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Startup Professionals Musings
AUGUST 29, 2015
With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. Many people don’t post about their experiences, but still routinely check first to see what others are saying about the brand and the product online.
Xconomy
SEPTEMBER 26, 2016
Tealium, a San-Diego startup that provides online advertising tag management and marketing services for enterprise customers, has raised $35 million in a growth financing deal intended to expand its technology and market reach. We help our customers weave together all the data across all of their data streams,” Lunsford said.
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Tech.Co
JUNE 12, 2015
However one of the often underestimated, or potentially overlooked, trends is the customization and personalization options we get because of tech. In fact, I wrote about a company recently that lets you design, choose, and print customized vinyl decals for your car – it’s super cool. All of us at Tech.Co have covered this topic.
socalTECH
MARCH 10, 2017
Robert Blatt: We say to people that we do customer experience for multi-location brands. Our platform enables them to manage the digital representation of their locations, and engage with consumers in paid, social, and search, to improve that customer experience. So what does your customer look like nowadays? ,p>
Startup Professionals Musings
JULY 24, 2015
Blogging is one of the best ways to do this and build a brand, even before you have a product or service. Thus I recommend that every entrepreneur start blogging in parallel with solution development for the following benefits: Get customer idea feedback before you commit resources. Start building your customer community early.
Startup Professionals Musings
JUNE 26, 2015
Few investors these days have the time or patience to read a full business plan, so a better way to catch their eye is with a tightly written and well formatted two-page executive summary. I see too many executive summaries that are simply heavy-duty customer pitches, or lightweight visions of the future.
socalTECH
FEBRUARY 10, 2017
It's was really about herding cats and getting everyone on the same page, and making sure you could get the financials out on time. We took it to the market in January of 2015. In our first year of selling, we brought on over 50 clients, and last year we had 170 customers, and we now have about 40 employees.
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