Startup Professionals Musings
AUGUST 17, 2022
During my many years of mentoring professionals and entrepreneurs in business, I more often see people focusing on how to get their ideas heard , than how to promote themselves. Of course, how you do this effectively is critical. Build and advertise yourself as a “brand” that is the best at what they do.
Startup Professionals Musings
AUGUST 25, 2023
Of course, starting and running your own business comes with financial and personal risks, so I always recommend that you do your homework first, and follow some tried and proven strategies to improve your odds of success. Network extensively for partners, investors, and suppliers. These days, you can’t start and run a business alone.
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Startup Professionals Musings
MAY 1, 2021
There is nothing more inspiring than seeing the results of your mentoring and leadership. Of course, never forget those ongoing perspiration items that seem to haunt you every day: Create intellectual property. Word of mouth advertising and viral marketing cost big bucks these days so budget for it. Marketing is top priority.
socalTECH
APRIL 10, 2018
Most of our mentors are people who have been successful entrepreneurs and investors, who have been there, and understand how to get a company to the next sage. There is so much to do before building thins, and spending money on things like advertising, when you are just not ready. We want teams willing to take advice from mentors.
Startup Professionals Musings
SEPTEMBER 22, 2022
Of course, you can’t possibly brand yourself if you don’t know who you really are. For example , Bill Gates shared a mentoring relationship with Warren Buffett that increased the credibility of both, although their business domains were quite different. Seek out people who are already known in your space.
Startup Professionals Musings
OCTOBER 9, 2020
Of course, as you work with contract players, explore the potential for a long-term relationship, and wait until your organization matures to pursue career positions. Freelancers and consultants have to demonstrate results, without training and mentoring, so they can help you more quickly and probably at a lower total cost.
Startup Professionals Musings
MAY 6, 2020
Others pivoted quickly based on customer need changes, rather than just spending more money on advertising and charging ahead. As a mentor to business owners, I still see many praying for the day when things stabilize, their processes are working, and they can relax and enjoy business growth.
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