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Traditional marketing vs. social engagement

Berkonomics

We all know that the world of marketing has turned upside down these past years through the power of the Internet. The new power model of marketing. Marketing texts and college professors say that it takes at least seven impressions – exposures – before a person recognizes and acts upon the message.

Marketing 120
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Public and Open Debate is the Highest Form of Democracy (and Blogging)

Both Sides of the Table

And there is relationship between debating and blogging. I started blogging in 2005 and then re-started blogging about a year ago. I love learning first hand about the differences in analytics platforms, social media conversion, the effectively of copy, how to cultivate an audience, etc. So it goes on my blog.

Blogging 250
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Publishing 2.0: Social Media’s Transformation of Publishing

Tech Zulu Event

This month, SMCLA and TechZulu are partnering to celebrate “United We Share, a month long celebration of 7th anniversary of the founding of the international Social Media Club and it’s amazing members. Social media has transformed the way books are marketed and sold. Cheese, Etak, ByVideo, Axlon, uWink.

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Turn “broadcast” into “engagement.”

Berkonomics

We all know that the world of marketing has turned upside down these past years through the power of the Internet. Although there is still a place for display advertising in this new world, increasingly small businesses are discovering that creating buzz and engaging their audiences through social media are more powerful and cost effective.

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Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups

SoCal CTO

skip to main | skip to sidebar SoCal CTO Thursday, March 22, 2007 Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups Ive been participating in a Yahoo Group that are users of LinkedIn and who are Bloggers: [link] Its an interesting group of folks from diverse backgrounds. See Five Things Meme as an example.

Blogging 150
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10 Qualities That Will Make You Stand Out In Business

Startup Professionals Musings

In her classic book on this subject, “ The Essentials of Fabulous ,” Ellen Lubin-Sherman, who has been tracking fabulous people most of her life as a writer and journalist, tried to net it out. Have a big bandwidth. Can you talk, with equal engagement and respect, to your company’s CFO and the guy who pumps your gas?

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U.K. Slaps Maximum Fine of $645,000 on Facebook for Privacy Violations

Xconomy

s data privacy regulator fined Facebook $645,000 for violations that allowed political marketing firm Cambridge Analytica and other outside companies to extract 87 million Facebook profiles worldwide without adequate user knowledge or consent. The company’s net income in the second quarter alone was more than $5 billion.

.Net 84