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Many observers of the venturecapital industry have questioned whether its best days are behind it. I can’t help feel a bit of rear-view mirror analysis in all of “VC model is broken” bears in our industry. They are, in fact, great news for traditional venture capitalists. This article originally ran on PEHub.
It has historically been the case that VCs would rather fund the promise of 100x in a company with almost no revenue than the reality of a company growing at 50% but doing $20+ million in sales. The abundance of late-stage capital is good for us all. My first ever investment as a VC was Invoca. Entrada Ventures? —?that
Picking a VC is hard. So I thought I’d write about out with what I would look for in a VC knowing what I know now and why. Most VCs are book smart. VCs should be more of a coach than proscriptively telling you what to do. You want a VC who will spar with you but then STFU and let you get on with things.
I spent countless hours with VC firms, startups & LPs (the people who invest in VC firms). On my first real day back the first thought I have is that most entrepreneurs don’t manage their VC relationships as well as they could. And it would well be worth your while to broaden your relationships within your VC firm.
The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. Somehow many first-time founders equate “sales” with something that is beneath them. In sales there are also three rules: Qualify, qualify, qualify.
Almost always the CEO plus members of his or her management team including tech, marketing, sales and/or product. So part of seeing you with a team is to get a read on team dynamics and believe me all VCs discuss the team dynamics after you leave as in. Here are some guidelines for you – particularly for VC pitch meetings.
It’s the lifeblood of any organization and yet most startups don’t have any sales DNA on their teams. It’s important enough that I dedicate a tab on my blog to startup sales & marketing. But the ground we covered was awesome for anybody wanting to know more about sales. What is your sales process?
As a VC and former entrepreneur let me offer you some advice. Remember that the goal of an email to a VC or an introduction from a trusted mutual connection is simply to get you the meeting. Remember that the goal of an email to a VC or an introduction from a trusted mutual connection is simply to get you the meeting.
Back in 1999 when I first raised venturecapital I had zero knowledge of what a fair term sheet looked like or how to value my company. I just want to figure out what a fair valuation is.&# I figured all the VC’s talked so we should. But this example above is all entrepreneur math, not the VC’s. million.
Gregg Johnson, CEO of Invoca For the first 5 years or so after I became a VC I didn’t talk much about what I thought a VC should be excellent at since frankly I wasn’t sure. It’s easy to think the role of a VC is to have strong opinions about markets, trends, tech dynamics and so forth. The role of VC is sparring partner.
My friend and fellow SoCal venture capitalist Peter Lee wrote a post about the different roles within a VC and spent much time on the role of an associate. These are the permanent members of a VC. The process for raising money from a VC is a sales process and as such much of what is taught in enterprise sales can be applied.
Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. - First Principles.
I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. Given customers & sales are the lifeblood of any organization you’d imagine everybody would respect their customers. Contrast that with a VC conversation I had. ” I cringed.
This thinking is largely driven by the venturecapital industry (and subsequently Wall Street) who are in search of high margin, highly scalable businesses. It’s nearly impossible to get a services company financed by VCs. Why Shouldn’t Most Services Businesses Raise VC? It may be the right answer for you.
I became a VC 12 years ago in 2007 when the pace of deals was much slower. As I was trying to figure out the role I wanted to play in the VC world I decided I wanted to focus on businesses that were building deeply technical products to solve problems for business users. Over the past 2.5 Why does that matter?
As a result I didn’t write my first venturecapital check until March 2009 – exactly 5 years ago. In 2010 somebody posed the question on Quora, “Is Mark Suster a Successful Venture Capitalist?” “I think the best VCs help drive exits alongside their entrepreneurs. 5 years ago.
The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. “COGS” represents the amount that each sale costs you.
I once went to a startup event where a VC told the audience that if a VC doesn’t respond to your email to move on to the next VC – that VC is clearly not interested. Will every customer who feels bombarded with sales requests want to take your call? It’s your job to persist.
The most obvious way to explain this is with sales people. If you hire 6 senior sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business 6 months. Do you imagine eventually raising VC and trying to build a faster growing company?”
It’s easy to think that the wife of a well-known & successful VC ( Fred Wilson ) would have had an easy and storied life of wealth and privilege. That’s why I was so interested in having “ The Gotham Gal &# come on This Week in VC ( video link on YouTube , download iTunes, episode 15) ) and dispel those myths.
First, the marginal exit event: Sometimes the end game or sale of the company is not a happy event for the early investors, including the entrepreneur or the founders. Most sophisticated investors will take either a promissory note or preferred stock, both of which come before founder or management stock in a sale or liquidation.
In the VC insider baseball world a discussion has gone on about “VC platforms” over the past 5 or so years. While firms define platforms differently, let’s just say they are the services that a VC offers outside of investment capital and partner time on boards or providing intros.
Here, we have Greg Martin, Founder and Managing Partner of Archer VentureCapital (www.archervc.com). At Archer, we had two very successful exits with the sale of Swoop, our healthcare data business and the sale of Credit Karma to Intuit. We'll be posting these throughout the next two weeks.
