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United Online, OpenX Tie On Advertising Technology Deal

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Two, Los Angeles online advertising firms have linked up in a technology deal today. The two companies said that OpenX will provide United Online Media Group with its full monetization platform, including its real-time-bidding, ad network, direct sale, and other tools. READ MORE>>.

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REX Raises $15M Funding

socalTECH

Woodland Hills-based REX Real Estate Exchange , a startup which helps homeowners sell their homes without using an MLS, has raised $15M in a Series B funding. The company has now raised over $30M in funding. The company only charges a 2 percent, flat free. READ MORE>>.

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ReachLocal Looks To Buy Back $20M In Shares

socalTECH

Woodland Hills-based ReachLocal , the firm which helps small and medium sized businesses place online advertising, said today that it has approved a $20M, share repurchase program. The publicly traded firm said that the effort reflects the "continued confidence" of its board and management in the strength of its business.

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United Online's Helfand Departs, Joins Auditude

socalTECH

Jeremy Helfand , the President of United Online 's Media Group, has departed the Woodland Hills-based firm and ended up at a Palo Alto startup. According to Palo Alto-based Auditude this morning, Helfand has joined the company as CEO. Auditude develops technology to help companies monetize their online video.

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ReachLocal Grows Revenues By 47 Percent

socalTECH

Woodland Hills-based ReachLocal , the provider of local online marketing services for small and medium sized businesses, reported its results Tuesday, saying that it had $77.1M ReachLocal hit the markets in May, and most recently was ranked the fastest growing technology companies in the Deloitte Fast 500. in revenues.

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ReachLocal Raises $25M, As Losses Increase

socalTECH

Woodland Hills-based ReachLocal , the publicly held, online marketing provider for small and local businesses, said Tuesday that it has raised $25M in a term loan. The funding came from Herculus Technology Growth Capital, and comes as the company reported sharper losses and a significant dropoff in revenues.

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Announcing The Socaltech 50: Southern California's Up-and-Comers

socalTECH

We''re proud to announce the Socaltech 50 , our list of the 50, up-and-coming people in Southern California''s technology ecosystem. James Borow and Clark Landry (shared position), SHIFT (Los Angeles, Santa Monica, advertising). Tim Cadogan , OpenX (Pasadena, advertising). Asher Delug , Airpush (Los Angeles, advertising).