This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Advertising Hollywood Networking 
socalTECH
MAY 30, 2013
Online video advertising firm TubeMogul , which has operations in Los Angeles, said today that it has raised $10M in the second tranche of its Series C funding. According to TubeMogul, the funding was led by SingTel Innov8, and also included Cross Creek Capital, Digital Advertising Consortium, Foundation Capital and Trinity Ventures.
147 
socalTECH
FEBRUARY 1, 2010
West Hollywood-based Citysearch , the online business guide owned by IAC, said late Friday that it has created a new advertising network called CityGrid. Tags: citysearch online advertising local network citygrid. READ MORE>>.
145
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SoCal Tech Calendar
OCTOBER 15, 2010
Thursday, October 21, 2010 -- Digital Hollywood. Meet the Advertisers, the Technology Companies and Networks! Video Everywhere to the consumer! Its happening on all platforms - TVs, Tablets, PCs and Smartphones. See [link] (more).
SoCal Tech Calendar
OCTOBER 13, 2010
Tuesday, October 19, 2010 -- Digital Hollywood. Meet the Advertisers, the Technology Companies and Networks! Video Everywhere to the consumer! Its happening on all platforms - TVs, Tablets, PCs and Smartphones. See [link] (more).
SoCal Tech Calendar
OCTOBER 12, 2010
Monday, October 18, 2010 -- Digital Hollywood. Meet the Advertisers, the Technology Companies and Networks! Video Everywhere to the consumer! Its happening on all platforms - TVs, Tablets, PCs and Smartphones. See [link] (more).
SoCal Tech Calendar
OCTOBER 14, 2010
Wednesday, October 20, 2010 -- Digital Hollywood. Meet the Advertisers, the Technology Companies and Networks! Video Everywhere to the consumer! Its happening on all platforms - TVs, Tablets, PCs and Smartphones. See [link] (more).
socalTECH
NOVEMBER 3, 2010
Tags: dreamworks zynga megamind megafarm film content hollywood advertising social networking network games videogame.
157 
socalTECH
MARCH 7, 2014
Los Angeles-based online content developer Machinima said Thursday that it has laid off 42 people at the company, all from its sales force, as the company continues to struggle with low ad rates and the large chunk of revenues that are claimed by Google from multi-channel networks. READ MORE>>.
159 
Both Sides of the Table
JUNE 20, 2014
Yesterday MiTú Networks announced that Upfront Ventures led a $10 million financing in what is now the largest producer of Latino online videos – primarily driven through YouTube. In food you have the amazing food network Tastemade – the Food Network of online video. Indeed we are already seeing that online.
291 
socalTECH
MARCH 25, 2010
Beverly Hills-based CPA advertising network operator Hydra announced today that it has signed an exclusive deal with Hollywood-based Meteor Games , to help the social gaming firm sign up new players, and to also extend out its ad inventory. Tags: hydra advertising network internet. READ MORE>>.
140 
Both Sides of the Table
SEPTEMBER 17, 2013
In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. Much of network television can cost $100,000 / minute to produce. It’s why many talent agencies or ad networks struggle to get scale advantages.
339 
socalTECH
MARCH 4, 2014
Burbank-based The Walt Disney Company and satellite operator DISH Network said this morning that they are in a multi-year deal, which will allow DISH to stream Disney, ABC, and ESPN to televisions, computers, smartphones, tablets, gaming consoles, and other connected devices. Financial details of the deal were not disclosed. READ MORE>>.
147 
socalTECH
FEBRUARY 4, 2010
Hollywood-based BUZZMEDIA , the entertainment and pop culture publishing firm founded by Anthony Batt , said today that it has hired on two new sales execs, as part of a push to expand its advertising sales. Wiedre joins from Heavy.com, and had also worked at Veoh Networks and Flavorpill. READ MORE>>.
145 
Tech Zulu Event
NOVEMBER 11, 2013
Hard to believe another Digital LA Silicon Beach Fest Hollywood is happening this week back-to-back with the new LA Tech Summit produced by Cornerstone. LA Tech Summit takes place the following day and takes a more comprehensive look at the entire tech eco-system in Los Angeles, not just Hollywood.
100 
socalTECH
JUNE 29, 2011
Irvine-based Specific Media , the Internet advertising network run by Tim Vanderhook, has released further details on the company's acquisition of Myspace , saying that Justin Timberlake is taking an ownership stake and major role in the acquisition.
