Startup Professionals Musings

JANUARY 16, 2022

A question that I still hear debated often is whether a new online platform startup growth strategy should focus on user count or profits. You might sell one of two of your widgets for $1 million each, entering profitability immediately, but then die because you can’t grow sales at that price. So let’s take a look.

Platform 118

Platform Snapchat Startup Course 118

socalTECH

DECEMBER 11, 2018

And, if you're a social platform, is there a way to monetize all that activity happening on your service? San Diego-based Wildfire Systems , led by startup veteran Jordan Glazier , has developed software which product referrals and automatically transform them into trackable links across email, text messaging, chat, and social messaging.

San Diego 159

San Diego Social Media Commerce Snapchat 159

Both Sides of the Table

JUNE 17, 2017

Or you know the other one — the one where Snapchat lost $2 billion in just one quarter. The most obvious way to explain this is with sales people. If you hire 6 senior sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business 6 months.

Startup 227

Startup Venture Capital Sales Course 227

socalTECH

MARCH 10, 2017

Our platform enables them to manage the digital representation of their locations, and engage with consumers in paid, social, and search, to improve that customer experience. Robert Blatt: The first stage, in 2013, was really nailing product-market-fit. How did you get involved with MomentFeed? We accomplished that, that did it well.

Google 127

Google Paid Search Mobile Activity 127

socalTECH

MAY 7, 2018

When we started the business, we really didn't have a lot of funding, but it made a lot of sense, and we got lots of drivers on the platform. I was doing billing myself, I was doing product management, and that was the same with almost everything for the rest of my team. How has that been for you getting them to adopt what you offer?

Startup 173

Startup Pricing Marketing Entrepreneur 173

Tech Zulu Event

MARCH 22, 2016

Less than a month ago, Snapchat opened custom on-demand geofilters to everyone. Industry news was excited, but for how amazing of a product they are, custom Snapchat geofilters have remained stunningly under the radar. So what’s exciting about this new product? This product is literally too good to pass up.

Customer 40

Customer Custom Snapchat Design 40

Both Sides of the Table

JULY 6, 2015

Many people are too cautious in sales processes and as a result when they present their solutions they end up sounding milquetoast and undifferentiated from anybody else in the market. I recently wrote about the three rules of sales. In sales we often call these USPs (I wrote about them here: Unique Selling Propositions ).

Sales 150

Sales SaaS Startup Venture Capital 150