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Esri Partners With Agriculture Software Developer

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Redlands-based geographical information systems (GIS) provider Esri said on Thursday that it has partnered with a provider of software consulting and technology provider AgIntegrated , which develops a data hub for the agriculture and forestry market.

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HG Insights Powers New Forrester Market Research Offering

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Santa Barbara-based software developer HG Insights is powering a new market research offering from research and advisory giant Forrester, to power Forrester's new Business Technographics Service.

Research 133
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Esri Takes On Connected Car Market

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Redlands-based GIS and mapping software developer Esri is dipping its toes into the connected car market, saying that it is showing off use in the connected car market at CES. READ MORE>>.

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Cylance Extends to Consumer Market

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Irvine-based cybersecurity software developer Cylance has launched a new product, aimed at the consumer market. Cylance said it has launched Cylance Smart Antivirus, which takes the company's enterprise, artificial intelligence-driven antivirus technology and applies it to home users.

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Procore Snags Salesforce Vet For Marketing Chief

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Carpinteria-based cloud software developer Procore Technologies announced this morning that it has named Jim Sinai as its new Senior Vice President of Marketing. Procore said Sinai will oversee global marketing for the company. Sinai previously had been at Salesforce, where he had been for eight years.

Marketing 113
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Velocify Names New Marketing VP

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Los Angeles-based sales lead management software developer a href="[link] has named Matt Reid as the company's new Vice President of Marketing, the firm said Monday. Velocify said Reid will head up corporate marketing, product marketing, market research, demand generation, and sales development.

Marketing 100
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ID Analytics Sets Marketing VP

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San Diego-based identity risk management software developer ID Analytics has named Eric Lindeen as the company's new Vice President of Marketing, the company announced this morning. Lindeen joins the company from Zoot Enterprises, where he was VP of Solution Marketing; he has served at Zoot since 1998.

Marketing 100