Startup Professionals Musings

JANUARY 9, 2022

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. You spend the months influencing the influencers. Create an action plan with metrics.

Social Media 135

Social Media Framework Media Metrics 135

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. Growth hacking is a mentality that a company needs to be committed to.

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

JANUARY 19, 2015

YouTube takes too high of a revenue split (45% vs. 30% that Apple and many other distribution companies take – FWIW, YouTube argues this is because their costs are much higher since they host and stream the video). If you’re just a content company your advantages are too small to win on the web. But think of this.

SEM 150

SEM Content Platform Acquisition 150

SoCal CTO

NOVEMBER 5, 2009

I recently got together with Aaron Shechet and an early stage startup to discuss the direction the company might want to take. We also represent a few larger companies with international issues. I am planning right not to write a post about how startups often get SEO wrong. Look forward to connecting around the SEO topic.

Startup 150

Startup SEO Pepperdine Blogging 150

socalTECH

FEBRUARY 15, 2019

The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. What I tell investors, friends, and family, is even though they might hear about all of these new companies calling themselves the Uber for tutoring and saying they can provide on-demand tutoring, I know that it will never work hyper-locally.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Startup Professionals Musings

APRIL 3, 2019

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. You spend the months influencing the influencers. Create an action plan with metrics.

Social Media 96

Social Media Media Marketing Metrics 96

Tech Zulu Event

AUGUST 15, 2011

Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company. and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition.

SEO 85

SEO CTO Coach Conference Social Media 85

socalTECH

OCTOBER 25, 2012

Tracy DiNunzio: RecycledBride and Tradesy are same of the same company, Recycled Media. One of the key things about our company is the culture, which is very much in the collaborative consumption space. I read everything online I could about customer acquisition, marketing, design, and coding, and every part of the business I could.

Startup 236

Startup Education Acquisition Funding 236

Startup Professionals Musings

JUNE 13, 2015

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. These give good customer connection and SEO. Lon references one Fortune 500 company he worked with which accumulated more than 19 million friends, all chatting about its products.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

DECEMBER 1, 2013

The place to start today is if your company only uses traditional media for marketing, or no marketing. According to a Harvard Business Review article , only 60% of companies today use social media at all, and only 12% of those feel that they are using it effectively. These give good customer connection and SEO.

Social Media 103

Social Media Media Marketing Startup 103

Startup Professionals Musings

DECEMBER 23, 2017

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. These give good customer connection and SEO. Lon references one Fortune 500 company he worked with which accumulated more than 19 million friends, all chatting about its products.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

APRIL 1, 2017

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. You spend the months influencing the influencers. Create an action plan with metrics.

Social Media 62

Social Media Media Metrics SEO 62

Both Sides of the Table

MARCH 25, 2016

It turns out that to build a successful company you ultimately need this strange thing called “revenue” that people don’t just hand you: You need to earn it. Most of this advice boils down to an argument in favor of basic planning before starting a company or raising money. MakeSpace provides physical storage.

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

OCTOBER 23, 2012

The place to start today is if your company only uses traditional media for marketing, or no marketing. According to a Harvard Business Review article , only 60% of companies today use social media at all, and only 12% of those feel that they are using it effectively. These give good customer connection and SEO.

Media 92

Media Social Media Marketing Resource 92

Startup Professionals Musings

AUGUST 18, 2013

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. You spend the months influencing the influencers. Create an action plan with metrics.

Social Media 102

Social Media Media Product Metrics 102

SoCal CTO

MARCH 1, 2007

skip to main | skip to sidebar SoCal CTO Thursday, March 1, 2007 Entreprenuer Network Great post by Ben Kuo - The Importance of the “Network&# to Entrepreneurs - the informal connections between people in the technology industry here who have a vested interest in helping entrepreneurs take their companies to the next level.

Networking 150

Networking CTO Coach Southern California CTO Hire 150

SoCal CTO

FEBRUARY 17, 2007

This company was started by Victoria Duff (who many of us know from back in the late 90s), Phillis Lane (who I have known for quite a few years) and Jon Bukosky. They are quite happy with a business that will turn into a profitable $20M company and dont necessarily need an obvious exit strategy.

