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Here Is What You Missed At VidCon 2013

InfoChachkie

If you were not walking the halls of the Anaheim Convention last week, you missed a whole lot at the VidCon 2013. Nick''s love of Taco Bell, combined with his passion and witty Tweets, has resulted in a marketing marriage that most Madison Avenue executives would give up their third lunchtime martini to replicate. Filling The Screen.

Course 190
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TechZulu Top 2013 SXSW Panel Picks & More

Tech Zulu Event

New and old interactive companies alike have been wrangling their online communities for panelpicker votes since mid-August when voting commenced for a coveted shot to win a chance to present their vision to a guaranteed crowd of A-List digital and tech influencers that will gather together in Austin, TX the week of March 8, 2013.

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A Seriously Great Story and Why We Funded Them

Both Sides of the Table

I first met Andrew Stalbow , the founder & CEO of Seriously in August of 2013. On August 23rd, 2013 I had an email intro from my good friend and trusted source Jeff Berman who only sends me stuff when it is somebody he respects (ie a strong filter vs. those who send casual intros). Tech Market Analysis Upfront Ventures'

Funding 373
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Remember The Phone Company? It’s Back And It’s Called Facebook

InfoChachkie

Attention Marketers - The Medium Has Changed, So Should The Message. As Facebook''s mobile ad revenue attests, marketers are stepping up their "phone based" spending. In order for them to take full advantage of Facebook the phone company, they will have to abandon traditional online marketing conventions. But Why Now?

Company 200
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Rebranding Should Be Driven By Growth, Not Desperation

InfoChachkie

In contrast, companies that are rapidly growing often rebrand in order to more accurately reflect the expanded scope of their target market and product set. Unfortunately, the market was as excited by the new devices as they were about the company''s revised name. percent of the domestic market in 2006 but watched that slip to 8.4

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Southern California Venture Investments See Big Drop In Q1

socalTECH

invested in 81 deals in the Southern California region in Q1 of 2013, down from Q4, when there was $674.2M The largest funding round was for PICS Auditing , which provides screening of contractors, which is in Irvine; the firm raised $35M in funding. That''s a 44 percent drop year-to-year for deals in Q1. San Diego had $178.3M

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Experimental Transmedia Film “The Cosmonaut” Tests New Distribution Methods

Tech Zulu Event

Their creative marketing and fundraising techniques included posting detailed business plans , an indie concert held in Madrid called CosmoNauts, a flashmob, video diaries of the process and they posted a pdf of the script online for remix. There will be a smattering of special screenings worldwide. It doesn’t end there.

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