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6 Mistakes Often Made Positioning Against Competition

Startup Professionals Musings

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

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How To Highlight A Sustainable Competitive Advantage

Startup Professionals Musings

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

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6 Lessons Most Entrepreneurs Only Learn On The Street

Startup Professionals Musings

In my role as a mentor to aspiring entrepreneurs, I find that most have the technical challenges well understood, but many are a bit short on some basic street smarts , or basic business realities. Intellectual property is required for a competitive edge. Even the best college degree is not a substitute. Neither is good.

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What Entrepreneurs Should Never Say To Investors

Startup Professionals Musings

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

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8 Key Startup Drivers Bring Pleasure As Well As Sweat

Startup Professionals Musings

Aspiring entrepreneurs ask me why their great idea hasn’t sold; they talk about it endlessly, and they expect others to do the development, finance, and marketing work for them. Love that sustainable competitive advantage. Incorporate, register your domain name, trademarks, and copyrights, then patent if possible.

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Maintain Your Startup Motivation While Working Harder

Startup Professionals Musings

Many experts are certain that successful entrepreneurs are the ones with the most inspiration (passion and dream), while others will assert that it’s about more perspiration (working harder). Overcoming obstacles and learning is one of the biggest inspiration for most entrepreneurs. Note the growth of your team and your own leadership.

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Real Sustainable Competitive Advantages are Rare

Startup Professionals Musings

One of the most important questions you will be asked by potential investors is how your solutions beats the competition, not just today, but over the three to five year life of their investment. The concept is called “sustainable competitive advantage.” That implies competitive now, and the potential to stay in the lead.