Startup Professionals Musings

DECEMBER 3, 2022

Since the start of the digital revolution several years ago, when the Internet and social media gave everyone instant access to you as well as your business, I have recommended personal branding as a basis for survival and thriving in this new world. Use the same mindset with new team members and customers.

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Social Media Summary Startup Mentor 125

Startup Professionals Musings

JULY 8, 2022

Today more than ever, the evidence is clear that business people need to find and communicate a purpose that goes beyond making a profit, in order to ensure customer engagement, as well as your own, and drive results in the marketplace. As you grow, so will your team and customers. Driven to reduce personal hardship and suffering.

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Technical Review Coach Mentor Customer 143

Startup Professionals Musings

NOVEMBER 5, 2022

As a business consultant with experience in large companies as well as startups, I often hear about dysfunctional management hierarchies, as well as the value provided by exceptional ones. These authors provide inside details of recent management experiments, as well as historical data from both successful and failed traditional companies.

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Outsource Training Organization Social Media 133

Startup Professionals Musings

APRIL 16, 2022

by Donna Cutting, who is a globally-recognized guru on employee culture and optimizing customer service. In my experience, a healthy team is a prerequisite for a thriving business, innovation to meet market needs, and high customer loyalty. Marty Zwilling First published on Inc.com on 4/1/2022. Emotional stability.

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Technical Review Mentor Social Media Customer 141

Startup Professionals Musings

AUGUST 26, 2022

Working for a well-funded existing company, or pursuing your dream as a hobby, may be more satisfying and productive. Assess your connections, both social media and financial. Many of the business plans I see are built around a dream, with idealistic costs, margins, and customer demand.

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Social Media Writing Ideas Resource 105

Startup Professionals Musings

JUNE 1, 2022

Winning business owners really listen and act on feedback from customers and advisors. Technology, competitors, and customers are changing every day, so the “ tried and trusted ” ways you do things need to be reviewed and updated regularly. Don’t be totally driven by a key customer. Listening to customers also helps.

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Technical Review Customer Custom Social Media 120

Startup Professionals Musings

APRIL 20, 2022

Be sure to encompass all your constituents, especially including customers. Whole Foods , for example, has built their business with a commitment to natural and organic foods, and have a culture of loyal employees and customers, resulting in 500 stores worldwide. Commit to delivering a positive customer experience.

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Product Training Customer Custom 109

Startup Professionals Musings

DECEMBER 30, 2022

As a potential investor, I always think of the high rate of failure of disruptive technologies, due to the longer learning curve of customers, infrastructure change consistently required, and higher marketing costs. Don’t be lulled into a false sense of security by an initial innovation that has served your company well so far.

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Technical Review Metrics Resource Software Review 101

Startup Professionals Musings

MARCH 12, 2022

When it’s time to sell your company, or get new investors, valuation is the key parameter to success or disappointment. With today’s worldwide Internet and social media, your brand impact is not set by what you say, but by numbers of followers, influencers, and satisfied customers. You need to do the same now.

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Technical Review Social Media Entrepreneur Startup 147

Startup Professionals Musings

MARCH 23, 2022

Even in today’s remote environments, you can use video sessions, social media, and email to keep up with team efforts informally and share updates, both positive and negative. This created a connection with both his team and customers. You really need their insights and customer interaction feedback.

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Mentor Social Media Coach Customer 108

Startup Professionals Musings

FEBRUARY 2, 2022

Every brand, like Ferrari , needs listening empathy to understand who their customer is on a human level and what drives their behaviors. They need to put passion into a product they know resonates with the feeling, as well as content, a customer wants to experience. Marty Zwilling First published on Inc.com on 1/19/2022.

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Social Media Content Ideas Startup 131

Startup Professionals Musings

MAY 20, 2022

You need to build it every day by networking to add connections, using social media to build followers, industry event participation, and gathering customer anecdotes to show your presence and understanding of the relevant domain. Marty Zwilling First published on Inc.com on 5/6/2022. Confidence adds leverage.

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Satisfaction Social Media Summary Entrepreneur 116

Startup Professionals Musings

MARCH 30, 2022

Thus I was pleased to see the same conclusion in a new book, “ CEO Excellence ,” by Carolyn Dewar, Scott Keller, and Vikram Malhotra, each a Senior Partner at McKinsey & Company. Marty Zwilling First published on Inc.com on 3/16/2022.

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Template Demand Social Media Summary 109

TechCrunch LA

JUNE 3, 2022

billion company in the brutally competitive beauty industry, especially one with such broad appeal. The following year, she stepped down as CEO, and by 2016, her company filed for bankruptcy and was purchased by Boohoo. Then, Amoruso started a company called Girlboss that was likened to “Linkedin for Women.”

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Startup Professionals Musings

APRIL 29, 2022

In my experience, there will always be growth challenges that you can’t predict, including new technologies, economic downturns, and political changes, but I’m talking here about changes in the market that every good business leader should anticipate, including the following: Your targeted customer segment has a limit.

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Marketing Pricing Startup Customer 110

Startup Professionals Musings

NOVEMBER 17, 2021

This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions.

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Startup Social Media Study Guide 99

Startup Professionals Musings

JANUARY 6, 2023

For example, a while back a passionate entrepreneur approached me with an innovative solution for reducing world hunger, but hadn’t focused on the fact that hungry people often don’t have any money, and governments are not easy customers. Find market evidence of customers with means who are willing to pay for a solution.

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Tips Startup Satisfaction Ideas 80

Startup Professionals Musings

FEBRUARY 6, 2019

This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions.

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Social Media Study Guide Examples 70