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Connexity, Headed By Dave Gross, Finds $3M More

socalTECH

Connexity the online advertising startup headed by former Fastclick co-founder Dave Gross, announced this morning that it has raised $3M in a seed funding round. Connexity, according to Gross, does to online ads what Amazon and Netflix do for products and movies. Gross said the funding will go towards sales and technology.

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How Addroid Is Hoping To Solve The Ad Industry's Flash Problem, with Matt Cooper

socalTECH

One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Matt Cooper: What we're really trying to do, is reshape the advertising space. Matt Cooper: It was a classic, scratch-your-own-itch product.

Hollywood 100
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How A Pivot Turned Vantage Media Into A $100M Plus Business

socalTECH

More specifically, we are a real time bidding platform which enables marketplaces to be set up, where an advertiser can bid on consumers who are in the process of buying a particular product. Real time bidding allows advertisers to bid on users in a particular market, who are likely to be purchasing that company''s product.

Media 162
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Can Blip.TV Change The Indie Production Market On The Web?

Tech Zulu Event

has provided a platform since 2005 for indie producers, distributors and advertisers to provide viewers with this kind of content. In plain English, they’ve redesigned the site so that it is more interactive from a social media perspective and not just for viewers but for their content producers and advertising partners.

Web 65
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Interview with Kevin O'Connor, FindTheBest.com

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billion in 2005, and finally sold again to Google in 2007 for $3.1 Kevin O'Connor: We're an objective comparison engine for the more complex products and services. Kevin O'Connor: I kept running into the same problem over and over as I was looking for products. What's FindTheBest all about? I'm sure you've seen them all over.

Startup 210
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How Kixer Is Connecting Mobile Web Users To Apps

socalTECH

Keith Bonnici: We have created a platform that lets standard web publishers tap into the growing pool of money being spent by app developers to market their products. Right now, half of Facebook''s revenues comes from app developers getting users to install their products. We''ve built a product to solve both problems.

Mobile 124
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Interview with Jeff Green, The Trade Desk

socalTECH

The firm's CEO and founder, Jeff Green , was a co-founder of AdECN, the Internet advertising exchange acquired in 2007 by Microsoft. The two we're disclosing right now are Jerry Neumann, who ran mergers and acquisition for Omnicom, and Josh Styleman, CEO of Reprise Media, which was sold to IPG and became their search product.