Acquisition Layoffs Marketing 
socalTECH
MAY 17, 2012
A report today from PandoDaily said that Santa Monica-based BetterWorks has terminated all of its sales and marketing staff, and half of its operations team. Now it appears that the firm is looking to pivot its model, and looking to figure out a better customer acquisition model. READ MORE>>.
socalTECH
MAY 23, 2012
Craig said that the shutdown came as a result of not being able to sustain a large enough market, relative ot the high cost of customer acquisition. According to an email from Craig, the company decided to close down the BettterWorks perk platform, and will not longer be active after next Thursday.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
socalTECH
JANUARY 16, 2012
The rumors were denied by the company, although the firm said it has "made decisions to ensure that the company is strategically addressing the most attractive markets." Exactly what that means--the implication is a major realignment or layoff at the company--has not yet become apparent. as part of an "ongoing review" of its business.
socalTECH
OCTOBER 8, 2012
The anonymous tipster said that an interim management team is now seeing to sell the company after a severe layoff by its investors.
socalTECH
MARCH 17, 2017
The company says it has been seeing competition in the data storage industry which has "create pressure" on maintaining market share, saying that "market headwinds" have been challenging the company. The company reported a net loss of $1.2 million for the year, on revenues of $9.4M. READ MORE>>.
socalTECH
SEPTEMBER 26, 2008
Autobytel said it has hired RBC Capital Markets to explore "strategic alternatives" at the firm, which usually indicates that a company is looking for a buyer. Autobytel provides marketing services for automotive dealers. Autobytel provides marketing services for automotive dealers. READ MORE>>
socalTECH
DECEMBER 12, 2008
in the fourth quarter for the layoffs, including severance for Riesenbach. The firm also reiterated its interest in a sale; the firm said it is still pursuing "strategic alternatives" with RBC Capital Markets. Coats is a partner at Southgate Alternative Investments, and previously served on Autobytel's board of directors.
Expert insights. Personalized for you.
187 
Let's personalize your content