TechEmpower
NOVEMBER 13, 2023
Populating them can be hard work, especially when the content needs to be just right. It means wasted advertising spend and lost goodwill. On a different project, we’d just used a Large Language Model (LLM) - in this case OpenAI’s GPT - to provide users with pre-filled text boxes, with content based on choices they’d previously made.
socalTECH
JUNE 16, 2009
Los Angeles-based Ace Metrix is looking to apply analytics to the television advertising market, saying this morning that it has launched a service which helps advertisers measure persuasion and watchability of their advertising. Tags: metrix advertising content analytics startup saas software. READ MORE>>.
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socalTECH
FEBRUARY 9, 2021
All of the supply we are accessing and selling to advertisers and agencies we are working with have high levels of intent. That's people looking for a particular cell phone, we're accessing keyword intent to drive people to Samsung, who is an advertiser of ours. That varies depending on merchant and advertiser.
InfoChachkie
MAY 14, 2012
Since then, the craft of advertising online has matured from an art to a science. At Rincon Venture Partners , we have a laser focus on identifying groundbreaking adtech and business productivity SaaS solutions. This automated coupling of intent and content results in uber-relevancy and ultimately enhances marketers’ ROI.
Tech.Co
DECEMBER 29, 2023
To top it all off, the AI startup recently partnered up with Getty Images, one of the largest repositories of paid stock imagery, to develop a new generative AI model ‘Runway’ geared towards the film and advertising industries. Brightwheel is a SaaS childcare management solution that provides technology to preschools.
socalTECH
FEBRUARY 18, 2009
The firm said the new product is already in use by clients such as Zimmerman Advertising, part of Omnicom Group, which is using the product on efforts for Nissan and Pep Boys. Tags: crownpeak management marketing content software landing saas. Crownpeak said the new software starts at $1,250 a month. READ MORE>>.
InfoChachkie
APRIL 28, 2011
Campus Explorer eschewed a pure arbitrage strategy and instead, focused their efforts on building a site that provided value-added content to users, which informed and shaped their college search. The company artfully repurposed the tools, dashboards and scripts which it delivered to its initial consulting clients and created a SaaS solution.
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