Both Sides of the Table

DECEMBER 11, 2022

How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. What happened? People were building.

Venture Capital 466

Venture Capital Startup Marketing Pricing 466

Startup Professionals Musings

DECEMBER 2, 2022

You can’t succeed in business without an operational model that delivers value to customers at a reasonable price, with an underlying cost that allows you to make a profit. The most common failures are solutions looking for a problem, lack of a defined market, or an inadequate revenue model. Target market. Sales/Marketing.

Sales 102

Sales Customer Custom Outsource 102

Startup Professionals Musings

JULY 13, 2022

You may feel good when that first burst of customers arrives, but don’t assume that “ word of mouth ” and those early adopters will grow your business to match your dreams of success. In these days of global competition via multiple channels, you need continuous marketing to find more customers. They won’t find you.

Technical Review 142

Technical Review Social Media Conference Customer 142

Startup Professionals Musings

NOVEMBER 30, 2022

They rarely highlight their marketing and relationship skills , even though, in my experience, these are more often the key to success in business than product skills. In addition to listening, they spent much of their time communicating their vision and marketing themselves to everyone they encountered.

Startup 113

Startup Customer Custom Technical Review 113

Startup Professionals Musings

MARCH 4, 2022

If you aren’t yet adapting to the market and your customers, you are falling behind. I define business agility for my consulting clients as the ability to change your business rapidly to meet customer and environmental changes, with minimal organizational disruption and cost. Be proactive rather than reactive to market change.

Competition 148

Competition Metrics Demand Customer 148

Startup Professionals Musings

MARCH 18, 2022

Instead of sizing up new opportunities and actively courting every new customer, you start worrying about cutting costs, repeatable processes , and overtaking known competitors. As a consultant, I hate to see you lose that startup focus on innovation, change, and customers. Marty Zwilling First published on Inc.com on 3/2/2022.

Startup 154

Startup Artificial Inteligence Metrics Netflix 154

Startup Professionals Musings

AUGUST 10, 2022

Thus, in my mentoring of potential technical entrepreneurs who have a real passion for their technology, I often recommend that they find a co-founder who can manage the marketing and execution elements of the new venture. Balance of passion with reality and customer feedback. Pay attention to all.

Mentor 133

Mentor Startup Customer Custom 133

Tech.Co

DECEMBER 28, 2022

Only companies with cutting-edge concepts and crystal-clear market strategies stand a chance of surviving through their first year, let alone making a profit. We've scoured the startup scene to find out which budding businesses have made big waves in 2022 — and whose growth is showing no signs of slowing down. Source: wander.com.

Startup 119

Startup Artificial Inteligence Platform Newsletter 119

Startup Professionals Musings

MAY 28, 2022

Everyone is looking for that magic strategy that will keep them growing, even during market and company changes. This may seem obvious, yet many companies ignore the keyword “exceptional” or they count on an existing market that is not “expanding.” Marty Zwilling First published on Inc.com on 5/12/2022.

Organization 128

Organization Acquisition Competition Resource 128

Startup Professionals Musings

JULY 20, 2022

If your business today is healthcare, it may be time to look for opportunities in artificial intelligence (AI), robotics, and digital data management, rather than just more unhealthy customers. Even if your business is local, like ride sharing, think about the potential for emerging markets in new countries.

Artificial Inteligence 146

Artificial Inteligence Netflix Resource Customer 146

Startup Professionals Musings

JULY 8, 2022

Today more than ever, the evidence is clear that business people need to find and communicate a purpose that goes beyond making a profit, in order to ensure customer engagement, as well as your own, and drive results in the marketplace. As you grow, so will your team and customers. Driven to reduce personal hardship and suffering.

Technical Review 143

Technical Review Coach Mentor Customer 143

Startup Professionals Musings

SEPTEMBER 16, 2023

They helped create over 5 million new businesses in 2022, a forty percent increase over the previous year. Building a minimum viable product, with customer validation. Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

DECEMBER 30, 2022

They don’t realize that these are still rare, require a large risk, and may not be the best way to keep up with change in the market. As an alternative, I usually recommend more incremental innovation , derived from recognized market changes, done on a regular basis, without the big-bang expectation.

Technical Review 101

Technical Review Metrics Resource Software Review 101

Startup Professionals Musings

JUNE 1, 2022

Winning business owners really listen and act on feedback from customers and advisors. Technology, competitors, and customers are changing every day, so the “ tried and trusted ” ways you do things need to be reviewed and updated regularly. Analyze market events in the context of emerging trends.

Technical Review 120

Technical Review Customer Custom Social Media 120

Tech.Co

MARCH 25, 2022

Instacart cites “market turbulence” and a need to attract talent as reasons why it has reassessed. “We are confident in the strength of our business, but we are not immune to the market turbulence that has impacted leading technology companies both public and private,” Instacart said in a statement.

