How the New Shopify-TikTok Partnership Helps Small Businesses
Tech.Co
OCTOBER 28, 2020
Merchants can target campaigns by gender, age, user behavior, and video category, with their total cost varying based on merchants' needs and budget. Granted, this ad channel isn't reinventing the wheel: It's still just a way to put eyeballs in front of advertisements. Who Will Take Advantage? 2.2% + 30c. 1.9% + 30c. 1.6% + 30c.
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