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Magnite Prices $350M Offering

socalTECH

Los Angeles-based Magnite, the sell-side advertising software developer which was previously known as Rubicon Project, says it has priced an offering of $350M in convertible senior notes. Magnite offers up a sell-side advertising platform for desktop, mobile, audio, and other platforms. The notes are due in 2026.

Pricing 113
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Viant Files For IPO

socalTECH

Irvine-based Viant Technology, a developer of advertising software, has filed for an IPO, saying in a filing with the SEC that it is looking to raise up to $150M in an IPO on the Nasdaq Global Market as DSP. in net income on $164M in revenues for the year ended December 31, 2019. The company reported $9.9M

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TubeMogul Acquired By Adobe For $540M

socalTECH

TubeMogul , a video advertising company which has offices in Los Angeles, has been acquired by Adobe in a deal worth $540M net of debt and cash. TubeMogul is a provider of a video advertising platform, which lets users buy video ads on desktop, mobile, streaming devices, and TVs. According to Adobe, it will pay $14.00

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OpenX Revenues Rise To $172M

socalTECH

Los Angeles-based advertising exchange and technology developer OpenX said on Tuesday that its net revenues rose to $172M in 2017, as it saw 20 percent growth in its revenues for the fourth quarter. OpenX said the growth came from its mobile, video, and quality initiatives.

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OpenX Hits $100M In Revenues

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Los Angeles-based online advertising technology developer OpenX announced that it exceeded $100M in net revenues in 2014, making the company the latest area company to pass the milestone. The company explained that mobile advertising, in particular, grew 100 percent, and is now 25 percent of the company''s inventory.

OpenX 100
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Slacker: We're Growing Fast, Profitable On Every User

socalTECH

That''s a contrast to such competitors as Pandora, which continues to see a net loss every quarter , as it looks to balance the amount of music it streams (which costs it licensing fees) against its revenues (clicks on advertisements). million of them are on mobile. Slacker says of those six million new listeners, about 3.5

San Diego 191
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This Week in VC with Jim Armstrong of Clearstone

Both Sides of the Table

Palm (acquired by HP ) – In our interview we talked about how transformational mobile computing is and why it’s different than web computing (e.g. If this figure is accurate – it’s certainly a very large business even when you look at net revenues. Its net income for the 2009 period is $11.66