Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

socalTECH

MARCH 18, 2014

near real-time automated intelligence gathering systems that scour public and private data sources like websites, blogs, social media and email to unearth information businesses can use for competitive advantage. Bitvore, led by Jeff Curie, said that it has developed a. READ MORE>>.

Software 227

Software IBM IBM Social Media 227

Both Sides of the Table

APRIL 10, 2010

I think Twitter made a minor gaffe by announcing their Blackberry app and their acquisition of Atebits (Tweetie) before the Chirp conference. And I saw a lot of this first hand in Salesforce’s acquisition of my company, Koral, which was a content management company. Tags: Social Media Tech Market Analysis.

Acquisition 287

Acquisition Develop Development Conference 287

Startup Professionals Musings

APRIL 14, 2017

He talks in detail about ten of the key challenges that Facebook faced in their growth, to move from a tiny social media upstart to one of the most successful companies in the world. Revenue and competitive position followed. For many companies, the long game is choosing the right strategic partners and acquisitions.

Competition 65

Competition Social Media Metrics Customer 65

Startup Professionals Musings

JANUARY 17, 2022

He talks in detail about ten of the key challenges that Facebook faced in their growth, to move from a tiny social media upstart to one of the most successful companies in the world. Revenue and competitive position followed. For many companies, the long game is choosing the right strategic partners and acquisitions.

Startup 144

Startup Social Media Metrics Customer 144

Startup Professionals Musings

AUGUST 3, 2022

Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels. Amazingly, I still find that many small businesses still don’t use any social media, much less appear on a range of platforms.

Marketing 119

Marketing Social Media Mentor Conference 119

TechCrunch LA

MARCH 8, 2019

Warren’s plan called for regulators to be appointed to oversee the unwinding of several acquisitions that were critical to the development of the core technology that make Alphabet’s Google and the social media giant Facebook so profitable… and Zappos. — Balaji S.

Technical Review 144

Technical Review Startup Chief Technology Officer Social Media 144

Tech Zulu Event

MARCH 19, 2015

Computers and the Internet have now brought in a new era that relies on data to make profitable business decisions in the competitive environment. Below is a full explanation of how small businesses can leverage technology to earn a competitive advantage in the marketplace. Social Media Automation Tools. Cloud Services.

Competition 40

Competition Technology Social Media Tips 40

Startup Professionals Musings

FEBRUARY 11, 2023

Watch that patent provide a real barrier to competitive entry. Re-live that moment of inspiration that resulted in an innovative design and implementation for your product, and is now providing you with a sustainable competitive advantage. Appreciate the media accolades and peer success feedback.

Startup 118

Startup Satisfaction Customer Custom 118

Xconomy

JULY 31, 2017

It’s been a long time since tech’s biggest companies could be sorted into discrete buckets according to the products they pioneered—-Google, the search software giant; Apple, the computer and mobile device innovator; e-commerce leader Amazon; business software stalwart Microsoft; and social media engine Facebook.

Competition 64

Competition Social Media Web Commerce 64

Startup Professionals Musings

MAY 16, 2020

Watch that patent provide a real barrier to competitive entry. Re-live that moment of inspiration that resulted in an innovative design and implementation for your product, and is now providing you with a sustainable competitive advantage. Appreciate the media accolades and peer success feedback.

Satisfaction 174

Satisfaction Customer Custom Outsource 174

Startup Professionals Musings

JANUARY 6, 2021

In most companies, maintaining momentum requires the right strategic partners and acquisitions, in lieu of short-term price adjustments and special sales. Track competition to stay ahead of copycats. The company has since gone public, and is still a market leader. Plan a long-term strategy, and avoid crisis moves.

Technical Review 160

Technical Review Technical Advisors Startup Mentor 160

Startup Professionals Musings

OCTOBER 30, 2022

Of course you want your customer to come back, but the best ones also become your evangelists in bringing their friends to you, and broadcasting their positive experiences to the world through social media. This is a key moment where your customer acquisition costs go way down, and your profits go way up.

Customer 146

Customer Custom Startup Course 146

Startup Professionals Musings

OCTOBER 6, 2023

Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. A smart investor will take an independent final reading in the market on barriers to entry, active competition, demographics, and price sensitivity. Communicate what is happening and why to everyone.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

Startup Professionals Musings

MARCH 25, 2023

It’s only been in the last decade or two, that social media companies, like Facebook and Twitter, have achieved market valuations in billions of dollars (unicorn status), while clearly sacrificing revenue to gain users. Understanding competitive early mover requirements. High customer loyalty and high team passion.

Organization 94

Organization Invest Customer Custom 94

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. None should be considered competitive mutually exclusive to any other. Social media as a marketing tool is here to stay, and is now widely accepted.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

JUNE 21, 2020

It’s only been in the last decade or two, that social media companies, like Facebook and Twitter, have achieved market valuations in billions of dollars (unicorn status), while clearly sacrificing revenue to gain users. Understanding competitive early mover requirements. High customer loyalty and high team passion.

Organization 173

Organization Invest Customer Custom 173

Startup Professionals Musings

JUNE 12, 2022

Most of their new claims to innovation are acquired through mergers and acquisitions from the entrepreneurial pipeline. Competitive advantages are rapidly vaporizing on these. Scaling is done first by customer alliances through social media, and later by distributed joint ventures and coopetition.