Incubator 150

Incubator CTO Coach Southern California CTO Hire 150

SoCal CTO

MARCH 20, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Venture Capital 150

Venture Capital Guide CTO Coach Southern California 150

SoCal CTO

MARCH 9, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Venture Capital 150

Venture Capital Invest CTO Coach Southern California 150

SoCal CTO

FEBRUARY 25, 2007

skip to main | skip to sidebar SoCal CTO Sunday, February 25, 2007 Challenge of Predicting Winners I just read a bit on the payout to YouTube from the Google Acquisition ( Internet News , CNN ). Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

Startup Professionals Musings

JULY 27, 2012

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. You spend the months influencing the influencers. Create an action plan with metrics.

Social Media 91

Social Media Media Metrics SEO 91

socalTECH

OCTOBER 30, 2013

The startup--which is part of MuckerLab--landed a seed funding round last week, so we thought we''d catch up with founder and CEO Farbod Shoraka to dig deeper into the company''s goals and service. Farbod Shoraka: My background is actually in mergers and acquisition advisory. You mention the big companies, like FTD, 1-800 Flowers, etc.

Beverly Hills 157

Beverly Hills Technical Review Design Startup 157

SoCal CTO

MARCH 20, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

MARCH 13, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

CTO Coach 150

CTO Coach Southern California CTO Hire Software 150

SoCal CTO

FEBRUARY 28, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Google 150

Google Mobile CTO Coach Southern California 150

Both Sides of the Table

JANUARY 3, 2016

Each VC has their own take on which services to provide and mostly they’re free but some smaller VCs charge portfolio companies for use of these services but usually at a cheap cost. Examples of VC platform services include: recruiting, marketing, design support, inside sales reps, consulting, accounting services and so forth.

Venture Capital 150

Venture Capital Platform Startup Resource 150

SoCal CTO

FEBRUARY 25, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

CTO Coach 150

CTO Coach Southern California CTO Hire Startup 150

SoCal CTO

FEBRUARY 17, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Blogging 150

Blogging CTO Coach Southern California CTO Hire 150

Startup Professionals Musings

OCTOBER 3, 2012

In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. But the low cost also means that your competition will also be there in force. Search engines.

Startup 96

Startup Social Media Content Paid Search 96

SoCal CTO

MARCH 5, 2007

However, there are lots of companies that are making money from open source and freemium models. A friend of mine has a company that builds open source applications in spaces that are a bit less innovative than Elgg, but they do very well financially through the packaging and support models.

Southern California 150

Southern California CTO Coach CTO Hire Social Media 150

SoCal CTO

FEBRUARY 17, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Los Angeles 150

Los Angeles CTO Hire CTO Coach Develop 150

SoCal CTO

MARCH 12, 2007

I had to laugh when an analyst with Forrester said in the article - As impressive as these results may be, myShape’s approach will probably fail to gain a mass audience unless the company can somehow simplify the measuring process, said Sucharita Mulpuru, an analyst with Forrester Research.

MyShape 150

MyShape CTO Coach Southern California CTO Hire 150

SoCal CTO

FEBRUARY 20, 2007

Ive personally been involved in the start-up world in Los Angeles for about 15 years, and have had the opportunity to work on many early-stage companies (e.g., Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

FEBRUARY 27, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

eHarmony 150

eHarmony CTO Coach CTO Hire Southern California 150

SoCal CTO

MARCH 20, 2007

He tells us: If you’re starting a new internet company, its important to know who your audience is, and to make sure that you don’t let your own experience and that of other Time Poor people guide you wrong. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

FEBRUARY 17, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

Tech Zulu Event

APRIL 10, 2012

Companies are spending more time and money on their mobile sites than their full-fledged website. I thought it might be valuable (and fun) to share some of those “mobile surprises” with you: SEO (Search Engine Optimization). Companies like Blue Trumpet actually make a living off of this. Free Doesn’t Mean Cheap.

Mobile 82

Mobile Search Engine Optimization SEO Startup 82