and deals are most attractive to investors? Can you build a high growth startup inexpensively?
skip to main | skip to sidebar SoCal CTO Thursday, March 22, 2007 Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups Ive been participating in a Yahoo Group that are users of LinkedIn and who are Bloggers: [link] Its an interesting group of folks from diverse backgrounds.
Any thoughts on my recent post Startup Metrics ? The Startup Metrics post is a good example of what I call “holocognics.” Startup Metrics discusses what a Startup needs to consider before “going live.” Right now we have a lot of Intellectual Property and Cyberlaw work that crosses over between the two facets of our firm.
He will examine the future of Entrepreneurship in new markets, new organizations, new business metrics and entirely new classes of jobs within future Startups. The event will begin with a Keynote Presentation from Preston McAfee, Chief Economist and CVP of Microsoft.
Great by Cliff Allen Business Networking Online who I had blogged about previously in Marketing, Startups and Networking in Los Angeles. For example, I think that looking at Startup Metrics and the implications around that would be a really interesting conversation. This would be easy enough to do.
He will examine the future of Entrepreneurship in new markets, new organizations, new business metrics and entirely new classes of jobs within future Startups. The event will begin with a Keynote Presentation from Preston McAfee, Chief Economist and CVP of Microsoft.
Join this interactive talk series with early innovators from Sonos, Tinder and former Facebook executive to learn how they're using behavioral analytics to better understand key business metrics like conversion, engagement, and retention.
I’m challenged getting developers to work with me when I can’t pay them market wages. Provide the metrics you are trying to achieve. I’m challenged getting developers to work with me when I can’t pay them market wages. The market is great for developers. In fact, they often don’t really understand the business.
This panel will explore what is happening in the media world from the perspective of the most prominent entertainment and media companies and leading online metrics and legal commentators, offering short- and long-term predictions on the future of this sector that is so vital to Southern California. Speakers: Richard Berger, Sr.
The good news is you can do it, too, and there are great examples in Socal. MBO is very metrics driven, and their shareholder reports are dense with detailed, disciplined reporting that remind you that Rick is former Naval officer. They have 1 million registered users, and have not spent a dime on marketing. Pick up the phone.
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