Both Sides of the Table

JUNE 23, 2013

Every sales organization with more than a handful of reps or that is across multiple offices or time zones would benefit from having a sales methodology. I’ve been writing a series on a simple methodology that we used at my first enterprise software company. There are many out there and many books have been written on the topic.

Sales 328

Sales Custom Customer Examples 328

Startup Professionals Musings

APRIL 9, 2012

Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.

Summary 97

Summary Writing Competition Sample 97

Startup Professionals Musings

JULY 17, 2020

If you are one of the new age of entrepreneurs who hates the thought of doing a business plan as a first step in starting your new venture you will love this message. Don’t start by committing more than you can afford to lose. Testing for real is the assumption behind approaches such as Lean Startup.

Startup 143

Startup Capital Resource Research 143

Startup Professionals Musings

JANUARY 24, 2016

Even in this age of videos and text messages, the quickest way to kill your startup dream with investors, business partners, or even customers, is embarrassingly poor writing. You have to be able to communicate effectively in all the common forms, including business writing, as well as talking, presenting, and producing videos.

Writing 62

Writing Summary Email Ideas 62

Startup Professionals Musings

APRIL 10, 2023

If you are one of the new age of entrepreneurs who hates the thought of doing a business plan as a first step in starting your new venture you will love this message. Don’t start by committing more than you can afford to lose. Testing for real is the assumption behind approaches such as Lean Startup.

Startup 142

Startup Capital Resource Research 142

Startup Professionals Musings

FEBRUARY 3, 2011

Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.

Summary 90

Summary Writing Competition Sample 90

Startup Professionals Musings

JUNE 26, 2020

To be clear, I define a product specification as the technical definition of your product, to be used for development and testing purposes, with a quick business summary for context. The most common business entity used for startups is a Limited Liability Corporation (LLC), which is the cheapest and simplest to manage.

Product 169

Product Summary Startup Examples 169

Both Sides of the Table

APRIL 16, 2011

After college Joanne worked for 4 years in retail apparel at Macy’s where she initially managed sales reps on the floor and then worked as a buyer of clothing. This is where she first developed sales skills. She doubled her salary by going into sales. to $12m in sales. She came in and took over the business.

Startup 311

Startup Sales Venture Capital Entrepreneur 311

Startup Professionals Musings

NOVEMBER 15, 2013

If you are one of the new age of entrepreneurs who hates the thought of doing a business plan as a first step in starting your new venture you will love this message. Don’t start by committing more than you can afford to lose. Testing for real is the assumption behind approaches such as Lean Startup.

Writing 102

Writing Startup Entrepreneur Capital 102

Startup Professionals Musings

JANUARY 31, 2021

If you sold your last startup for $800 million, you probably already know how to build a business, and even conservative investors won’t worry about the quality of your next business plan. Most investors tend to think of startups without a plan as expensive hobbies. Marty Zwilling.

Sample 137

Sample Writing Mentor Content 137

Both Sides of the Table

DECEMBER 27, 2011

I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” The most obvious way to explain this is with sales people. What makes up revenue? One of them is profitability. Operating Costs.

Startup 418

Startup Venture Capital Sales Technical Review 418

Both Sides of the Table

JULY 1, 2010

We all like to think of startups as “non hierarchic&# organizations and to some extent that should be true. I see two common mistakes in companies (not just in startups, in fact). You’ll get sales information from your VP of Sales, marketing information from your VP Marketing, tech information from your CTO and so on.

Startup 308

Startup CTO Coach Technical Review CTO Hire 308

Startup Professionals Musings

JULY 15, 2023

Business partnerships come in all shapes and sizes, from finding a single partner to help you run your startup, to signing a strategic agreement with another large company for development, marketing, distribution, or international sales. Both sides should write down the shared objectives and vision.

eHarmony 100

eHarmony Writing Sites Summary 100

Both Sides of the Table

APRIL 19, 2011

I recently sat down with Matt Coffin , the founder of LowerMyBills, which sold for $400 million but was very nearly a bankruptcy only a few years early, and talked “startups.&#. Matt is one of the most transparent, focused & honest startup guys you’ll meet. Or read the quick, informative summary below the image!