214 socalTECH
SEPTEMBER 27, 2010
Los Angeles-based SVnetwork , the brand advertising network and operator of SocialVibe, said this morning that it has named Chris Rooke as SVP of Business Development and Strategic Partnerships. Tags: publishing hollywood content executive advertising internet socialvibe svnetwork. READ MORE>>.
113 socalTECH
MAY 5, 2010
Hollywood-based BUZZMEDIA , the parent company of Buzznet, Celebuzz, Stereogum, and a network of other sites, is in the midst of expansion, saying this week that it has hired on four new additions to the firm's advertising team.
145 
Both Sides of the Table
MAY 7, 2013
The industry finally has one of their own at the helm of the largest YouTube network. My estimate is that the top 5 YouTube networks will do > $200 million net revenue in 2013 (after Google’s share). The media world now has its own leader running the largest YouTube multi-channel network startup.
320 socalTECH
MAY 4, 2011
Norgard has been keeping Namesake close to the vest, but we were able to visit him at the firm's headquarters in West Hollywood, where he gave us an overview of what the firm is doing. Norgard is a serial entrepreneur, having co-founded NewRoo (acquired by Fox Interactive Media/MySpace) and co-founding Twitter advertising startup Ad.ly.
273 
socalTECH
APRIL 16, 2009
West Hollywood-based Citysearch , the local online business guide owned by IAC, said Thursday that the firm has expanded its relationship with yellow pages publisher Idearc Media. Citysearch said it will integrate performance-based advertising from Idearc's Superpages.com site into its publishing network. READ MORE>>.
100 Both Sides of the Table
FEBRUARY 15, 2011
My daily coffee meetings are not surrounded by the Hollywood elite with discussions of scripts, scenes and casting. Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars. And of course you have Hollywood. Los Angeles.
313 
socalTECH
MARCH 20, 2015
Santa Monica-based food show producer Tastemade , the venture-backed Youtube show developer, said that it has conducted a brand research study, which finds that brands that integrate into content do far better with viewers than those who use typical advertising. tastemade youtube food foodie content hollywood advertising study'
100 socalTECH
JANUARY 27, 2011
Nick Higgins: Adconion was founded six years ago as an advertising network. That was on the heels of CEO and Founder Tyler Moebius having several ventures into another ad network. Joost and our network serves as a platform for us to syndicate our content, using both the Joost player and the ad network combined.
149 
socalTECH
JANUARY 24, 2011
The objects we are focused on are out-of-home advertising. That's the big opportunity for us, out of home advertising, to make it engaging, and ultimately, measurable. Once we get to scale, it will start generating a network effect. Who uses your service, and why? In that market, there are literally no ROI metrics.
220 socalTECH
MAY 10, 2012
Gary Beer is a longtime film industry insider, having been Managing Director of the Sundance Film Festival from its beginnings until 1999 , and founder documentary cable programming service Smithsonian Networks, which he started while he was CEO of the business enterprises of the Smithsonian Institution. That's one of the biggest surprises.
229 
SoCal Tech Calendar
JULY 14, 2009
Network and meet other Industry leaders from studios, content providers, carriers, mobile start ups, brands, etc to discuss timely and topical issues surrounding all aspects of mobile entertainment. This months Mobile Monday Panel will cover the future of mobile television and film: Is there a mobile future in Hollywood?
100 Both Sides of the Table
APRIL 15, 2010
I think the best solution for the social networking era is “in-stream&# advertising. I know you could argue that YouTube was much broader but it was really popularized in the social networks. It offers Internet radio targeted advertising and is growing really well. This is a CDN (Content Delivery Network).
271 SoCal Tech Calendar
NOVEMBER 17, 2008
Tuesday, November 18, 2008 -- For our next Digital Drinks, we're heading to Hollywood hot spot Les Deux! Digital LA organizes mixers for professionals in online entertainment, marketing, and advertising. Stop on by for informal casual networking. Join the Digital LA group if you haven't already to get our event updates!
100 socalTECH
OCTOBER 4, 2012
We teach people how to make web series and video for the web, and specifically for sites like YouTube, and independent networks like Flip and Dailymotion. We also talk about creating things specifically for the web, how to distribute on the web, and how to build a revenue stream aside from advertising revenue. READ MORE>>.
