Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 95

Media Framework Social Media Metrics 95

socalTECH

OCTOBER 21, 2014

What''s unique about it, it is stream live social media, and actually puts that social media content on the display right in front of you. We looked at our competitors, and we saw that one was a well known, Fortune 500 company, which is selling media players that connect with displays. Our software is an open platform.

Social Media 178

Social Media Media Startup Culver City 178

socalTECH

NOVEMBER 21, 2014

Patrick Quigley: People often have the wrong perception of Vantage Media. However, if you talk to a lot of people about who Vantage Media is, a lot of them think we''re still an agency, specifically focused on for-profit education marketing. We sat down and spoke with Patrick about the business and its pivot.

Media 162

Media Advertising Startup Platform 162

Startup Professionals Musings

OCTOBER 21, 2022

We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. After this connection, you need not share the 30% of all revenue collected by the store platform. Make your app support all platforms. Port every app to all the popular platforms – IOS and Android.

Develop 138

Develop Development Platform Mobile 138

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 127

Marketing Framework Social Media Media 127

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Advertising 66

Advertising Marketing Startup Framework 66

socalTECH

NOVEMBER 9, 2011

Irvine-based Local Corporation , the publisher of online business guides and directories, as well as operator of the Spreebird.com daily deals site, said today that it has launched a new rich media ad platform.

Media 124

Media Guide Platform Acquisition 124

socalTECH

MARCH 26, 2014

Irvine-based Local Corporation , the local advertising technology developer, said it has launched a new product aimed at the mobile ad market. Local Corporation said the new product is based on its Krillion local shopping platform. mobile advertising corporation local' Pricing on the new product was not announced. READ MORE>>.

Mobile 147

Mobile Product Advertising Pricing 147

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? It all goes back to creating content for real life.

Demand 240

Demand Media eHow Content 240

socalTECH

MAY 14, 2013

Video publishing software developer Beachfront Media is expanding into the mobile ad market today, saying that it has launched a new platform called Beachfront.io , which will help developers monetize their mobile apps with video advertising. beachfront builder advertising mobile development software' READ MORE>>.

Mobile 145

Mobile Burbank Advertising Tool 145

socalTECH

OCTOBER 26, 2010

Ventura-based The Trade Desk , the newest Internet advertising startup of Jeff Green, former co-founder of AdECN, said today that it has tapped an eBay vet for its new Director of Platform Solutions. Tags: trade desk tradedesk internet advertising executive ebay marketing. READ MORE>>.

Ventura 172

Ventura Advertising Social Media Platform 172

TechCrunch LA

SEPTEMBER 7, 2021

“They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. At the time, it was doing Facebook media buying for e-commerce companies. To help companies make informed business decisions, we are building statistical models that show information at higher-than-the-platform level.

Commerce 211

Commerce Content Marketing Startup 211

socalTECH

MAY 17, 2017

Ted Dhanik is co-founder and CEO of West Hollywood-based engage: BDR (www.engagebdr.com), which recently just launched an influencer marketing platform aimed at Instagram.users. All of that is used to mark a post as payable, and also provides additional reporting for advertisers, who want to know how many people they reached.

Advertising 183

Advertising Platform West Hollywood Content 183

Tech Zulu Event

OCTOBER 17, 2012

At the moment, Conolly heads the startups social media team in Egypt while Turdubaev looks after Russian countries and translation of the site. Where does someone who is starting a hairdressers advertise their business? Most people now useFacebook- but it is a platform that is changing a lot since it floated on the stock market.

Advertising 79

Advertising Services Social Network Startup 79

Startup Professionals Musings

JANUARY 24, 2020

We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. After this connection, you need not share the 30% of all revenue collected by the store platform. Make your app support all platforms. Port every app to all the popular platforms – IOS and Android.

Mobile 126

Mobile Develop Development Platform 126

Tech Zulu Event

MARCH 16, 2013

It is going to be an informative night at the next Social Media Club L.A. Buchman understands that many people dismiss social as having value for B2B, but the studies she has read support that the majority of research being done for these business decisions is happening online and in social media platforms.

Social Media 107

Social Media Media Case Study Study 107

TechEmpower

NOVEMBER 13, 2023

It means wasted advertising spend and lost goodwill. The information provided was all pulled from data he’s already entered - just Mark, Houston, Math Teacher, Teach for America. Customer support emails require both accurate information and a professional, helpful tone. Do you see anyone frustrated by these empty textboxes?

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 101

Media Marketing Startup Framework 101

Xconomy

JANUARY 23, 2018

Facebook expanded its mea culpa on Monday for failing to prevent “bad actors” such as Russian entities from using the social media platform to distort democratic processes—notably the U.S. presidential election in 2016.

Social Media 67

Social Media Blogging News Advertising 67

InfoChachkie

JULY 16, 2012

Coull Offers Advertisers Video Skimlinks. Such solutions combine the power of a video’s capacity to inform with a direct response ad’s ability to facilitate a desired action. A UK startup, Coull (pronounced “cool”), allows advertisers to create and embed such contextually revelvant ads within their existing video assets.