Acquisition 304

Acquisition Startup Custom Customer 304

Startup Professionals Musings

FEBRUARY 11, 2010

Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.

Summary 55

Summary Writing Competition Metrics 55

Startup Professionals Musings

JANUARY 31, 2015

If you sold your last startup for $800 million, you probably already know how to build a business, and even conservative investors won’t worry about the quality of your next business plan. Most investors tend to think of startups without a plan as expensive hobbies. business business plan entrepreneur hobby startup'

Startup 109

Startup Writing Mentor Sample 109

Both Sides of the Table

MARCH 8, 2010

I guess let’s file this under sales & marketing advice. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? The new stuff: How do I get started?

Blogging 286

Blogging Startup Writing Summary 286

Both Sides of the Table

OCTOBER 17, 2019

I had just left Salesforce.com where I was VP, Products, after they had acquired my second startup. VC is a long-term business Some businesses are overnight successes but few of them really move immediately up and to the right. We not only have our Series A funds that can write $500k?—?$15

Venture Capital 223

Venture Capital IP Startup Google 223

Both Sides of the Table

MAY 13, 2018

The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. Somehow many first-time founders equate “sales” with something that is beneath them. In sales there are also three rules: Qualify, qualify, qualify.

Venture Capital 332

Venture Capital Funding Startup Sales 332

Startup Professionals Musings

OCTOBER 25, 2020

Business partnerships come in all shapes and sizes, from finding a single partner to help you run your startup, to signing a strategic agreement with another large company for development, marketing, distribution, or international sales. Both sides should write down the shared objectives and vision.

Sites 155

Sites eHarmony Writing Summary 155

Both Sides of the Table

JANUARY 17, 2011

So I thought I’d write a post about how I drive my personal creativity. (A EXECUTIVE SUMMARY: This is a long post, so I put an executive summary here if you want to get the point without reading all the detail. If you plan to read the post you can skip the summary if you want. Many people are visual thinkers.

Writing 356

Writing Startup Ideas Summary 356

Both Sides of the Table

MAY 19, 2018

Let me start out with my premise: “Data rooms are where fund-raising processes go to die.” I have to back up and give you more context. I’m going to start with the reasons and then explain how to use your best data to your advantage. For starters you have to realize that fund-raising is a sales process.

Funding 336

Funding Venture Capital Startup Email 336

Both Sides of the Table

JUNE 23, 2010

Where to Start? It’s pretty tough to review somebody and judge the quality of their work if you haven’t given them any guidelines for what you expect up front. So start there. I find this to be too much overhead for most startups. I next write a paragraph to describe what I mean by each comment.

Startup 297

Startup Writing Examples News 297

InfoChachkie

SEPTEMBER 4, 2012

Most sophisticated investors ignore them, focusing their attention on an entrepreneur's pitch and presentation materials, financial forecast and executive summary. As such, the primary goal of your executive summary is to open the door to an in-person meeting. Entrepreneurs routinely seek my advice regarding their executive summaries.

Venture Capital 211

Venture Capital Summary Technical Review Template 211

Startup Professionals Musings

DECEMBER 8, 2010

This is sad, since “how to write a business plan” is a frequent topic found in every business journal, and a common title in the business section of every book store. Forcing yourself to write down a plan is actually the only way to make sure you actually understand it yourself. What is the definition of a good business plan?

Startup 91

Startup Funding Sample Writing 91

Both Sides of the Table

NOVEMBER 5, 2012

.” If you don’t read any more of the post, the summary lesson learned for entrepreneurs is this: Product-centric founders often over-intellectualize their communications and therefore fail to sell their concepts to the masses. This does not mean you shouldn’t solve big, complex problems or write complex code.