The median VC exit price for deals is $70 million (FLAG Capital via Bryce.VC). Bimodal returns are a fallacy, many great VC funds are built on the power law curve. They say the same about VC. Often they are “soft landings” for PR purposes. I’m assuming that’s for positive outcome deals.
Setting your expectations Taking in angel or venture money requires a setting of an entrepreneur’s expectations that may come as a shock at least at first. There is no middle ground. Resetting your priorities Taking money from these sources involves resetting priorities over time. The newest investor has the power.
Because my role as a VC requires me to take and endless stream of meetings I long ago decided I need to learn as much as I can from the meetings I attend so I often just ask tons of questions and assimilate knowledge. .” When I think about what defines us as a VC I think: Operationally knowledgeable / strong startup competence.
I got an email recently from my friend & fellow VC, Jeff Bussgang from Flybridge Capital Partners in Boston. Jeff (also an HBS alum) co-teaches the LTV course with Professor Eisenmann about a student of theirs who had written a blog post about sales taking on some of my previous assertions. Specifically, 1.
He spoke about ROCE (return on capital employed). The numerator (return) encourages more sales, which is fine. But “on capital employed” encourages companies to push more off balance sheet and thus into offshore & outsourced situations. VentureCapital. So they could monetize and people would pay.
I’m enjoying being a VC. I thought I’d talk a bit about the differences I’ve experienced between being an entrepreneur & a VC – you know, from “both sides of the table.&#. VC meetings going well. 2 million in VC. I swore never to do that as a VC. What do VC’s Experience?
I am thrilled to announce that we have added Hamet Watt as a Partner at Upfront Ventures. They did development in SF and had the ad sales team in NY. Hamet started his career in VentureCapital working for the first post-apartheid VC fund in South Africa. I only wanted one thing in the deal – Hamet.
It’s the first functional series I’ve done since sales & marketing. I was desperate to get my funding finalized to derisk my business as well as to get capital in the bank to meet our growing cash needs. But my VC didn’t seem to be in such a rush. I call the VC to discuss. I talk to the VC.
You do not pay professional investors who are serving on behalf of an investment company or VC and paid by that company. VC board members sometimes request this, other times do not. It should not be offered to the VC members unless requested. Expenses for travel are often reimbursed by the corporation.
But then you can springboard from there to your next gig and you’ll be an experienced startup employee with functional experience at sales, marketing, product or whatever roles you played.” My starting salary when I joined a VC fund as a partner at the age of 39 (and after 2 exits)? I had never been a VC before.
Sales Mode – Demos intrinsically cause Founders to launch into sales mode. Our approach, which is certainly not unique, often results in sales, partnerships and otherwise productive relationships. The post VC Confessions: I Don’t Really Care About Your Product Demo appeared first on John Greathouse. Share and Enjoy.
When you first start your company and raise initial venturecapital your board probably consists of 1-3 founders and 1-2 VCs. Most experienced VCs won’t push you to give up founder control at this stage of the business nor should they. how much energy to put into channel partners vs. direct sales.
But I guess you could say the same about VC. Stock market declines would bring back dog days of VC. If you want a comprehensive summary of the industry in this era it’s worth a read: VC Ice Age Part 1 – What Happens When a Market Comes to a Standstill? VC Ice Age Part 2 – Why the Market Started Moving Again?
I write about sales often both because it’s the lifeblood of any organization and because in my experience it is the area in which more startups are least experienced or inclined. I also write and talk about it frequently because raising capital is a part of sales and this is important for entrepreneurs to understand.
The era of VCs investing in successful consumer Internet startups such as eBay led to a belief system that seemed to permeate many enterprise software startups that hiring sales or implementation people was a bad thing. But the “no sales people” mantra isn’t what I’m here to take on.
Nearly four months ago we rebranded at Upfront Ventures. You can watch the video above for a very brief overview of why we rebranded and where we see our place in the VC ecosystem along with what has changed in our industry. Relaunching our brand is part of our larger initiative to build a VC firm of the future.
Last year I was on Sand Hill Road in Silicon Valley meeting with one of the most prominent venturecapital firms in the country. The VC partner, somebody I greatly respect said, “Yeah, we like Gil and what they’re doing. That’s convenience when your VC is hoping to write the next $20 million check.
I know with a title like that I’m going to subject myself to people thinking I’m just being a grumpy, exclusive VC. Let’s say it’s for biz dev purposes, or you’re pitching investors, recruiting, or it’s a sales meeting – whatever. It can be great for second VC meetings.
I am a big believer in VC pitches that the bio slide should come up front. Actually, I think the advice in this post applies to any sales meeting also. We traveled the country last year meeting with people who invest in VC funds to get to know them better. Either that or he/she don’t trust his/her colleagues.
Taking in angel or venture money requires a setting of an entrepreneur’s expectations that may come as a shock at least at first. From the moment such an investor looks seriously at your company, the investor or VC partner is thinking of the end game, the ultimate sale of the company or even of an eventual initial public offering.
I know all of this because every VC knows this because we’ve all either funded companies that have marketing technology or we’ve seen a pitch with a company that does this. If you haven’t read the other VC fund-raising posts I’ve done as part of this series you can find the whole outline and this first in the series here.] So what?
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