Outsource Outsource Development Sales Software 
InfoChachkie
APRIL 20, 2015
Rather than directly explaining their value proposition with all the passion and heartfelt stridency that only an entrepreneur can deliver, they outsource this communication to a Public Relations (PR) firm. Beyond PR, such roles include: Sales, Product Development, Strategic Planning and Fund Raising. Thought not.
Startup Professionals Musings
OCTOBER 30, 2020
Minimize one-time sales in your business model. Facilitate rapid growth through contracted resources. In this age of the gig-economy, you can more quickly hire and manage freelancers, contract workers, and contract operations. Every new business has unexpected pivots and adjustments, and outsourcing is easier to manage.
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Both Sides of the Table
JULY 5, 2010
In the era of Skype, web conferencing tools and collaboration software conventional wisdom says that distributed startup teams can be just as effective as those that are in person. The conversations bleed into the sales messages the next time, they wend their way into software designs and form the plan of attach against competition.
Startup Professionals Musings
FEBRUARY 17, 2021
It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. You can now skip the mandatory office space rental, with secretary and bookkeeping staff, or outsourcing. Social media facilitates marketing and sales.
Startup Professionals Musings
APRIL 17, 2022
Very few entrepreneurs have the range of skills and experience to be the solution creator as well as business creator, or operational as well as sales leader. If both of you are experts at software development, even though one loves design and the other loves coding, that still won’t get the marketing done. Marty Zwilling.
socalTECH
MARCH 1, 2018
Ahead of the conference, we sat down and spoke with Kevin Anderson , co-founder and CEO of Los Angeles-based Appetize (www.appetizeapp.com), a rapidly growing developer of point-of-sale software, on the topic of customer service. That was important, especially in the early days, to get them to use a brand new piece of software.
Both Sides of the Table
MARCH 19, 2013
The era of VCs investing in successful consumer Internet startups such as eBay led to a belief system that seemed to permeate many enterprise software startups that hiring sales or implementation people was a bad thing. But the “no sales people” mantra isn’t what I’m here to take on.
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