socalTECH

APRIL 24, 2012

Los Angeles-based DataPop , the developer of advertising targeting technology headed byJason Lehmbeck, has raised $7M in a Series B funding round, the firm said today. The funding was led by MK Capital, and also included prior investors Rincon Ventures, IA Ventures, Momentum Ventures, and Accelerator Ventures. offices and doubling its staff.

Yahoo 157

Yahoo Advertising Screening Examples 157

Both Sides of the Table

SEPTEMBER 20, 2010

In the early days of the Internet as an advertising medium the industry organized to create “standard ad units&# for which most media companies would sell their inventory. The standards were set by the IAB ( Interactive Advertising Bureau ), which was founded in 1996. You prefer free AND no advertising. I know, I know.

Media 288

Media Advertising Screening Content 288

Tech Zulu Event

JUNE 25, 2015

Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 The Interactive Advertising Bureau defined a set of rich media units rooted in familiar ad sizes and called them Rising Stars. The company is privately held and has received no venture funding to date.

Advertising 40

Advertising Media Mobile Buzznet 40

Startup Professionals Musings

JUNE 12, 2021

That means total handling of the calendar, scheduling appointments, taking calls, logging messages, screening e-mail and doing other duties with some sense of priority and problem-solving. Good organizational skills. A personal assistant must be highly organized and detail-oriented.

Web 152

Web Entrepreneur Software Review Google 152

socalTECH

JUNE 18, 2009

Santa Monica-based Outcast , and Irvine-based AdtekMedia , the operator of out-of-home advertising network PumpTop TV, said today that the two firms have created a new, joint venture focused on at-the-pump displays. Tags: outcast pumptop adtekmedia advertising station network video screen merger acquisition.

Screening 100

Screening Santa Monica Advertising News 100

socalTECH

NOVEMBER 11, 2010

According to Lehmbeck, in an interview with socalTECH, the company's software takes key specifications from products such as televisions and other consumer electronics, and applies them to ads automatically, so that instead of just advertising a big screen television an ad might contain key terms and information about those products.

Yahoo 145

Yahoo Paid Search GRP Partners SoCalTech 145

Tech Zulu Event

NOVEMBER 11, 2013

Those who are more involved in traditional entertainment are seeing a major shift online which is why an additional one-day seminar was created to coincide with Silicon Beach Fest Hollywood as a partnership called, Idea to Screen. tech community and to discuss the opportunities and challenges facing us in the coming years. See you there!

Hollywood 100

Hollywood Screening Ideas Entertainment 100

socalTECH

FEBRUARY 12, 2010

San Diego-based OpenCandy , which develops technology to encourage software downloads by consumers, is hailing its success with TechSmith, a developer of screen capture and recording capture. Tags: divx advertising software download techsmith opencandy. READ MORE>>.

San Diego 133

San Diego Screening Advertising Software 133

InfoChachkie

JULY 25, 2012

RingRevenue's unique technology allows online and offline advertisers and publishers to consistently increase revenues from mobile, print, search and email campaigns by tracking the phone calls generated by such ads. Consumers are calling advertisers tens of billions (yes billions) of times a year to inquire about products and to buy things.

Netflix 191

Netflix Blogging Mobile Advertising 191

Both Sides of the Table

AUGUST 21, 2011

While the media industry is driven by a combination of subscriptions and advertising – it’s clear that the latter plays a unique role in media. Of the $300 billion spent annually on advertising, 90% of it ($270bn) is still offline and not measurable. (1). They recommend up-sells and cross-sells of products.

Mobile 329

Mobile Advertising Media Marketing 329

socalTECH

MAY 21, 2013

Before that, I was running product at Spotrunner. I''ve grown from driving part of the technology within the company, to driving all of the product development side, and also picking up product management and business development, around traffic acquisition and third party products. How big is YP? Louis and Atlanta.

Technical Review 223

Technical Review Glendale Advertising Google 223

InfoChachkie

FEBRUARY 10, 2014

In contrast, companies that are rapidly growing often rebrand in order to more accurately reflect the expanded scope of their target market and product set. This unintended use of their technology caused the company to modify their product set to better accommodate large, brand-focused advertisers. GoToMy Rebranding Campaign.