Entrepreneur 370

Entrepreneur Startup Press Venture Capital 370

Startup Professionals Musings

AUGUST 19, 2013

This is sad, since “how to write a business plan” is a frequent topic found in every business journal, and a common title in the business section of every book store. Forcing yourself to write down a plan is actually the only way to make sure you actually understand it yourself. What is the definition of a good business plan?

Sample 92

Sample Writing Startup Summary 92

Both Sides of the Table

MARCH 10, 2010

I know that this will sound like a random post topic for startup advice but I promise it’s relevant. When I started blogging I had an idea. I would take all of the one-on-one conversations that I have with entrepreneurs from the things I’ve learned and just write them up for anybody to read.

Startup 294

Startup Press Course Writing 294

Startup Professionals Musings

JULY 24, 2016

If you are one of the new age of entrepreneurs who hates the thought of doing a business plan as a first step in starting your new venture you will love this message. Don’t start by committing more than you can afford to lose. Testing for real is the assumption behind approaches such as Lean Startup.

Startup 68

Startup Capital Resource Entrepreneur 68

Both Sides of the Table

MARCH 22, 2010

File this under both Startup Adivce and Sales & Marketing Advice. Oh, and Demo charges the startups $18,000. Too many startup execs place too much emphasis on the big stage launch. I’ve heard many startup CEO’s (and VCs!) It started socially. Robert’s article is worth reading.

Tips 307

Tips Startup Press Blogging 307

Startup Professionals Musings

JULY 21, 2012

This is sad, since “how to write a business plan” is a frequent topic found in every business journal, and a common title in the business section of every book store. Forcing yourself to write down a plan is actually the only way to make sure you actually understand it yourself. What is the definition of a good business plan?

Sample 96

Sample Writing Summary Startup 96

Both Sides of the Table

JANUARY 22, 2014

So I thought I’d write about out with what I would look for in a VC knowing what I know now and why. In the end it will be up to you to figure out what to do. Of course it is super helpful if a VC can drop you in to important people for business development, recruiting, PR, sales and eventually M&A. Past Success?

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Both Sides of the Table

MAY 14, 2018

Whenever you write your deck and send it out I think you should actually think to yourself, “my competitors are probably going to read this one day and this will be forwarded widely” and if your response isn’t “so what!” I would likely open up your deck, read it again and begin contemplating your company again.

Funding 239

Funding Venture Capital IP Email 239

InfoChachkie

JULY 21, 2011

Paige is a gifted communicator and my summary does not do him justice. He offers a number of worthwhile tips and tricks that I was not able to capture in the textual summary, so the 14-minute audio file is well worth your time. What follows is a summary which paraphrases Paige’s responses. Click here to listen to the Audio File.

Summary 246

Summary Tips Sales Entrepreneur 246

Startup Professionals Musings

AUGUST 4, 2018

If you are one of the new age of entrepreneurs who hates the thought of doing a business plan as a first step in starting your new venture you will love this message. Don’t start by committing more than you can afford to lose. Testing for real is the assumption behind approaches such as Lean Startup.

Startup 94

Startup Capital Resource Research 94

Both Sides of the Table

MARCH 3, 2013

Watch the 30-minute interview to hear why but summary notes below. Let me start by saying that Clayton is one of the most influential people on my thoughts about markets that led to both the concept behind my first startup and my main theses in investing. The numerator (return) encourages more sales, which is fine.

Venture Capital 403

Venture Capital Education Offshore Outsource Development 403

Both Sides of the Table

MARCH 6, 2011

I just had to line up behind him. We then started talking about Dave McClure. At first I was cynical about his ability to have 500 startups (or some fraction of that which is still larger than any VC has). I started to realize that Dave is able to do it because he approaches VC differently. I love the concept.

Startup 292

Startup Venture Capital Blogging Summary 292