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Local Corporation Expands Into Mobile Pay-Per-Call

socalTECH

According to Local.com, its new network will connect consumers searching for local businesses and services with advertisers, via new pay-per-call ads. Local.com is initially targeting auto insurance, home security, and home service providers with the service. READ MORE>>.

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Thank you to our sponsors and advertisers

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Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. and international patent and trademark procurement - IP. We put the "Service" back into Internet Service Provider. They include: Sponsors.

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6 Mistakes Often Made Positioning Against Competition

Startup Professionals Musings

A strong answer should be something like “Our product introduces a new lower-cost technology, which we have patented and trademarked, that makes us very attractive today, and will provide a wealth of additional products as we move forward.” Declare that you will offer the product or service free.

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8 Key Startup Drivers Bring Pleasure As Well As Sweat

Startup Professionals Musings

Working on that unique design, or completing the breakthrough for an innovative patent, are moments of inspiration that you will never forget, especially if they become your competitive edge. Incorporate, register your domain name, trademarks, and copyrights, then patent if possible. Love that sustainable competitive advantage.

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Hydra, CitizenHawk Link To Battle Cybersquatters

socalTECH

Beverly Hills-based Hydra , an operator of a cost-per-action (CPA) advertising network, said today that it has linked with Aliso Viejo-based CitizenHawk , a provider of trademark protection and domain name services. According to the firms, the deal calls for CitizenHawk to offer "domain recovery services" to Hydra advertisers.

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How To Highlight A Sustainable Competitive Advantage

Startup Professionals Musings

A strong answer should be something like “Our product introduces a new lower-cost technology, which we have patented and trademarked, that makes us very attractive today, and will provide a wealth of additional products as we move forward.” Declare that you will offer the product or service free.

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Maintain Your Startup Motivation While Working Harder

Startup Professionals Musings

This is the confirmation that your product or service fills a real need in the marketplace. New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction. Watch that patent provide a real barrier to competitive entry.

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