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8 Key Startup Drivers Bring Pleasure As Well As Sweat

Startup Professionals Musings

I’m fully convinced that both inspiration and perspiration are always required in a startup. Those at the other extreme don’t look up from the grindstone long enough to notice whether all their work is producing sweat equity or just sweat. Starting a business may be fun, but it’s not easy. Start even before the product is ready.

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5 Keys To An Unbeatable Solution For Your New Startup

Startup Professionals Musings

I’m convinced that this “me too” or incremental thinking is one of the key reasons that ninety percent of new startups fail, and most of the investors I know won’t sign non-disclosure forms, since they claim to hear the same startup ideas over and over again. The value of “word of mouth” advertising is largely overrated.

Startup 162
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Maintain Your Startup Motivation While Working Harder

Startup Professionals Musings

New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction. Watch that patent provide a real barrier to competitive entry. Feel the inspiration from peers asking for your secret, or peers trying to model their efforts after yours.

Startup 118
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6 Lessons Most Entrepreneurs Only Learn On The Street

Startup Professionals Musings

Thus I often recommend that before you kick off your own business, you join another startup or existing business to see how things really work. It starts with documenting and communicating a real purpose and mission in terms everyone can get excited about. Even the best college degree is not a substitute.

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Hire for your core. Partner for the rest.

Berkonomics

There is a major trend shaping up that is worldwide, already identified by hundreds of thousands of startup and small business CEO’s. Patents, branding, marketing and more. Or we do so with brilliant research and development, highly trained sales forces, large advertising campaigns, or secret processes.

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6 Mistakes Often Made Positioning Against Competition

Startup Professionals Musings

Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. Neither speaks well for you or your startup. The problem is that startups have limited resources to keep them ahead of big companies. Don’t bash the competition.

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NDA Stealth Mode and Sharing Your Startup Concept

SoCal CTO

One of the readers asked my opinion around sharing your startup concept: My first question has always been - how do you protect your idea while shopping around for feedback, partners, developers, etc.? Especially if the idea could be whipped-up by a few 24-year olds in a few weeks? "We are doing something in mobile advertising."

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