SoCal Tech Calendar
NOVEMBER 14, 2009
Wednesday, November 18, 2009 -- Paid Search Engine Marketing Now. Whether you are a small business owner or a marketing manager for a large multinational corporation, taking advantage of paid search advertising is a must. TechBiz Connection. See [link] (more).
Startup Professionals Musings
MARCH 23, 2013
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). For sites displaying the ads, this is called pay per click (PPC).
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Startup Professionals Musings
JUNE 4, 2021
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking.
InfoChachkie
NOVEMBER 3, 2014
It is no secret that Pinterest and other social commerce sites have begun to dial in the commerce equation. These sites (so far) have managed to balance facilitating product discovery and purchase capabilities with users'' desires to entertain and educate themselves without feeling like they are in a marketplace.
Jason Nazar
MAY 1, 2016
The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. For example, if it costs $1,000 on Google paid search to get 500 people to visit your site and five of those people purchase an item, your CAC is $200 ($1,000/5). Customer Acquisition Cost / Cost Per Acquisition .
Jason Nazar
NOVEMBER 1, 2015
The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. For example, if it costs $1,000 on Google paid search to get 500 people to visit your site and five of those people purchase an item, your CAC is $200 ($1,000/5). Customer Acquisition Cost / Cost Per Acquisition .
socalTECH
AUGUST 28, 2017
Unlike Yelp and listings sites that are focused on user-generated reviews or things like that, we're really a portfolio sharing site, and a tool of professionals. That's something you just can't find on Pinterest and other sites. Number two, it's really important that you focus your strategy on a very small niche of a market.
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