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Two, Los Angeles online advertising firms have linked up in a technology deal today. The two companies said that OpenX will provide United Online Media Group with its full monetization platform, including its real-time-bidding, ad network, direct sale, and other tools. READ MORE>>.
One of the firms poised to take advantage of that growth is Pasadena-based OpenX (www.openx.org), which develops one of the most widely used ad serving solutions available. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.
Los Angeles-based OpenX , the developer of ad serving technology, said late last night that it is launched a new effort in Japan called OpenX Market Japan. OpenX said it has entered into a multi-year partnership with cyber communications inc. cci), a media representative company owned by Dentsu, to launch the effort.
Los Angeles-based online and mobile advertising technology provider OpenX announced this morning that it has named Tish Whitcraft as the company''s new Chief Customer Officer. OpenX said that Whitcraft will head up OpenX''s partner services team, which includes support, sales engineering, and customer operations.
Los Angeles-based OpenX , the developer of ad serving software and operator of an online advertising marketplace, has expanded into Japan, the firm said today. OpenX said it has launched the OpenX Market Japan, in a deal with Japanese media rep firm Cyber communications inc (cci). Global Investment, Inc.,
Los Angeles-based online advertising technology provider OpenX says this morning that it has been selected by Townhall Media , to help supply "header bidding" for Townnhall's mobile and web properties. OpenX said that Townhall, which provides conservative news, has more than 17 million monthly unique visitors.
Online advertising exchange operator and ad technology developer OpenX has rolled out a new, page analysis tool for Google Chrome, called Ad Footprint by OpenX Labs , the company said on Wednesday. OpenX is based in Los Angeles. The software is available for free. READ MORE>>.
Los Angeles-based programmatic advertising technology and marketplace operator OpenX has added media company Intermarkets as a customer, the company said last week. OpenX said that InterMarkets is using its OpenX Ad Server technology platform to manage its digital advertising inventory.
Los Angeles-based OpenX said Tuesday that it has signed a Canadian telecommunications and media company, Quebecor , has a customer. OpenX said Quebecor Media is using its Ad Server technology platform, to manage and monetize its digital advertising inventory. Financial details of the win were not disclosed.
Los Angeles-based Spreeify , the developer of display ad technology which is led by Ruben Dua, has rolled out a new product aimed at the mobile market. server advertising technology display network mobile spreeify' Pricing on the new tool was not announced. READ MORE>>.
If there were such a thing as a "Dream Team" for mobile advertising, you would be hard pressed not to pick the founding team of Los Angeles-based Gradient X (www.gradientx.com), whose founders include Michael Lum (formerly of OpenX), Brian Baumgart (formerly at Adconion), and Julie Mattern (formerly of Rubicon Project). READ MORE>>.
Los Angeles-based online advertising technology developer and marketplace operator OpenX is reporting a win this morning with Major League Gaming (MLG), saying that MLG has selected the company as its exclusive provider of ad serving and monetization of its digital media advertising. READ MORE>>.
Demand Media. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. OpenX is profitable, and its ad serving software dominant among online publishers. NastyGal is just one of a number of fashion-meets-technology startups to emerge in Los Angeles, which.
Adform, which says it supplies technology to European media agencies, trading desks, advertisers and publishers, said the new office is part of an effort to offer U.S.-based adform angeles advertising technology platform international europe expansion' based clients access to its programmatic platform. READ MORE>>.
We''re proud to announce the Socaltech 50 , our list of the 50, up-and-coming people in Southern California''s technology ecosystem. Tim Cadogan , OpenX (Pasadena, advertising). James Borow and Clark Landry (shared position), SHIFT (Los Angeles, Santa Monica, advertising). Sean Callahan , SlimSurveys (San Diego, mobile apps).
Ernst & Young has announced the Los Angeles winners of its Entrepreneur of the Year awards, naming at least one technology exec to the winner''s list, Dun & Bradstreet Credibility CEO Jeff Stibel to one of seven awards.
Best Exit Internet Technology, Networks In Motion; Best Funding in New Media/Internet: Rubicon Project, The, HauteLook.com, Zag; Best Funding in Software/Services: OpenXTechnologies, Inc. Eucalyptus; Best Funding in Clean Technology and Energy: Energy and Power Solutions, Inc. AKA: EPS Corp);CFX Battery, Inc.;
Chauhan has previously served at Adslot Technologies, OpenXTechnologies, Rubicon Project, Move, and Yahoo!, Cariola was most recently at Compass, and also served at New Standard Equities, For Rent Media Solutions, and Move. and had founded online ad networks Banner Brokers and ClickAgents. READ MORE>>.
This latest wave in this transformation has been enabled by a number of sophisticated technology companies, including: Burstly , Coull , Collider Media , GraphEffect , SteelHouse , RingRevenue , GumGum , and DataPop. If you haven’t already subscribed yet, subscribe now for. free weekly Infochachkie articles!
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