Startup 126

Startup Artificial Inteligence Entrepreneur Offshore 126

Startup Professionals Musings

FEBRUARY 8, 2015

Marketing-driven customer acquisition. In this context, the palette of channels for reaching customers has greatly expanded, to now include social media, digital, mobile and new online options. Word-of-mouth driven customer acquisition. Traditional marketing efforts (advertising and promotions) are still important.

Customer 100

Customer Custom Satisfaction Social Media 100

Startup Professionals Musings

MARCH 3, 2021

For example, if you have ever watched the Shark Tank show on TV, they always ask about the cost of customer acquisition. Postulate competitive reactions and your responses. You need to have quantifiable objectives, with measurements, to keep you on the path to success. Show that you have to ability to move the ball forward.

Entrepreneur 162

Entrepreneur Social Media Examples Metrics 162

Startup Professionals Musings

APRIL 15, 2019

He talks in detail about ten of the key challenges that Facebook faced in their growth, to move from a tiny social media upstart to one of the most successful companies in the world. Revenue and competitive position followed. For many companies, the long game is choosing the right strategic partners and acquisitions.

Social Media 87

Social Media Metrics Customer Custom 87

Startup Professionals Musings

DECEMBER 31, 2018

For example, Facebook added WhatsApp as a cross-platform messaging and Voice over IP (VoIP) service to enhance the self-sustaining growth their social media platform before any downturn. Implement a plan of regular strategic acquisitions. Too many businesses only think of new products when in crisis mode.

Examples 99

Examples IP Acquisition Social Media 99

SoCal CTO

FEBRUARY 25, 2009

Fantastic post by Christian Gammill - Startup Delta Force… From a competitive perspective (e.g. all the other folks out there that will try to enter the same market) the barriers have been dropping over the last few years.

Startup 150

Startup SEM IP SEO 150

Startup Professionals Musings

OCTOBER 11, 2013

Marketing-driven customer acquisition. In this context, the palette of channels for reaching customers has greatly expanded, to now include social media, digital to mobile, and new Internet options. Word-of-mouth driven customer acquisition. Traditional marketing efforts (advertising and promotions) are still important.

Customer 97

Customer Custom Satisfaction Social Media 97

Startup Professionals Musings

JANUARY 24, 2021

Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. A smart investor will take an independent final reading in the market on barriers to entry, active competition, demographics, and price sensitivity. Communicate what is happening and why to everyone.

Technical Review 151

Technical Review Startup Satisfaction Invest 151

Startup Professionals Musings

FEBRUARY 3, 2020

Of course you want your customer to come back, but the best ones also become your evangelists in bringing their friends to you, and broadcasting their positive experiences to the world through social media. This is a key moment where your customer acquisition costs go way down, and your profits go way up.

Customer 124

Customer Custom Startup Course 124

Startup Professionals Musings

OCTOBER 3, 2012

But the low cost also means that your competition will also be there in force. In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. Social media activities require professional effort and time, so beware the hidden costs.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. It’s your job as a leader to be the model high performer, quantify the team view with metrics, and expand awareness to the best outside competition and new tools.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

TechCrunch LA

SEPTEMBER 7, 2021

In today’s highly competitive ad environment, both content and data are kings. We’ve worked with lots of startups at different points in the funnel, starting from the ground up and working with them through various rounds of funding, all the way through acquisitions, including two by unicorns. The key takeaway?

Commerce 211

Commerce Content Marketing Startup 211

socalTECH

JANUARY 14, 2011

Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video. Or did we spark your interested indirectly through a banner ad, which led them to social media, which led them to go into a dealership? Did the TV stimulate search?

Social Media 235

Social Media Demand Activity Marketing 235

Startup Professionals Musings

DECEMBER 22, 2021

In this age of instant and global communication via social media and the Internet, I see more and more evidence that delighted customers should be your top priority.

Customer 114

Customer Custom Satisfaction Metrics 114

Startup Professionals Musings

DECEMBER 18, 2015

Customers are more in control of their buying decisions than ever before, with the wealth of alternatives and information available online, and interactive access to sources they trust via social media. This includes recognizing that you have competition, and using the competitor offering to highlight your advantages.

Customer 65

Customer Custom Sales Social Media 65

Startup Professionals Musings

JUNE 26, 2020

A business plan is the outward facing definition of the business you hope to drive with your hardware solution, with a hardware overview in the intro to highlight customer value and competitiveness. Call out your top competitors, highlighting your sustainable competitive advantage, including patents, trade secrets. and trademarks.

Product 169

Product Summary Startup Examples 169

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

Technical Review 384

Technical Review SEM SEO Marketing 384

Startup Professionals Musings

NOVEMBER 12, 2013

But the low cost also means that your competition will also be there in force. In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. Social media activities require professional effort and time, so beware the hidden costs.

Social Media 93

Social Media Content Startup Web 93

socalTECH

JUNE 9, 2014

We then help push those videos through social media channels, and help them go viral. That''s relevant, because of our third piece, where we have been hired by traditional media companies, to basically provide them a turnkey, outsources content acquisition team. Lee Essner: That''s one of the competitive edges we have.

Media 235

Media Content Startup IP 235

Startup Professionals Musings

JANUARY 16, 2015

Watch that patent provide a real barrier to competitive entry. Re-live that moment of inspiration that resulted in an innovative design and implementation for your product, and is now providing you with a sustainable competitive advantage. Appreciate the media accolades and peer success feedback.

Satisfaction 101

Satisfaction Entrepreneur Customer Custom 101