187 
socalTECH
FEBRUARY 4, 2009
The convergence of the Internet and the entertainment business has made Los Angeles a hotbed of activity in the online entertainment industry, attracting companies from all over the country interested in connecting Hollywood with the Internet. We started as a live, 24/7 television network--really live, 24/7--168 hours a week of live TV.
100 
LATechDigest
OCTOBER 7, 2016
” Wise words from former Sony President of Marketing Dwight Caines, who was honored at the 2nd annual Hollywood in Pixels event, founded by 20th Century Fox / Warner Bros marketing exec Bettina Sherick. bettina welcomes you to #hollywoodinpixels honoring Hollywood's digital mktg pic.twitter.com/2Ra2OaloKs.
49 
socalTECH
APRIL 24, 2009
Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. This event brings together diverse companies and provides an outstanding opportunity for networking. They include: Sponsors. Redpoint Ventures (www.redpoint.com). Technology.
100 
socalTECH
AUGUST 3, 2012
John Mudge: We launched IBN Sports in January of 2007, focused on creating an interactive, broadcast network for sports. We have our own site, IBNSports.com, and we also work with partners schools to create a presence on the network. It's a combination of sponsorship, advertising, and for some of our partners, fee for that content.
212 socalTECH
APRIL 23, 2013
We operate the largest online news network overall, with about 1.25 We also have a television show, which is not connected to the network. How did the network come about? Cenk Uygur: A lot of our revenue comes from advertising on YouTube, but a lot also comes from our subscriptions. billion views. READ MORE>>.
196 
socalTECH
MARCH 27, 2009
Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. Pixelgate.net (www.pixelgate.net) - Internet Access, Web Hosting, Network Services. Tags: socaltech advertising sponsor. Email us at info@socaltech.com. Technology.
100 
socalTECH
DECEMBER 1, 2009
In association with some of the regions top trade associations/social networking groups and industry hosts, DFR '09 promises to be the largest holiday party of the season and help weave our various communities of interest into the larger collective family of professionals working in and around the technology industry.
124 
Tech Zulu Event
JUNE 11, 2013
This second annual fest brings together technology leaders, startup CEOs, investors, Hollywood studio executives, entrepreneurs, developers, students and more to celebrate LA’s dynamic technology industries with panels, workshops, hackathon, mixers, and a start-up showcase spotlighting 40 local startups. and launching at Silicon Beach Fest.
88 
socalTECH
JANUARY 20, 2016
The two said that the UTA will help Tongal develop deeper relationships with studios, networks, digital publishers, advertising agencies and brand marketers, and also provide Tongal access to additional talent. READ MORE>>.
100 Tech Zulu Event
SEPTEMBER 23, 2013
The interviewer, David Cohen, Senior Editor of Features at Variety , led the chat by asking Cheng about the media industry, advertisements, and the future of the market. The Hollywood Meets Silicon Valley panel came next and featured a heated discussion between a former employee of Netflix and Fox representatives.
98 socalTECH
JULY 20, 2011
There are trade publications such as Variety, Hollywood Reporter, and Deadline at one end, and gossip celebrity news at the other end. However, 18-34 year olds have been in high demand by marketers, TV advertisers, and consumer companies as an audience. Jennifer Sargent: HitFix started two and a half years ago.
173 
socalTECH
JANUARY 23, 2019
According to Viacom, the acquisition will help it with "key strategic priorities", including expanding its presence across next-generation distribution platforms and growing its advanced advertising business. 1, Scripps Network Interactive, Prizker Group, and individuals like Ross Levinsohn, Ken Parks, and Stephane Kurgan.
113 
TechCrunch LA
SEPTEMBER 6, 2018
They dominate the media, have accrued millions of fans on social networks and have branched into retail, fashion, production and more. While the primary goal is to help grow the fan-creator relationship, Popbase is also aimed at enabling YouTubers to monetize their brand through in-app purchases and advertising around content.
115 Tech Zulu Event
AUGUST 21, 2013
These fans have a personal relationship with the stars unlike traditional Hollywood. Stephanie Lin, Senior Marketing Director at BareMinerals, a brand who had a huge booth offering free makeovers to attendees, said that they are moving away from traditional advertising. You have to be there to appreciate it.
99 
Tech Zulu Event
JUNE 25, 2015
Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 The Interactive Advertising Bureau defined a set of rich media units rooted in familiar ad sizes and called them Rising Stars. The company is privately held and has received no venture funding to date.
40
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content