Remove Activity Remove Advertising Remove Blogging Remove Capital
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MySpace, Ad.ly Link On In-Stream Advertising

socalTECH

Los Angeles-based MySpace and startup Ad.ly , also based in LA, said today that they have linked in an in-stream advertising deal. MySpace said that beginning today, publishers on the site can create a profile and control what messages they would like to insert into their activity stream. twitter tweets advertising. READ MORE>>.

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7 Ways Your Marketing Needs To Meet Today’s Customers

Startup Professionals Musings

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. smartphone penetration now exceeds 85 percent , and mobile activity averages are well over five hours per day , the advantages of inbound marketing continue to increase.

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MediaLab acquires messaging app Kik, expanding its app portfolio

TechCrunch LA

In a post on Kik’s blog on Friday the MediaLab said that it has “finalized an agreement” to acquire Kik Messenger. “ Kik is one of those amazing places that brings us back to those early aspirations,” the blog post read. .” Now we know the the company: MediaLab.

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This Week in VC with @VCMike Hirshland of Polaris Ventures

Both Sides of the Table

This includes seed funding Automattic (who produce WordPress, the blog I use for this website) and investing in formspring.me, stickybits, Thing Labs (producer of Brizzly), KissMetrics and many others including Quantcast. And Mike believes that entrepreneurs often need less capital to get started these days. Read more: TechCrunch.

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10 Reasons Why Capital Shouldn't Make Or Break Your Startup

Startup Professionals Musings

Thiel is providing his mentees with capital to make their startups a reality. When you don't accept capital from someone else, you aren't beholden to anyone else's input. But when your only capital is your hard-earned seed money, every penny that goes out will be scrutinized painfully. You can keep overhead low.

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5 Tips For Startups To Win With Social Media

Startup Professionals Musings

Add a blog to give yourself a voice, show your expertise, but skip the sales pitch. SEM is the most common form of online marketing, which increases your website visibility on search engine results pages through optimization and advertising. Never “sell” or push out your message like conventional advertising.

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Five Steps To Social Media Success for Startups

Startup Professionals Musings

Factor in the fundamental shift to ‘pull’ marketing taking place across the world in media and advertising. Blogging (Wordpress), micro-blogging (Twitter), and social networks are the trinity. Content is still king, so do the proper homework on what you blog, and the quality of the messages you deliver via social media.