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Luxury Travel Hackers Gets Seed Funding For Travel Technology

socalTECH

Santa Monica-based Luxury Travel Hackers said today that it has launched a new company, focused on helping the "mobile millennial" book "influencer-curated" trips via social media, with a seed funding.

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GumGum Sports Wins Maui Jim Maui Invitational

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Santa Monica-based GumGum Sports , which helps advertising agencies measure the media value of sponsorships of sporting events using computer vision technology, has agreed to provide media valuation for the Maui Jim Maui Invitational, being held later this year. Financial impact of the win was not announced.

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GumGum Sports Wins NHL's Columbus Blue Jackets

socalTECH

Santa Monica-based GumGum Sports , the arm of GumGum which develops technology to measure the social media value of sponsorships for sports teams, says it has just signed the NHL's Columbus Blue Jackets as a new customer. Financial details of the win were not announced.

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MomentFeed Names Tech Veteran Nick Hedges As CEO

socalTECH

Santa Monica-based MomentFeed , which develops software that helps national brands keep information on their stores up to date across mapping and mobile services, has named Nick Hedges as CEO of the company, MomentFeed said this morning. Hedges also previously has served at Bain & Company, Accenture.com, and Ogilvy & Mather.

Draper 124
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Greenfly Lands $8.5M In Funding For Social Brand Marketing

socalTECH

Santa Monica-based Freenfly , a startup that helps brands tap into a network of content creators and brand advocates on social media, has raised $8.5M Greenfly says the new funding will go towards technology, user acquisition, marketing initiatives, and new hires. in a Series B funding, the company said today.

Marketing 133
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GumGum Analyzes Sports Teams Sponsorships, Advertising

socalTECH

Santa Monica-based GumGum has launched a new effort to apply its technology to analyze sports sponsorships and advertising. The company said it is partnering with Catalyst Sports and Media, founded by Happy Walters and Josh Swartz, on the effort to bring the product to the sports market. READ MORE>>.

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Siemer Summit: Connecting Global Digital Media & Technology Leaders

Tech Zulu Event

This month, Siemer and Associates hosted its 4th Annual invitation-only Silicon Beach Summit at Casa Del Mar and Shutters on the Beach in Santa Monica, California. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce. Hitesh Chawla, CEO.

Media 84