Advertising 118

Advertising Tool .Net Google 118

Startup Professionals Musings

JULY 27, 2022

For example, BlackBerry was really the first in the smart mobile phone market, but they never thought beyond their tiny physical keyboard as they added new features. Plus you can challenge yourself to keep abreast of technology advancements in related industries, looking for a fit in your own. Always practice thinking outside the box.

Competition 139

Competition Examples Customer Custom 139

Startup Professionals Musings

MARCH 12, 2022

They look at your track record, industry leadership, marketing energy, moral values, and peer relationships. Back in the early days of the personal computer, Bill Gates and Microsoft were widely recognized and having the strongest technical culture, as well as a commanding marketing presence. Brand recognition was the key.

Technical Review 147

Technical Review Social Media Entrepreneur Startup 147

TechCrunch LA

NOVEMBER 5, 2021

The global meat substitute market was valued at $4.51 Former technology journalist Courtney Boyd Myers co-founded AKUA with Matthew Lebo five years ago after seeking out a career where she could leave a legacy and fulfill her mission of reversing climate change. AKUA co-founder and CEO Courtney Boyd Myers.

Startup 191

Startup Los Angeles Sample Funding 191

Startup Professionals Musings

MARCH 19, 2022

With the power of the Internet, and the impact of the recent pandemic , the world of business services, such as accounting and marketing, have gone more and more remote. Yet the value of real relationships, as with consumer customers, has become critical to your business services growth and success.

Services 121

Services Technical Review Social Media Case Study 121

Startup Professionals Musings

NOVEMBER 5, 2022

They are more sensitive to customer needs and see peer collaboration as the most effective decision process. Office jobs and communication technology have evolved. Modern Internet communication and video meeting software have given new scope and immediacy to communal work efforts and customer feedback.

Outsource 133

Outsource Training Organization Social Media 133

Startup Professionals Musings

AUGUST 26, 2022

You may dream of developing a new silicon chip technology, but a bit of research should tell you that most disruptive solutions take billions in investment, and more time than you can afford for acceptance. I recommend that you look for new or emerging opportunities in new markets. You can’t really succeed in life if you are not happy.

Social Media 105

Social Media Writing Ideas Resource 105

Startup Professionals Musings

MAY 27, 2022

A question I often get is how to transform that overall team into a smooth-running machine that will keep up with the pace of market change, and competition in today’s world. The payback in team engagement, as well as customer revenue and loyalty, can be large. Marty Zwilling First published on Inc.com on 5/11/2022.

Competition 136

Competition Resource Startup Organization 136

Startup Professionals Musings

AUGUST 31, 2022

With the multiple technologies of team videos, smartphones, email, and the pervasive Internet facilitating total communication, there is no need for the delay and information loss of multiple hierarchy levels in business. In this age of world-wide markets, you need all the help you can get to attract loyal customers.

Organization 105

Organization Mentor Startup Training 105

Startup Professionals Musings

MARCH 30, 2022

Leaders with this “be bold” mindset are willing and able to take radically unique direction-setting actions in the face of today’s pace of change and customer demands. Today even small businesses need complex organizations that work together in alignment, remote and online, including marketing, sales, delivery, and support.

Template 109

Template Demand Social Media Summary 109

TechCrunch LA

JUNE 3, 2022

Like with many consumer brands geared toward women, we buy in not just because of the marketing, but because of the product itself. — Sophia Amoruso (@sophiaamoruso) June 1, 2022. Watson, who holds an MBA from the Massachusetts Institute of Technology, has raised $4.5 And who cares? It’s not a compliment.

Startup 280

Startup Netflix Los Angeles Innocal 280

Startup Professionals Musings

APRIL 29, 2022

Unfortunately, without your proactive efforts to counter predictable market challenges , early growth can quickly stall. No matter how excited your initial customers appear to be, every market has a saturation point on new and repeat sales. Offering customized products and personalized support are options often used.

Marketing 110

Marketing Pricing Startup Customer 110

Startup Professionals Musings

JANUARY 6, 2023

For example, a while back a passionate entrepreneur approached me with an innovative solution for reducing world hunger, but hadn’t focused on the fact that hungry people often don’t have any money, and governments are not easy customers. Find market evidence of customers with means who are willing to pay for a solution.

Tips 80

Tips Startup Satisfaction Ideas 80

Startup Professionals Musings

DECEMBER 9, 2022

I too often see people who are quick to make excuses, blame failures on peers or customers, or see management as the reason for their lack of productivity. In my experience, developers can be so committed to a technology, such as hydrogen engines for cars, such that they may be unwilling to change as the business pivots for market reasons.

Activity 109

Activity Organization Mentor Training 109