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5 Risk Reduction Strategies For Your Next New Venture

Startup Professionals Musings

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Market research can thus be based on real customers and a previously tested market.

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5 Keys To Reducing Startup Risk By Building On Trends

Startup Professionals Musings

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Market research can thus be based on real customers and a previously tested market.

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10 Key Business Founder Checks Needed Before The Plan

Startup Professionals Musings

You may dream of developing a new silicon chip technology, but a bit of research should tell you that most disruptive solutions take billions in investment, and more time than you can afford for acceptance. You need intellectual property , such as a patent, trade secret, or process expertise that will be a barrier that you can defend.

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Equity Investment Platform Preparation Best Practices

Startup Professionals Musings

But they can otherwise save you much time and effort, and are also safer and more productive than the old-fashioned approach of broadcast emailing or cold-calling every investor you can find in online directories, or responding to the risky spam offers you get for funding on social media.

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A Startup That Imitates, With Innovation, Often Wins

Startup Professionals Musings

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Market research can thus be based on real customers and a previously tested market.

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6 Steps To Move From Inspiration To Business Reality

Startup Professionals Musings

I suggest you use social media, blogging, crowdfunding, or documented research to quantify a real demand from people who can afford it, and don’t have a better alternative already out there. Any startup with no patents, trade secrets, or other secret sauce is very high risk today.

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8 Myths Technologists Believe That Sink Businesses

Startup Professionals Musings

Outside investors are most interested in scaling a proven business model, not research and development. In today’s world of information overload, everyone relies on marketing and social media to find solutions to match their needs. Patents are not worth the effort, since big companies will win.