Technical Support 250

Technical Support Marketing Advertising SaaS 250

socalTECH

MAY 21, 2013

Before that, I was running product at Spotrunner. I''ve grown from driving part of the technology within the company, to driving all of the product development side, and also picking up product management and business development, around traffic acquisition and third party products. How big is YP.com? Louis and Atlanta.

Technical Review 211

Technical Review Glendale Advertising Google 211

socalTECH

MAY 11, 2010

Irvine-based WebVisible , which helps small businesses place online advertising, said this morning it is in a big hiring push, and is immediately looking to hire over 75 employees across sales, IT, software engineering, and product design positions. The firm said it received more than 600 applications from that job fair.

Los Angeles 159

Los Angeles El Segundo Electronic Arts Java 159

socalTECH

MARCH 2, 2012

It's not an uncommon experience, and one which drove Holden Steinberg and Jason Crilly to start PageWoo (www.pagewoo.com), a service which is aimed at helping businesses create mobile-friendly landing pages for their advertisements. What drove you to make this a product startup, after running an agency for several years?

Mobile 249

Mobile Startup Advertising Sites 249

socalTECH

NOVEMBER 15, 2010

Last week, Los Angeles-based Datapop (www.datapop.com) announced a Series A funding for the startup, which is developing search advertising products which better tune ads to improve click throughs. For example, take a product from a major electronics retailer, a 42-inch flat screen TV. Search Marketing.

Yahoo 171

Yahoo Platform Advertising Startup 171

Tech Zulu Event

FEBRUARY 19, 2014

You might be aware of their products – perhaps having seen their digital media signs in your favorite local restaurant or bar, but what you might not know is their compelling founders’ story and unique company culture. We move the discussion over to early product days. Focus on Value, Not Advertising. All inclusive.

Social Media 106

Social Media Startup Screening Advertising 106

socalTECH

JANUARY 27, 2009

Los Angeles-based Break Media , an online video and entertainment site focused on men, said Tuesday that it has tapped a new team of writers, directors, and producers for a new "Creative Lab", which the firm said will create original content for its branded advertisers. Exact size of the new team was not disclosed by Break.

Break.com 100

Break.com Develop Development Screening 100

Tech Zulu Event

MAY 9, 2013

Using the power of the Internet’s connected tools they are proposing a new film model from financing, distribution, production and user participation by fostering a hardcore community under a Share-alike Creative Commons license. There will be a smattering of special screenings worldwide. Above all, we love to tell stories.”

Screening 111

Screening Media Content Startup 111

InfoChachkie

AUGUST 7, 2013

Once WalMart has helped you establish your brand, it will then be possible to sell premium products via other channels, such as boutique shops or even directly to consumers. As I write this article, Crash Course stands at 83% of its pledge goal, with nearly 10,800 fans funding the show''s production costs for its upcoming season.

Course 190

Course Advertising Social Media Content 190

Startup Professionals Musings

FEBRUARY 4, 2017

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Look to the movie screen to see what you won’t soon forget. Want control?

Marketing 82

Marketing Demand Startup Customer 82

Tech Zulu Event

DECEMBER 23, 2013

In-picture advertisements? ” Online advertising is changing. He explains with online marketing in general, there’s the huge shift into native advertising (inputting marketing messaging in line with content users are actively engaging with) – Largely due to a shift away from traditional in banner advertising.

Technical Review 76

Technical Review Advertising Google Screening 76

Tech Zulu Event

FEBRUARY 19, 2014

You might be aware of their products – perhaps having seen their digital media signs in your favorite local restaurant or bar, but what you might not know is their compelling founders’ story and unique company culture. We move the discussion over to early product days. Focus on Value, Not Advertising. All inclusive.

Social Media 81

Social Media Startup Screening Advertising 81

socalTECH

MARCH 4, 2010

Do you screen all of the documents on the marketplace, or how does that work? Jason Nazar: We screen the profiles, but we don't screen the content. We want to make sure the marketplace is for professional content, so we screen to make sure the seller is a professional or small business owner, or a startup or entrepreneur.

Technical Review 171

Technical Review Rustic Canyon Screening Startup 171

socalTECH

JULY 25, 2012

Edward Park: Our company, Rnddr Labs, is trying to create frictionless merch tools and products. Our first product is Insteegram, using Instagram's API, we allow Instagram users to print their Instagram images on American Apparel shirts. Edward Park: My background is screen printing and production.

