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Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

He is very hands-on and helpful – especially for any company looking into customer acquisition. Matt’s commitment to re-investing in tech startups is reminiscent to this great Fred Wilson post of “recycling capital. &#. o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press.

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Maverick Angels Merging Members Into Tech Coast Angels, Say Members

socalTECH

Local angel investment group Maverick Angels is merging its membership base into the much larger Tech Coast Angels , according to members of the groups. As of press time, The Maverick Angels did not respond to emails asking for comment on the move. maverick angels merger acquisition tech coast' READ MORE>>.

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Savings.com Deal Worth $100M+

socalTECH

The acquisition of Los Angeles-based Savings.com is apparently worth over $100M, plus an unspecified additional amount based on future performance of the firm, according to new numbers provided to the press by acquiring firm Cox Target Media. Savings.com is a provider of online coupons and deal information. READ MORE>>.

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The Corrosive Downside of Acquihires

Both Sides of the Table

It has even gone so far that we now have evocative headlines in the tech press such as “ Buy or Die ,” which is what got me thinking about this post. But the press (and I suspect many of the senior execs of these companies) don’t really explore the corrosive downside of these acquisition. So I thought I would.

Press 357
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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

Some days I respond to questions asked by folks like yourself, the press, or an entity doing a case study, i.e. Citrix, RIM, USC. I'd rather invest time investing in social media to drive traffic to our site. Our new customer acquisition has grown and our costs have plummeted. A negative customer acquisition cost!

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7 Keys To Scaling Your Startup To Be The Next Unicorn

Startup Professionals Musings

Startups usually think in terms of a million to 10 million dollar infusions, but aspiring unicorns usually need to seek financial investments of hundreds of millions, or even a billion dollars. Then there is the pressure to go public ( IPO ), and open your investment to thousands, maybe millions, of small investors.

Startup 151
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8 Expectations To Check Your Entrepreneur Motivation

Startup Professionals Musings

More recently, the desire for extra income has become the key driver in new startups, according to the popular press. This usually means not taking money from equity investors, since investors want fast growth, high profits, and an exit event, to allow investments to be recouped. It seems that more people are focused on money today.