socalTECH

JULY 29, 2009

In a major deal, search portal provider Yahoo and software giant Microsoft said that the two companies are in a deal where Yahoo will replace its own search engine technology with that of Microsoft--with potentially huge repercussions to Yahoo's Southern California search engine marketing operations.

Yahoo 113

Yahoo Southern California Paid Search Advertising 113

socalTECH

FEBRUARY 24, 2010

Last month, Santa Monica-based ThisNext announced that it was acquiring Stylehive, an online site focused on fashion and beauty. That realization set forth our current business strategy, which is to create a portfolio of vertical shopping sites which allow consumers to discover and be passionate about categories they are interested in.

Content 165

Content Demand Sites Media 165

Both Sides of the Table

APRIL 15, 2010

It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. Overture never built the destination site to monetize from. In fact, it is Overture 2.0. Overture sold for $1.6

Venture Capital 271

Venture Capital Capital Google Platform 271

socalTECH

DECEMBER 29, 2010

Irvine-based Local.com , the operator of local search sites, said this morning that it has appointed Ken Cragun as CFo of the company. Cragun has been serving as interim CFO of the firm since October. READ MORE>>.

Sites 154

Sites Paid Search Company Companies 154

Startup Professionals Musings

OCTOBER 3, 2012

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with ecommerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Search engines. like Google.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

NOVEMBER 12, 2013

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with e-commerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Content is king of the road.

Social Media 93

Social Media Content Startup Web 93

socalTECH

AUGUST 28, 2017

Unlike Yelp and listings sites that are focused on user-generated reviews or things like that, we're really a portfolio sharing site, and a tool of professionals. That's something you just can't find on Pinterest and other sites. We don't want you to go to a site and have only a selection of two planners. READ MORE>>.

Technical Advisors 100

Technical Advisors Technical Review Metrics Startup 100

SoCal CTO

OCTOBER 5, 2010

10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Game mechanics have become a popular way of increasing user engagement and pushing user adoption, referral and retention, and many startups have sought ways to incorporate game mechanics into their sites. Why You Should Write. Status / reputation.

Startup 191

Startup Product Technology Venture Capital 191

socalTECH

NOVEMBER 14, 2019

The challenge a lot of those businesses have, is likely have built their sites and are using a lot of different software-as-a-service platforms. Maybe they might be using a platform like Shopify to sell their products and power their website, and they might use Facebook for advertising, and maybe they're using paid search with Google.

Startup 113

Startup Platform Commerce San Diego 113

From the Venture Trenches

APRIL 19, 2013

The site also has the backing of some prominent technology investors including Jeff Bezos the founder and CEO of Amazon, who just sunk $5 million into company and joins the likes of Mark Andreesen and Allen and Company as co-investors. The average reader is on the site for approximately four minutes.

Blogging 45

Blogging News Journal Invest 45

Jason Nazar

NOVEMBER 1, 2015

For example, if it costs $1,000 on Google paid search to get 500 people to visit your site and five of those people purchase an item, your CAC is $200 ($1,000/5). For example: a) What percent of your site visitors bounce before taking any action? Customer Acquisition Cost / Cost Per Acquisition . Viral Co-Efficient.

Marketing 40

Marketing CPC Metrics .Net 40

Jason Nazar

MAY 1, 2016

For example, if it costs $1,000 on Google paid search to get 500 people to visit your site and five of those people purchase an item, your CAC is $200 ($1,000/5). For example: a) What percent of your site visitors bounce before taking any action? Customer Acquisition Cost / Cost Per Acquisition . Viral Co-Efficient.

Marketing 40

Marketing CPC Metrics .Net 40

From the Venture Trenches

APRIL 19, 2013

The site also has the backing of some prominent technology investors including Jeff Bezos the founder and CEO of Amazon, who just sunk $5 million into company and joins the likes of Mark Andreesen and Allen and Company as co-investors. The average reader is on the site for approximately four minutes.

Blogging 40

Blogging News Journal Invest 40

InfoChachkie

DECEMBER 2, 2009

Thus, avoid link farms, mindless keyword content and similar techniques designed to make your site more Google friendly. As long as you have a well architected site that allows Google to properly spider your content, spend the rest of your time and money focusing on maximizing the remaining marketing tools listed below.

Customer 164

Customer Custom Advertising SEM 164