Startup 174

Startup Commerce Web 2.0 Screening 174

InfoChachkie

MARCH 3, 2011

In the spirit of the “land grab” mentality of the day, we emphasized usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers. In the summer of 1999, Expertcity (creator of GoToMyPC and GoToMeeting, acquired by Citrix) released a free service called BuddyHelp.

Customer 162

Customer Custom Technical Support Startup 162

socalTECH

MARCH 15, 2013

We build mobile products, not just mobile applications, but products around them. PhotoPoll is our first app to push live, and now we're working on our second app, AdTile, which is a mobile advertising solution for applications and mobile software. What are TenFarms and PhotoPoll? What happened there?

Mobile 233

Mobile Southern California Startup Outsource Development 233

socalTECH

JULY 22, 2016

What's your product, and what is it used for? Our products are designed for use by warehouse workers, retail staff, employees in manufacturing plants, by airlines, any place where people are moving boxes, picking and placing, shipping products, or getting things ready for pickup. So where are you now with your product?

Technical Review 100

Technical Review Startup Software Review CTO Hire 100

Both Sides of the Table

DECEMBER 19, 2011

He argues for a world he calls POSO (post social) in which we will only use social applications which drastically cut down our time involvement and/or increase our productivity. It’s central standard was HTML (hyper text markup language) that described how we would show data on computer screens. The WWW is the presentation layer.

Web 355

Web HTML Mobile Social Network 355

socalTECH

OCTOBER 4, 2012

We also talk about creating things specifically for the web, how to distribute on the web, and how to build a revenue stream aside from advertising revenue. YouTube has a player which works in Google hangouts, so they can instantly screen your work or your pitch, and you can get instant feedback that way. What's your background?

Web 187

Web Content Startup Education 187

socalTECH

JANUARY 3, 2014

We''ve already integrated Twitter and Facebook, and our product is in its earliest MVP, and it''s now out there. After we alpha tested an early version of this, I decided I really wanted to pursue it, and pursue it as a full scale product. You were in Chicago; did you move here to work on this? I quit my job and decided to move here.

Entertainment 206

Entertainment Startup Southern California Netflix 206

socalTECH

JUNE 23, 2021

Alex Nocifera: We help the enterprise, large brands, working with brands like US Cellular, Panera Bread, Square, Uber, and help them generate demand for their products and services in a local, acute manner. Why this is working out so well, is if you think about us, as humans, is we have been face planted into a screen for 18 months.

Marketing 113

Marketing Los Angeles Zag Startup 113

Both Sides of the Table

MARCH 30, 2010

And as we know that means your device is with you at all times, is location aware, has advanced features such as a camera and accelerometer but also has the drawback of having short battery lives, slower bandwidth than our typical Internet consumption and importantly smaller physical screens / real estate for content. I like that.

Mobile 282

Mobile Invest Company Companies 282

socalTECH

FEBRUARY 23, 2009

San Diego-based Newsforce (www.newsforce.com) is a startup which is looking to take advantage of the hunger of the newspaper and media business for revenue, and has created a product which takes press releases and commercial content, and inserts them onto news sites in "sponsored content" blocks. How long has this new product been available?

News 124

News Advertising Press Sites 124

Tech Zulu Event

APRIL 15, 2012

One for each of the main Hero Screens you have in your application. A Hero Screen is defined as a major application screen, from which additional screens will branch out. Sally sees the login screen, prompting her to fill in her email address & password. Sally is taken to the Create an Account screen.

Marketing 84

Marketing Screening Social Network Startup 84

Tech Zulu Event

NOVEMBER 25, 2013

” while watching the screen and registering nothing. We discuss advertising, Vidzey’s story, technology, business, interns, and entertainment. I’m staring at my screen, and there they were. Article 2 posed the question of “Where is advertising going in this new digital age?” Click it, buy it.

Entertainment 98

Entertainment Advertising Startup Media 98

InfoChachkie

MARCH 9, 2015

Yet too often, entrepreneurs embrace giving away their products and services for the wrong reason - they are simply reticent to ask for payment. In the spirit of the “land grab” mentality of the day, we encouraged usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers.

Technical Support 100

Technical Support Customer Custom Demand 100