Customer 226

Customer Custom Entrepreneur Advertising 226

Both Sides of the Table

SEPTEMBER 12, 2013

Now that he’s become a VC he’s promising me he’ll provide way more public information and discourse so please welcome him by following him on Twitter and better yet welcoming him with a Tweet of your own linking to his Twitter handle or this post. Media relationships. Thank you. The idea immediately resonated.

Invest 340

Invest Venture Capital Startup News 340

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

Tech Zulu Event

JULY 27, 2010

Tim Street a Writer, Producer, Director, Editor and New Media Consultant. Amber oversees Babelgum’s international comedy business to develop, produce, package, program, market and distribute original series across Babelgum’s IPTV, fixed and mobile platforms. Lawson Comedy Development and Production at Babelgum.com.

Media 68

Media Tips Advertising Mobile 68

socalTECH

NOVEMBER 19, 2018

Kanaan Jemili: uCast Global is a digital media company that is looking at creating a scalable global solution for online video. In addition to the video, we also deliver everything around that video, including metadata, all the user information, all the subscriptions and monetization, and data that happens around video. What is uCast?

Content 113

Content Startup Mobile Platform 113

InfoChachkie

JUNE 16, 2011

In social media, the underlying artifact of the ecosystem is that consumers are following people. What do you think the social media ecosystem will look like in three years and what role will a fully matured Ad.ly When a platform evolves, at some point the company that built the platform starts to slow down.

Social Media 252

Social Media Platform Media Networking 252

socalTECH

SEPTEMBER 27, 2010

Last week, Santa Monica-based Tecca (www.tecca.com) launched a consumer electronics, consumer information service, backed by Fuse Capital and Best Buy. The service--currently only available on iPhone and Android--allows users to find reviews and information about consumer electronics products.

Incubator 239

Incubator Startup Web Technical Review 239

InfoChachkie

JULY 5, 2012

Coull Offers Advertisers Video Skimlinks. <JG Such solutions combine the power of a video’s capacity to inform with a direct response ad’s ability to facilitate a desired action. <Break I know Coull intimately, as it recently purchased RevUpNet , an online media agency which I Co-Founded with Ben Kiblinger in 2007.

Customer 133

Customer Custom Entrepreneur Advertising 133

Startup Professionals Musings

DECEMBER 30, 2020

With information overload due to the Internet, you need to find your customers, rather than assume they will find you. Start with a range of platforms, including social media, advertising, and a great website. Even the best solutions require marketing to survive.

Entrepreneur 173

Entrepreneur Patents Startup Technical Review 173

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 100

Marketing Social Media Framework Media 100

socalTECH

AUGUST 15, 2014

Keith Bonnici: We have created a platform that lets standard web publishers tap into the growing pool of money being spent by app developers to market their products. All of the sudden, there was a growth in users coming from mobile platforms. You see users moving to a platform that doesn''t monetize advertising as well.

Mobile 124

Mobile Web Artificial Inteligence Technical Review 124

socalTECH

MARCH 30, 2017

What's wrong with the online advertising industry? We were just launching one of our previous startups, VidRoll, working on video training and video advertising, we started seeing all of the problems that the video and general ad industry was facing. We like to call it a coordination platform. What is MetaX? Why Blockchain?

Startup 100

Startup Advertising Google Training 100

Startup Professionals Musings

OCTOBER 9, 2015

We don’t hear about the remaining three million apps that are mostly free, and garnering only trivial revenue through advertising. After this connection, you need not share the 30% of all revenue collected by the store platform. Make your app support all platforms. Port every app to all the popular platforms – IOS and Android.

Startup 98

Startup Platform Pricing Netflix 98

socalTECH

FEBRUARY 10, 2011

The firm has a native, iPhone application which uses QR codes to drive user friendly, social modules for events, pulling up information, and much more natively in iOS. My hypothesis, is that hyperlinks are migrating into the real world, and that the world is moving past the web browser on the desktop to retrieve information.

Startup 233

Startup Tips Web Platform 233

SoCal CTO

MAY 15, 2009

Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. Corporations increasingly see social media as a key PR, communications and marketing medium.

Social Network 150

Social Network Networking Yammer CTO Hire 150

socalTECH

JANUARY 14, 2011

We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments. Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video.

Social Media 235

Social Media Demand Activity Marketing 235

StartUp Beat

JUNE 22, 2018

That’s a large part of why he decided to create LawMaker.io , which bills itself as a revolutionary platform that gives those in the U.S. Touting itself as a “free lobby for the lobbyless,” Thakkar said its a platform that could very much change the face of U.S. ” Lawmaker.io We built LawMaker to change this.

Platform 40

Platform Ideas Startup Statistics 40

socalTECH

OCTOBER 1, 2010

For today's profile, we decided to talk with Taher Scherzay , Founder of FavRav (www.FavRav.com), a Los Angeles-based firm which has created a Facebook application to help small businesses find customers through social media, and also allow consumers to better tap the referral network of their friends. What's the idea behind FavRav?

Startup 193

Startup Newsletter Customer Custom 193