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7 Keys To Sustainably Enriching Your Customers’ Lives

Startup Professionals Musings

As I talk to many of you in my role as business advisor, I still often hear the concern for maximum return to the business and stakeholders, more than a passion for sustainably enriching the lives of your customers and team. This applies to your own team, as well as customers. Make every customer experience memorable.

Customer 114
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8 New Ways To Focus On Customers For Trust And Profit

Startup Professionals Musings

As an advisor to entrepreneurs, I find that I often have to remind them that the world of customers has changed since they started their last business. Pushing yourself on customers by touting features and price doesn’t work anymore. Use analytics to see why customers are buying, as well as what.

Customer 133
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5 Keys to a Customer Centric Organization

SoCal Tech Calendar

Thursday, March 12, 2009 -- 5 Keys to a Customer Centric Organization. Most every company claims or believes they are customer centric, but are they really? In a recent study of 665 companies worldwide, Gartner found that less than 5 percent of businesses have successfully implemented "customer centric" approaches.

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Looking to be acquired? Think the 10/40 or 20/20 rules.

Berkonomics

If you are experiencing 20% annual growth and 20% net profit before depreciation and tax, or any combination that adds to 40% (such as 10% profit and 30% growth), you are a prime target. That’s quite a goal to achieve. But there are obvious and not–so obvious ways to make it happen, even if over time. The second rule: The 20/20 rule.

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Real Value of Customer Excellence

SoCal Tech Calendar

Tuesday, August 16, 2011 -- Real Value of Customer Excellence. The customer is always rightwell, most times! Our August panel dives deeply into the new age of customer service. Our panelists will discuss their organizations best practices when serving high value customers. See [link] (more)

Customer 113
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Bootstrapping Organic Growth Makes Startup Sense

Startup Professionals Musings

When someone asks me for the best way to fund a startup, I always say bootstrap it, meaning fund it yourself and grow organically. Take little to no net profit. Use voicemail, a world-class website, and personal customer service, with small expenses, to beat your big competitors. Act big, behave small. Marty Zwilling.

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Your Customer Success Team Is Focusing On The Wrong Definition Of Success

InfoChachkie

He started by stating, “We track customer success.” My initial reaction was, “Great, but I am not sure that qualifies as non-obvious” but then he quickly knocked it out of the park, adding, “We define ‘customer success’ as enabling our customers to generate more prospects and close more sales. Such metrics will obviously differ.

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